Nonprofit Tech for Good

SEPTEMBER 28, 2014

Despite the rapid rise of social media, more online donations are made from a click in an e-newsletter than any other source. That was a 21% decrease from the previous year, but the decrease is mostly likely due to poor online fundraising practices , such as not having a mobile-optimized donate page and e-newsletter design.

Newsletter 251

Newsletter Practice Social Media Social Network 251

Nonprofit Tech for Good

AUGUST 24, 2020

First, blogging allows your nonprofit to have a consistent stream of new content use in your e-newsletter and share on social media which increases traffic to your website and awareness of your nonprofit’s brand. Finally, and of course, to effectively reach all audiences your blog (and website) must be mobile-compatible.

Practice 353

Practice Newsletter Nonprofit News 353

Nonprofit Tech for Good

JUNE 18, 2024

Related Webinar: Social Media Strategy for Nonprofits Related Certificate Program: Certificate in Social Media Marketing & Fundraising Threads Nonprofit Tech for Good launched in 2005 as a Myspace page. routine that nonprofits have had to enlist when growing a new community on a new social media platform.

Practice 179

Practice Social Media Profile Nonprofit 179

Nonprofit Tech for Good

JULY 16, 2012

But internet users of the same race have recently begun clustering on certain social media websites. At a time when Facebook was primarily used by college-educated individuals from the middle and upper classes, Myspace was open, diverse, creative, and seemingly the epitome of an online grassroots community.

Classes 200

Classes Social Media Myspace Media 200

Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

Social Media 207

Social Media Media Avatar Social 207

Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Facebook’s organic reach is equivilent to sending 100 donors a fundraising email and having 98 of them classified spam and consequently blocked.

Social Media 100

Social Media Media Social ROI 100

TechImpact

SEPTEMBER 9, 2013

In terms of fundraising, Pisapia mentions that cultivating an online presence, particularly in social media, allows nonprofits to see their audience in a new way and directly interact on an individual level to create a community. Beyond the social sphere, nonprofits see less activity from mailing (i.e., direct mail and email).

Challenge 140

Challenge Technology Mail Files 140

NTEN

JULY 11, 2011

In an ever-changing world of social media and web collaboration, tools for user interaction and engagement are becoming increasingly prevalent. These needs may relate to accessibility and the user-friendliness of your site for those with auditory, visual, cognitive or mobility impairments. Social Conversations.

Accessibility 97

Accessibility Social Media Media Social 97

Everyaction

MAY 24, 2018

With data from 154 nonprofit participants, we are once again treated to invaluable insights on numerous facets of digital engagement, covering websites, email messaging, online engagement, social media posts, and digital ads. Total online revenue grew by 23% in 2017, after 15% growth in the year before.

Benchmark 62

Benchmark Digital Trend Report 62

Nonprofit Tech for Good

APRIL 4, 2011

Quora is great for professionals and those that want to spend time building their personal brand online, but I think Facebook’s decision to allow brands to use Questions was smart. e-Newsletter :: Social Media and Mobile Technology for Nonprofits. Very smart. Subscribe :: Nonprofit Tech 2.0

Facebook 223

Facebook Question Avatar Spam 223

Tech Soup

JUNE 2, 2011

May’s Online Community Meetup featured Randy Paynter, co-founder of Care2. Paynter’s talk, "The Five Steps to Growing an Engaged Online Community," examined how to build and sustain online communities by relating some of the lessons he has learned through managing the Care2 community since its inception.

Community 66

Community Online Causes Social Network 66

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2010

I’m very interested how nonprofits are approaching their social media strategies with a little bit of science to propel best practices. Jessica Kirkwood , VP for Social Media,HandsOn Network agreed to write this about their latest social media experiment and what they were learning.

Game 94

Game Network Social Social Media 94

DipJar

JANUARY 21, 2021

Additionally, encourage new donors to stay engaged by signing up for your email newsletter, following you on social media, volunteering, and attending your community events or fundraisers. (*We Regularly communicate with your current donors through email campaigns, social media, events, and phone calls. Current Donors.

Money 98

Money Raise Fundraising Newsletter 98

Nonprofit Tech for Good

DECEMBER 30, 2009

Below are the 11 TwtPoll results that I think are the most telling: 1) Is your nonprofit planning on utilizing mobile technology in 2010 (live Tweeting, group texting, iPhone Apps, launching a mobile site)? [ [link] ]. 11% An online giving portfolio service (like Change.org). 5% A social networking site (like Facebook).

Results 191

Results Communication Strategy Myspace 191

Tech Soup

JUNE 13, 2017

This issue of email deliverability — the percentage of email that actually makes it into inboxes and not spam folders — is becoming a critical issue for nonprofits of all sizes. How Your Emails Become Spam. Michael Stein has been a writer and digital strategist for progressive social causes for over two decades.

email 59

email Spam Nonprofit Registration 59

Amy Sample Ward

AUGUST 15, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). Like ‘how many times can I invite my Facebook friends to a fundraising event before it’s considered spam?’

Web 108

Web Wikipedia Bookmarking Facebook 108

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 2, 2011

The focus is how to effectively integrate social media channels and measure and learn. Two grantees that work on Children’s Healthcare at the national level and have experience using social media as part of an integrated campaign were co-presenters.

Google 119

Google Change Social Adopt 119

Nonprofit Tech for Good

FEBRUARY 13, 2023

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good According to the 2023 Nonprofit Tech for Good Report , 27% of nonprofits worldwide have experienced a cyberattack (email phishing, website hacking, ransomware, social media attack, etc.). 3) Enable two-factor authentification for all social media accounts.

