article thumbnail

End-of-Year Wrap-Up: Three Things to Take Into Your 2024 Email Campaigns

M+R

Email fundraising has become increasingly difficult, but many of the organizations in our sample of 24 nonprofits saw strong results this December. Keep these trends and tactics in mind as you start to pencil in plans for the coming end of year (and no, it is never too early to start).

email 111
article thumbnail

Doing good with AI tools: Navigating ethical considerations for the social sector 

Candid

We addressed these problems through data investigations and corrections, and enhancements to how we sample data. When we use AI to help draft a grant proposal—in a tool currently under development—we must consider the potential that AI-generated language could be harmful and offensive.

Tools 52
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

Get Fully Funded

To do that, you have to connect with them emotionally through a story, a photo, and hero language that makes them feel special and important, like they personally stepped in and made a difference through their gift. If you’re not sure what to say, here’s a list of sample phrases you can use to thank donors.

Gift 119
article thumbnail

Should Your Nonprofit Use Waivers Post-COVID?

Achieve

A waiver is a document that, when written with the correct language, sets up a legally binding agreement between your organization and the signer (like an event participant or volunteer). . Becoming more safety-minded. Keep in mind that since COVID-19 is such a new disease, there is little legal precedent surrounding it.

article thumbnail

Create an Online Donation Receipt that Leads to More Donations

Get Fully Funded

In the donor’s mind, they can’t close the loop on the gift until they receive a receipt. Hero language: When you tell a donor that your nonprofit wouldn’t exist without them, you are speaking the truth. Hero languages reinforces the idea that they made the right choice and increases the possibility that they will give again.

article thumbnail

Nail Your Request for Donations During Economic Ups, Downs, and Crisis Times

Get Fully Funded

Nothing is more boring than boilerplate language: “Your donation will help us bridge the gap between mental illness and health care”. Be fully prepared to answer the questions your donor probably already has in her mind. And a confused mind always says “no.”. Use jargon or industry-specific language.

Donation 122
article thumbnail

Asking For A Legacy Gift: 10 Practical Steps To Get Started

Bloomerang

But look again at the elements that enable us to construct a profile of likely bequest donors, and keep in mind the age, wealth, and connection factors as they apply to the person with whom you’re meeting. 9.

Gift 60