EveryAction

SEPTEMBER 14, 2022

And that the future of corporate giving is increasingly trending toward employee-centric giving programs, such as matching gifts, volunteer grants, and other forms of workplace giving. For instance, it’s reported that 78 percent of eligible nonprofit donors have no idea that their employer offers a corporate gift-matching program.

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Philanthropy Guidelines Grant Instruction 130

Nonprofit Tech for Good

AUGUST 16, 2018

Ray Gary is the CEO of iDonate , a SaaS-based provider of the world’s most innovative Digital Fundraising Platform for nonprofits. As we slide toward the end of 2018, there are five broader digital trends that we see affecting non-profits next year. 1) Marketing Automation/Giving Automation. By Ray Gary. Think Netflix.

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Digital Trend Fundraising Movie 278

sgEngage

APRIL 3, 2023

However, your fundraising will only be successful if you actively communicate with your supporters. The shopping fundraiser program can also create branded marketing materials to help your nonprofit remind supporters to continue shopping for your cause over time. Track your fundraising results.

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FAQ Ideas Fundraising Nonprofit 71

Nonprofits Source

SEPTEMBER 27, 2023

These programs can vary in nearly every aspect, from the type of gift to the organizations supported. Simply determine a match ratio, such as 1:1 or 2:1, and donate as the requests come in! Over 65% of Fortune 500 companies participate in matching employee donations. Employees want to maximize their gifts.

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Community Giving Companies Gift 52

Nonprofits Source

FEBRUARY 13, 2023

As digital fundraising evolves, your nonprofit should track trends and adapt your fundraising strategies accordingly. If you aren’t sure what to focus on going forward, the following takeaways will help you future-proof your digital fundraising strategy in 2023. It takes some time for the resources to gain traction.

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Digital Strategy Fundraising Google 52

Saleforce Nonprofit

AUGUST 31, 2022

This digital-first mindset embraces the central role that technology plays in the lives of their customers and employees. As fundraising professionals, we are on the frontlines of the digital revolution. Donors are consumers, and digital marketplaces like Amazon shape their expectations.

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Gift Strategy Amazon Digital 69

Nonprofit Tech for Good

OCTOBER 25, 2019

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. Another way to work around limited organic reach on Facebook is to promote Fundraisers via your other communication channels (this approach also has the benefit of being free). 4) Create urgency with deadline marketing.

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Facebook Raise Fundraising Audience 229

CauseVox

MARCH 9, 2021

They tend to give 2x more over their lifetimes than those who repeatedly give one-time gifts. As fundraising becomes more and more digital, creating sustainable and predictable donations takes on new importance. To optimize for recurring giving, you’ll want to create customized donation tiers that help drive more recurring gifts.

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Gift Donor Donation Campaign 102

Bloomerang

MAY 31, 2022

Keep in mind that successfully carrying out a powerful fundraising strategy requires a strong partnership between your organization’s marketing and fundraising staff. Major gifts. Your fundraising strategy should focus heavily on cultivating major gifts. Email marketing software.

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Strategy Develop Fundraising Nonprofit 103

Nonprofit Tech for Good

JANUARY 16, 2022

Match their energy by providing volunteer opportunities, hosting giving challenges, offering peer-to-peer fundraising opportunities, and encouraging community chatter. Continue to embrace virtual events and digital fundraising for a more flexible strategy. Related Resources: Social Media best Practices for Nonprofits.

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Strategy Fundraising Social Media Nonprofit 278

Nonprofits Source

OCTOBER 2, 2023

This often involves direct donations but can also include in-kind gifts, volunteer time, pro bono services, and other forms of support. Corporate sponsors can offer much-needed donation influxes, whether cash or in-kind gifts. Greater marketing reach. Let’s look at the perks available for both sides. Tax incentives.

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Philanthropy Grant Sponsor Nonprofit 52

Qgiv

SEPTEMBER 28, 2022

Kate Kramer is the Partner Marketing Manager at Bloomerang. She has over 15 years of development and marketing experience. That’s because the donor acquisition stage of the donor lifecycle involves discovering prospective donors and communicating with them in a variety of ways.

