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Latest Trends in Online Fundraising

NTEN

The Index shows that online giving remained positive during most of 2009 and the trends for 2010 have been very encouraging. Target Analytics, a Blackbaud company, has been looking at trends in online and offline giving for many years now. Multichannel donors are more loyal than offline or online donors alone.

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2011 Online Giving Trends

NetWits

The report includes 24 months of online giving data from 1,895 nonprofit organizations, online major giving data from 2,397 nonprofits, and both online and offline data representing $5.1 Every nonprofit sector in the analysis has had double-digit online fundraising growth since 2009. billion in total fundraising from 1,560 nonprofits.

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The State of Online Fundraising

NTEN

Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. Blackbaud studied 1,274 nonprofits to compare their online fundraising results for the first six months of 2008 to the same period of 2009. Steve MacLaughlin, Blackbaud. The Cannibalization Argument.

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5 Good Nonprofit Infographics

sgEngage

Charity and Technology in the Online Universe This infographic from Mashable and Shane Snow puts social good into better context with donation numbers, growth charts, and some comparisons to its offline counterparts. Includes data from Blackbaud , American Red Cross , MobileMarketer.com , and the Chronicle of Philanthropy.

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MultiChannel Donors: Real? Or Yeti?

NTEN

Well, my favorite white paper of 2009 just became my favorite white paper of 2011! The 2011 donorCentrics Internet and MultiChannel Giving Benchmarking Report was just released last week, updating the version I excitedly blogged about , lo, those many moons ago. The number of donors that give both on and offline is less than 10%.

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Connect2Compete: The Biggest Digital Inclusion Project in the U.S.

Tech Soup

Connect2Compete (C2C) is a project to supply low-cost broadband Internet, low-cost computers, and free training to as many as 100 million "offline" Americans. Department of Commerce (NTIA) stimulus grants in 2008 and 2009 and so it has had no government funding and has been struggling to successfully get off the ground.

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Celebrate Today: One Web. For All.

Amy Sample Ward

A day of on and offline events spanning the globe celebrating the Web. Perform an Internet Health Check. In 2009, we’re geared for events in over 50 cities in 20 countries! Today is OneWebDay ! This year’s theme is One Web. bringing attention to issues and work on digital inclusion. Get Involved.

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