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Improve Online Donor Retention with these 5 Proven Follow Up Techniques

NetWits

Download the full Multichannel Fundraising Report. Typically they’re first-time donors who shell out nearly double the amount that offline first-time donors do - to the tune of $62 versus $32 on average, according to our 2011 Multichannel Fundraising Report. Download Now! Online donors are a generous group.

Technique 201
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Online Giving Potential: How to Bounce Back From Months of Decreased Fundraising

NetWits

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Download the report now! . During slow months, increase the ask slightly to give your nonprofit a boost.

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Nerd, Geek, and Gear Herding: Technical Management Techniques for Managers

NTEN

By Grant Howe, VP Research and Development, Sage Nonprofit Solutions I've been asked to present a session at the 2011 Nonprofit Technology Conference on "Technical Management Techniques for Managers". Compile a report detailing the crisis, resolution, root cause, and recommended preventive measures.

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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

-based national nonprofits in 2012. Nonprofits often use this study to benchmark their own online activities and fundraising ideas. Fundraising email click-through rates dropped 27 percent and response rates were down 21 percent from 2011. percent to 4.5 percent over the past year. What’s to blame?

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How can nonprofit organizations use marketing to engage Millennials?

ASU Lodestar Center

In order to have long term fiscal sustainability, nonprofits must be considering future generations as potential donors and supporters. Baby Boomers and Generation X have fiscally supported nonprofits for decades, now Millennials are the next generation that must be courted. Recommendations: Communication.

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How can nonprofit organization us marketing to engage Millennials?

ASU Lodestar Center

In order to have long term fiscal sustainability, nonprofits must be considering future generations as potential donors and supporters. Baby Boomers and Generation X have fiscally supported nonprofits for decades, now Millennials are the next generation that must be courted. Recommendations: Communication.

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How Nonprofits Can Navigate the New Media Landscape

NTEN

Meaning, as print news becomes obsolete, nuanced approaches to information-sharing will emerge that will meet the intended goals of journalism; consumption of information will change; and reporters will no longer be the only ones who are breaking news. New venture journalism has been incubated thanks to nonprofit and foundation support.”

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