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Donor Virginia Retention Gift 69

Classy

JUNE 4, 2021

A simple way to boost funds with minimal effort is to allow your donors to double eligible donations through employer matching gift programs. Matching gift programs are a form of corporate philanthropy in which companies financially match the individual donations their employees make to charitable organizations.

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Gift Strategy Ratio Fundraising 57

Nonprofits Source

NOVEMBER 1, 2023

Charitable Giving Stipends: Companies can award employees with gift cards or add funds designated for donating to their accounts within their employee giving portal. Employer Matching Gifts: Companies offer to match employees’ charitable donations, effectively doubling the impact of their contributions.

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Trend Examples Giving Ratio 52

Pamela Grow

NOVEMBER 13, 2023

In this guide, we’ll explore four ways to streamline online giving: Optimize Your Donation Page Invest in Fundraising Software Host a Text-to-Give Fundraiser Follow Up After a Gift By simplifying online giving, your nonprofit can tap into benefits such as an expanded donor base and the security of recurring donations. Let’s get started!

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Donor Giving Online Gift 52

Allegiance Group

JUNE 7, 2023

3 FAQs How Marketing Can Increase Donations Let’s get started by walking through the different people and groups you’ll ask for donations to your nonprofit. Want to grow your relationships with donors through marketing? Additionally, they can give at different levels, ranging from small, one-time gifts (e.g., $10) Businesses.

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Donation Practice Fundraising Gift 52

Bloomerang

AUGUST 30, 2023

Types of fundraising software to consider When you think about fundraising software, you probably first think of online donation platforms that allow nonprofits to facilitate online gifts. In peer-to-peer fundraising campaigns, supporters create personalized fundraising pages and collect gifts on behalf of a nonprofit. Donor profiles.

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Software Guide Fundraising Platform 87

Qgiv

APRIL 26, 2022

Digital Wallets. The first of our nonprofit trends is the rise of digital wallets. Digital wallets are poised to change fundraising in a pretty drastic way. As digital wallets have become more commonplace, the number of donors making gifts via check has decreased. New to fundraising? Problem-oriented messaging.

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Trend Camtasia Nonprofit Video 96

DNL OmniMedia

JANUARY 14, 2022

That’s why the smartest and most efficiently run organizations are always on the lookout for opportunities to upgrade their digital toolkits. For example, let’s say your fundraising team is looking to increase your matching gift efforts and collect more corporate donations for your cause ( hint: you should be !).

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Gift Technology Tips Database 52

Nonprofit Tech for Good

FEBRUARY 7, 2019

Finally, digitalization is growing fast in Mexico. Does this data match what you see on the ground in Mexico? Under 45 and giving micro-amounts is pretty much matching with our own analysis, but at Donadora we don’t measure political views of our community, so I can’t answer on this point.

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Mexico Trend Giving Online 196

Nonprofits Source

APRIL 15, 2024

This is why a strong marketing strategy is essential. By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach. Segment your communications. Share your registration form widely.

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Marketing Fundraising Tips Registration 52

M+R

FEBRUARY 5, 2021

And so, too often, the magic of mid-level giving is lost, especially in digital channels. One of the most astonishing things we’ve found in our digital marketing to these high-value audiences is that just a very small lift in performance among them can yield significant increases in revenue. And it’s a big loss!

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America Digital Audience Channel 105

Achieve

JANUARY 27, 2023

Market recurring giving. Now, it’s time to open up the option of recurring gifts to your supporters. Here are some other ways to optimize your donation form for recurring gifts: Add suggested giving amounts. Embed a matching gift tool. Market recurring giving. Optimize your online donation form.

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Program Giving Gift Mail 52

Achieve

MARCH 24, 2022

Matching Gifts. They’ll provide you with collection and marketing materials to power your campaign. Then, you’ll set up donation boxes around your community for supporters to drop off their gently worn, new and used shoes. Matching Gifts. Corporate matching gifts. Digital marketing.

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Ideas Organization Fundraising Gift 59

Kindful

SEPTEMBER 1, 2021

Communications & Marketing. The best campaigns—whether they’re crowdfunding, social media, matching gifts, or something else—will need your whole team to maximize your results. Kindful + Double The Donation: Giving Tuesday Matching Funds: Strategies for Driving Donations. Campaigns & Ideas. Thanking Donors.

