Nonprofit Tech for Good

DECEMBER 20, 2010

We use Hootsuite and Sprout Social to manage our accounts and track metrics. Data from a recent Facebook contest we ran not show that we not only significantly increased our followers in a short amount of time, but we saw individuals then head over to our website to be engaged further. What is on your To Do List for 2011?

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Social Media Foundation Examples Media 189

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

But they are looking at associated metrics such as: downloads, user comments, sharing, and google analytics to show dog searches… then data collection (emails and mobile optins), microdonations, and buzz via earned media. Specific measurable objectives included: Increase page likes to 12,000 by 12/31/2011 (achieved on 12/1/11).

Turkey 101

Turkey Social Media Mobile Oracle 101

NTEN

JULY 6, 2011

Having a conversation with your community of stakeholders is an essential activity for nonprofits. In our session on Community Voice at NTEN’s 2011 Nonprofit Techology Conference, Arthur provided a case study of the LikeMinded program and how it was built based on engagement with the community. Conversation. Technology.

Voice 75

Voice Practice Community San Francisco 75

Tech Soup

JUNE 12, 2012

have the second highest carbon footprint in the world, at just short of 20 metric tons per year per person and it's increasing by.6% For instance, you can start a multi-party conversation using instant messaging, phone, or video by selecting multiple contacts at once. Lync also offers very good security and control of data.

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Green Camera Phone Audio 55

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

grist.org is a data-informed organization that uses a ladder of engagement not only to guide its content and social media integration strategy, but uses measurement at each rung of the ladder to ensure that they are getting results. Societal Change: Impact on society, policy discussions, and conversations that advance sustainable practices.

Measure 97

Measure Policy Social Media Green 97

Amy Sample Ward

JUNE 6, 2011

This morning, I had the huge honor of presenting the keynote at the 2011 MyCharityConnects Conference in Toronto, ON. Let’s start at the most fundamental place for this conversation. Look first at your organizational metrics. I am so thrilled to have the chance to participate in this event and thankful for the invitation.

Build 220

Build Community Technology Action 220

Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. Helps data integrity (verify mailing address; find out interests). #3 Conversely, if you’re not delivering personalized content, your email could negatively impact your relationships. Building in targeting capabilities.

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email Campaign Test Benchmark 48

NTEN

JUNE 20, 2011

Two or three years ago, you could have a conversation out in the open and have people organically join in. The 2011 TMWL activity on Twitter was driven primarily by people very close to the campaign, whereas the first Tweetsgiving was driven by people Stacey didn't know yet or hadn't invested time cultivating relationships with.

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Case Study Tools Studies Community 80

Care2

JULY 22, 2011

Email goes direct to the inbox, our online strategy metrics are led by terms like open rate and clickthroughs, and online fundraising campaigns depend on email marketing. Email reading on mobile devices rose 81% from October, 2010, to April, 2011. As of now, this data isn’t commonly available from email providers.

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Mobile email Strategy gMail 77

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 26, 2011

We launched a mobile site , in 2007 aimed at feature phones, and we’re developing an Android version of the app for release in 2011. What metrics are you using for mobile? The Pocket Guides are a great resource and conversation starters. Is there any conversion strategy to get those people as advocates or donors?

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Mobile Integration Strategy Green 111

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 2, 2011

We have a visual chart that shows us the stage of each draft – so when we reached 80% milestone, my reward was to attend the afternoon sessions of the Social Innovation Summit 2011. ” “Funding data analysts is not overhead” “Don’t pimp your organization out to a funder. Impact Investing.

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Reflection Social Measure Case Study 97

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2011

He goes onto say how they focusing their integrated strategy on a metric that matters: conversions. Our data showed that those coming with the specific intent of giving were able to complete that task with ease. However, conversion rates were flat. Our website was performing respectably.

Conversation 106

Conversation Chapter Channel Module 106

Amy Sample Ward

FEBRUARY 24, 2011

There were interesting conversations at every turn and I also had requests to share my notes and slides. For this conversation, we are going to start with the frame of the analog paradigm and move forward from there. Oh, we have a few key tactics: daily content, conversation starters, and highlighting community members.

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Slides Nptech Digital Case Study 213

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2013

Happy Generosity Day! The idea of moving Valentine’s Day away from dinner reservations and singles awareness towards a day of generous acts began in 2011 by Sasha Dichter , Scott Case, Ellen McGirt, and Network for Good’s Katya Andresen. ” conversation and getting stuck. The premise is simple.

Measure 99

Measure Metrics Seattle Social Media 99

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2011

The 2011 September Campaign. But how are you measuring along the ladder of engagement – from awareness to conversion to donor. We’re also keeping a close eye on our Google Analytics to ensure that enough people are visiting the campaign page and the conversion rate. What are your SMART objectives? Obviously $.

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Interview Central African Republic Ethiopia Metrics 101

Achieve

JULY 14, 2022

Gather the right data. Inaccurate or outdated data can negatively impact your outreach, making it hard to get in contact with the right people. Data appending. These simple additions will bring you higher click-through and conversion rates. . Metrics help your organization set and track goals. Automate the process.

email 52

email Support Newsletter Rate 52

NTEN

NOVEMBER 30, 2011

With the arrival of smartphones, it’s amazing how much data we are collecting and consuming on our mobile devices. Now we have our mobile devices diligently collecting our data. Now we have smartphones, whose data, when strung together forms the story of our lives. What data is meaningful? It is surprisingly moving.

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Storytelling Story Mobile North Korea 87

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 26, 2012

The ultimate metric for success is that network becomes self-sustaining – and, of course, has helped changed policies to make their states more child friendly in terms health care. conversation and make headway on the policy front when everyone is approaching the issue with the same negative messaging frame. better way.

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Children Voice Social Media Utah 106