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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

1) Master the art of Plain Language. . Plain language is communication your audience can understand the first time they read or hear it. The Plain Language Movement started in the 1970s based on the idea to make it easier for the public to read, understand, and use government communications. Characteristics of Plain Language.

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12 Ways to Use ChatGPT and Other AI Tools for Fundraising

Nonprofit Tech for Good

So what exactly is this website that’s causing such a stir? It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. This information can then be given to your donors and used on your marketing channels.

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Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

sgEngage

The goal is then to turn those data insights into actionable tasks. The fundraising team for the Grand Canyon Conservancy uses artificial intelligence and data analysis embedded in its fundraising software to make predictions, set goals, and share progress with stakeholders. Your goal is transparency.

Measure 91
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How To Raise Money For Charity: 5 Ideas To Get You Started

CauseVox

Oftentimes, charities promote their own peer-to-peer fundraising campaigns on their website. So before you start fundraising on your own, check their website for opportunities to become a fundraiser. In addition, CCA took the registration URL and linked it to their website’s event page. Canine Cancer Alliance Website CTAs.

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Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

Through her work with clients like the Wildlife Conservation Society and her love of (math) problem solving, Amy has picked up a lot of wisdom + I wanted to better understand her process for approaching a social media campaign and measuring its efficacy. Goal: Website traffic Metrics: Clickthrough Rate, Visits.

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The AI Writing Prompt Formula and Prompt Ideas

Whole Whale

Give Context : Make your style clear by using descriptive language about your audience and flex that thesaurus for tone. When building through the API For more advanced users, there are ways to better tune models with more variables beyond language. tend to produce more focused and conservative results.

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The Importance of ‘Opportunity’ When Appealing to Donors

Achieve

While the typical solicitation often includes language from an organization’s mission and values statements, it rarely appeals to potential supporters with a unique and compelling proposition. Through a combination of the right words and a well-calibrated appeal to the emotions, it should move them from indifference to action and beyond.

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