Practice 337

Practice Spam Plugin Hosting 337

Tech Soup

APRIL 10, 2012

Social media can be a useful (though often overlooked) tool for frontline workers in social service agencies to engage with youth, according to Jason Shim, a Program Facilitator at the Canadian nonprofit, Mosaic Counselling & Family Services. It's a burial ground for spam." Tips for Using Social Media with Youth.

Social Media 65

Social Media Media Social Student 65

Zen and the Art of Nonprofit Technology

OCTOBER 1, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Social Networks and Digital Sharecropping October 1, 2007 I was reading Deborah Finn’s curmugeonly post about Facebook. I have been having curmudgeonly thoughts about social networks in general.

Social Network 100

Social Network Network Digital Social 100

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Websites, Email & Constituent Management from Laura Quinn: Your website is you, online.

Social Media 34

Social Media Tools Online Advocacy 34

Nonprofit Tech for Good

APRIL 5, 2012

The following is an excerpt from Chapter 6 of the recently released book Social Media for Social Good: A How-To Guide for Nonprofits. If you enjoy chatting online with strangers, then it’s worth experimenting with LinkedIn Answers. Social Media for Nonprofit Organizations LinkedIn Group. Experiment with Answers.

Linkedin 206

Linkedin Profile Professional Tips 206

Nonprofit Tech for Good

APRIL 27, 2023

Google Campaign URL Builder :: ga-dev-tools/campaign-url-builder This a free tool from Google that allows you to easily create UTMs to track your website performance, such as referral traffic from social media campaigns and conversions from online ads. Social Media 1. See also OptInMonster. See also MXToolbox.

Digital 337

Digital Marketing Tools Resource 337

Nonprofit Tech for Good

APRIL 3, 2024

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good According to the 2023 Nonprofit Tech for Good Report , 27% of nonprofits worldwide have experienced a cyberattack (email phishing, website hacking, ransomware, social media attack, etc.). Cybersecurity at your nonprofit must be a priority in 2023.

Practice 157

Practice Spam Plugin Hosting 157

Nonprofit Tech for Good

DECEMBER 2, 2009

At it’s heyday, a few hours a day sending friend requests and posting wall comments on MySpace profiles quickly resulted in large, thriving online communities. MySpace was and still is (for some) the easiest social networking site to grow a community quickly. Nonprofits using social media… it all started on MySpace.

Myspace 189

Myspace Teen Facebook Social Network 189

Nonprofits Source

NOVEMBER 3, 2017

keyword optimization, mobile optimization, or anchor text links). We make no claims to suggest that SEO is a silver bullet, but instead, insist that SEO should be part of an integrated marketing plan to gain exposure online. Why SEO For Nonprofits Is Important To Online Growth. Responsive Mobile Design. Last year saw a 7.9%

Beginner 91

Beginner Digital Marketing Guide 91

NTEN

JUNE 16, 2011

Some are built around events that need more traditional mobilization efforts. That’s grassroots mobilizing, posting about events that are happening.” Others focus on more socially oriented events. Too much Spam or other weird things happening. AVP is still trying to figure out its overall social media strategy.

Case Study 74

Case Study Facebook Volunteer Studies 74

Care2

SEPTEMBER 25, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" What does this mean for you? To create a new comment, use the form below.

Social Media 28

Social Media email Advocacy Case Study 28

Connection Cafe

JUNE 21, 2018

” In fact, the two channels work best when they work together — email and social CAN play as a team. You don’t have to be online when an email arrives for it to reach you — you can see it hours or days later. . Email “deliverability” bedevils many online marketers , nonprofit and otherwise. .

Facebook 44

Facebook email Nonprofit Social Media 44

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2005

" Brian Reich of Mindshare Interactive Campaigns gave an excellent presentation on Internet/Online Strategies. Pick your tools (CRM/database, individual giving pages (race for the cure), online auctions, mobile). Pick your tools (CRM/database, individual giving pages (race for the cure), online auctions, mobile).

Boston 50

Boston NTC Strategy Spam 50

Nonprofit Tech for Good

FEBRUARY 12, 2020

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Email messaging raised 28% of all online revenue in 2017. Embrace a mobile-first design strategy. Embrace a mobile-first design strategy.

email 363

email Practice Marketing Newsletter 363

M+R

JULY 10, 2023

I often tell folks that making a practice of self-editing is a great way to level up : finish your draft (email appeal, social media post, video script, or whatever else), walk away from it for a minute, and then go back and make changes as an editor would. The greatest enemy of a direct response email is the spam filter. Fair enough.

Guidelines 105

Guidelines Audience Language Content 105

Care2

MAY 14, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" However, as online programs have matured, the decline in the performance of email has slowed.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

NonProfit Hub

JULY 23, 2016

This just further emphasizes the need to focus on peer-to-peer engagement and mobilizing your biggest supporters to share your nonprofit’s content. Try and make it a routine every time you get new followers or schedule periodic posts on your social media calendar. Carol Luong is a guest contributor for Nonprofit Hub.

Feeds 28

Feeds News Facebook Instruction 28

Nonprofit Tech for Good

APRIL 5, 2012

The following is an excerpt from Chapter 6 of the recently released book Social Media for Social Good: A How-To Guide for Nonprofits. If you enjoy chatting online with strangers, then it’s worth experimenting with LinkedIn Answers. Social Media for Nonprofit Organizations LinkedIn Group. Experiment with Answers.

Linkedin 113

Linkedin Profile Professional Tips 113

Care2

AUGUST 14, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Newsletter 28

Newsletter Social Media Advocacy Case Study 28

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. below are 33 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits. The Mobile Web.

Social Media 248

Social Media Social Chapter Media 248