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Resource Giving Nonprofit Template 113

Bonterra

AUGUST 15, 2022

Read their story on Covenant House International and Barker & Scott Impact Powered by: Donor Engagement Nonprofits Digital communications & marketing Fundraising ideas Project QUEST This interview with Project Quest chief program officer Lelani Mercado discusses why they invested in a case management solution and the impact it made.

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Phoenix Grant Case Study Disaster 52

Bloomerang

DECEMBER 3, 2021

That’s because the fundraising world—indeed, the world in general—is changing fast, especially when it comes to communications. And what is fundraising but carefully crafted, targeted communications that move people’s hearts and hands to support causes they believe in? This summer I earned a digital marketing certificate.

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Professional Develop Community Nonprofit 98

Classy

MARCH 26, 2021

Online fundraising combines your standard relationship-building with digital mediums. You can even update the browser icon to match your website. At the end of the day, your donation forms should look beautiful, match your branding, and streamline the giving process to be as simple and trustworthy as possible. .

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Campaign Tips Fundraising Online 59

Bloomerang

JUNE 1, 2022

to submit tax-deductible gifts. Most nonprofits generate at least two “touches” with supporters during the year-end fundraising season using a variety of marketing platforms. Direct mail is the most popular year-end giving marketing method. Which marketing platforms received the most engagement?

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Guide Giving Nonprofit Metrics 107

Top Nonprofits

MARCH 12, 2021

Communication: Text is a great medium for sending confirmation messages, reminders, and quick alerts to your supporters. Communication via text carries a sense of informality compared to other communication strategies, like email. Don’t let your valuable gifts be a part of that stack! Appealing to Younger Donors.

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Trend Campaign Fundraising Mobile 98

Top Nonprofits

DECEMBER 6, 2021

Ramp up communications. Host virtual events to promote a sense of community. Your online donation form is the foundation of your digital fundraising strategy. You’ll drive donors here across your big fundraising campaigns and marketing pushes in addition to regular day-to-day gifts. Matching gifts.

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Donor Management Virtual Newsletter 52

Bloomerang

AUGUST 21, 2023

For example, the report highlights the growing importance of digital fundraising, so investing more resources in online campaigns and social media outreach would be a smart move. Embrace personalization : With the changes in donor expectations outlined in the report, prioritize the individualized touch in your fundraising communications.

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Action Report Practice Fundraising 73

Saleforce Nonprofit

OCTOBER 6, 2021

By: Piper Sullivan, Product Marketing Manager, Fundraising and Lori Borg, Senior Product Marketing Manager. Make a small donation to your organization and check the following: How many clicks does it take to successfully make a gift? As the donor, what message do you receive on the donation page following your successful gift?

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Giving Fundraising Marketing Product 65

Qgiv

JANUARY 8, 2024

Jasper AI is great for analyzing decisions and making personalized recommendations and is used primarily for marketing copy such as blog articles. AI technology can revolutionize your donor interactions by helping you create personalized donor communication quickly. No one is impressed with generic thank-yous.

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Trend Raise Tools Tips 52

Double the Donation

SEPTEMBER 13, 2021

360MatchPro by Double the Donation , the leading provider of matching gift automation software, integrates with the best school and university fundraising platforms. This allows your institution to raise more and take advantage of the $4-7 billion in matching gift revenue left unclaimed each year. Let’s jump in!

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Platform Gift Fundraising Integration 52

Qgiv

JUNE 10, 2022

Cora Ligon is the lightning bolt that infuses Ligon Marketing. With a unique energy and do-anything attitude, she understands that a community must network and join forces to create and grow successful businesses. She has over 20 years of marketing, advertising, and branding experience. What is Digital Marketing?

Digital 52

Digital Marketing Online Fundraising 52

DNL OmniMedia

FEBRUARY 25, 2023

The Blackbaud nonprofit software ecosystem has a wide range of solutions that can help nearly any nonprofit handle its online fundraising, marketing, and data management needs. The solution’s embeddable search tools and auto-submission feature make it easy for nonprofits to encourage donors to apply for a matching gift.

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Blackbaud Integration Nonprofit Platform 52