Beth's Blog: How Nonprofits Can Use Social Media

MAY 5, 2011

I’m really curious about how networked nonprofits can use measurement and make decisions using data to get more impact from networked approaches. I want to hear about your successes and challenges in making your networked nonprofit more effective using measurement and data to make decisions about effective use of emerging media.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

I asked Best Friends Marketing Coordinator Claudia Perrone how they were measuring success. The ultimate KPI, of course, is dog adoptions. Michelle, was a participant in the Measuring Networked Nonprofit peer learning groups supported through my work as Visiting Scholar at the Packard Foundation.

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Nonprofit Tech for Good

DECEMBER 20, 2010

We use Hootsuite and Sprout Social to manage our accounts and track metrics. It’s there that we recognize, inform and direct. Finally, we are beginning to measure how many volunteer applications come by way of our social media channels as well as using marketing sites like Klout to measure our influence online.

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NTEN

MAY 20, 2013

In the NTEN community, the concept of "IT Staff" has been more fluid and inclusive, but we also know that many nonprofit professionals who have information technology responsibilities are either not given formal "information technology" titles, or don''t self-identify as "IT Staff" -- and often both cases are true for an individual.

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Connection Cafe

DECEMBER 15, 2010

Starting over may not be an option, but in the absence of that, here are ten things event fundraisers and marketers should be considering to reinvent their plans for 2011: Become more data driven. Bottom line: the tracking, mining, and analysis of data should be central to your 2011 event fundraising strategy. Think in segments.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Here’s a small list of articles and blog posts that help frame this topic, including how the term “Data-Informed” was using in my recent book, “ Measuring the Networked Nonprofit.” Beth Kanter, “ Data Informed. Beth’s Blog, September 2011. ” Lucy Bernholz, “ Data-first Philanthropy.”

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Connection Cafe

OCTOBER 12, 2011

In case you missed it, we also unveiled our brand new 2011 Peer-to-Peer Event Benchmarking paper, and talked through how to use data to inform your event strategy. Pick up the guide here >> You can also review the presentation below (using Prezi): Let's Get Nerdy!

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NTEN

JANUARY 14, 2013

The Center wanted to expand its reach, connections, and impact using social media and received grant funding in 2011 for social media planning and implementation through 2012. Online mentions and Google alerts are placed into a shared excel spreadsheet, and each team member adds social media metrics to it.

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Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. Your constituents now expect to receive relevant and interesting information in every email. MailerMailer’s 2010 Email Marketing Metrics Report, 2011 MarketingSherpa Email Marketing Benchmark Survey.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 26, 2011

Resident apps help us put the most up-to-date information in the hands of users, since our consumer seafood recommendations are updated twice a year. It’s won awards from Treehugger.com as the “Best of Green in Food and Health” and is cited regularly in mainstream and new media as a trusted source for sustainable seafood information.

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NTEN

JULY 6, 2011

In our session on Community Voice at NTEN’s 2011 Nonprofit Techology Conference, Arthur provided a case study of the LikeMinded program and how it was built based on engagement with the community. We tried to identify the areas where our community wanted to be informed. Are you open to the evolution of your community?

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NTEN

JUNE 20, 2011

The 2011 TMWL activity on Twitter was driven primarily by people very close to the campaign, whereas the first Tweetsgiving was driven by people Stacey didn't know yet or hadn't invested time cultivating relationships with. Information for bloggers. Information about the campaign and how to get involved. Infrastructure.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

So, let’s get out the nonprofit vote for the nonprofit panels at SXSW 2011 ! Here’s my picks for SXSW Nonprofit Panels: A Conversation About Change Agents Through Social Media Social media is causing a revolution in how information is shared and communities are formed. How has human behavior changed? How much do we share?

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 2, 2011

I’ve been heads down working on my next book about measurement and networked nonprofit s with KD Paine and our editor, Bill Paarlberg , sprinting towards our deadline. When you have a co-author who is a measurement geek, you measure progress towards your deadline.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

SMART Objectives are specific, measurable, attainable, relevant, and timely objectives. The Aspen Institute’s Nonprofit Advocacy Campaign guide points out they come in three flavors: Tactical: Tools and Techniques. It is also important to think about what specific metrics are needed to measure along the way.

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ASU Lodestar Center

MAY 4, 2011

Disclaimer Wednesday, May 4, 2011 Can You Teach a Watchdog New Tricks? The other is that Ken joins with other watchdogs and philanthropic leaders in a call to move beyond financial ratios and search for new and better methods of measuring donation-worthiness. So, what kinds of information, if not outcomes? But thats okay.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2011

The 2011 September Campaign. But how are you measuring along the ladder of engagement – from awareness to conversion to donor. Tell me about charity:water’s approach/philosophy to measurement? It is one thing to collect data, but it is another thing to transform that information in actions and improvements on strategy.

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Interview Central African Republic Ethiopia Metrics 101

Amy Sample Ward

FEBRUARY 24, 2011

We don’t, though, have a lot of efficiency or shared information. We had simple goals, and defined our metrics only as they related to grant deliverables or obvious data, like: we will launch programs in 3 schools, or we will feed 500 families. Our strategies are focused on clear goals and metrics. Analog Strategies.

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NTEN

DECEMBER 1, 2011

We very quickly saw a jump in the website metrics we track. This time, we posted the articles on our website as they were submitted, letting the authors know that the most successful posts — those that generated the greatest usage as measured by page views, time spent on the site, and comments — would be included in the November newsletter.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 26, 2012

An important design component is the strategy for spreading knowledge and skills for participants by using small experiments with some measurement that help them improve and learn. to leverage social media as a way to engage our key audiences, Packard created the Friending the Finish Line project in July 2011.

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