NonProfit PRO

JUNE 16, 2022

And while you may be hesitant, now is an excellent time to consider asking for an upgrade. Hence, operating your nonprofit has become more expensive as well. If you have a sustainer program that’s been around for a few years, you must consider upgrading them at least once a year.

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Nonprofit Tech for Good

MARCH 20, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful online fundraising strategy. Great Nonprofits ] 84% of online donors are more likely to give if their donations are matched by their employer.

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Statistics Online Fundraising Benchmark 240

Bloomerang

AUGUST 7, 2023

And it’s why the way we’re used to categorizing gifts as small, medium, and large (or “new,” “mid-level,” and “major”) may not be the most fruitful strategy. Let’s stop giving gifts, and donors, these outdated labels. First time First-time donors are making their very first gift to your organization.

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Gift Donor Time Mail 71

Charity Village

JUNE 29, 2023

Summary: Did you know that retaining donors is 5 times more cost-effective than recruiting new ones? However, despite the nonprofit industry’s average donor retention rate of 45%, organizations all over the world are struggling to keep their donors coming back for more.

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NonProfit PRO

JUNE 1, 2023

Many agencies feel client pressure to reach a certain goal, and it’s safer to focus on one-time gifts. So how do you convince your agency to add monthly giving to your appeals?

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Gift Goal Giving Time 264

NonProfit PRO

DECEMBER 11, 2023

It’s that time of year again. The holidays are near and the year-end giving crunch is on. That’s why I am sharing a few bloopers in direct mail and emails that could have been prevented in the past few months.

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NonProfit PRO

FEBRUARY 21, 2022

A major gift caseload is not just a bunch of donors who meet a certain giving or capacity criteria. Your caseload will have donors of different economic quality, which is why you should tier your caseload so you know where to spend your time. Current giving and capacity play into the selection of a caseload pool.

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Gift Donor Difference Giving 289

NonProfit PRO

JULY 11, 2023

We celebrate acquiring new donors, track efforts to turn one-time donors into recurring donors, and create winback strategies for lapsed donors. Here are some tips to compel first-time donors to give a second gift.

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NonProfit PRO

NOVEMBER 11, 2021

Now is the time to motivate those donors who want to optimize their tax deductions this year to consider a gift from their donor advised fund. But did you know that you can ask donors to consider recurring gifts from their donor advised fund? Donor advised funds are all the craze lately.

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Gift Fund Donor Time 289

Nonprofit Tech for Good

JUNE 22, 2023

Your donors and supporters start searching Google for “holiday gifts that benefit nonprofits” in early August, yet most nonprofits do not update their holiday tribute giving program until November or December. Now is the time to update and launch a holiday Tribute Giving Program for your nonprofit.

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EveryAction

AUGUST 29, 2023

Let’s imagine a familiar scenario: the end of your nonprofit organization’s current fundraising campaign is approaching. Given these high stakes, nonprofits want to drive donations as efficiently as possible. Here’s how—and why—nonprofits should move from legacy systems to data-driven decision-making.

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Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. What is a major gift?

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Gift Raise Guide Relationship 99

Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. In light of these advances, it’s time for your nonprofit to consider developing its own online recurring giving program.

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Donation Retention Gift Philanthropy 352

Bloomerang

AUGUST 17, 2022

There is one term though that has stood the test of time. The concept of a “mega gift” was coined by the late Jerold Panas , a fundraising pioneer in our industry. In his iconic book Mega Gifts , he writes about the types of people who give mega gifts and what it takes to have relationships with these donors.

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Gift Difference Raise Donor 110

sgEngage

NOVEMBER 9, 2023

Fundraising requires timely and efficient processing of donations, especially in the typical end-of-year rush of gifts. This season, give your team a little December stress relief by automating and streamlining gift processing, including recurring donations and installment payments. 

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Bloomerang

FEBRUARY 5, 2024

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. But there’s one unsung strategy that can elevate your donor retention rates, while expanding mid-level and major giving: multi-year gift agreements. But multi-year giving is a cheat code in the donor retention game.

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Retention Gift Donor Pledge 95

sgEngage

MARCH 12, 2024

This marks the end of the qualification road for one nonprofit organization. There are three major exits you can take on the “Highway of Major Gift Giving.” Exit 1: Disqualification Road, Where Prospect Churn Lives The goal of qualification is to turn your big pool of suspects into a curated list of major gift prospects.

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Bloomerang

DECEMBER 8, 2023

A nonprofit CEO, Dorethea, asks, “ Should I send holidays gifts to donors ?” Well, Dorethea, it depends on what type of gift and which donor segment (small, mid-size, or major givers) you have in mind. A gift can work to your advantage, but it can also work against you. You make the donation, you get a small token gift.

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Gift Donor Studies Donation 105

Bloomerang

AUGUST 25, 2023

How powerful a magnet is your nonprofit cause and the way you engage potential constituents? And I also prefer a new donor paradigm that doesn’t look at donors from top to bottom based simply on the size of their gift. Let’s look, instead, at the energy their gift represents. First-time Habitual Thoughtful Passionate 3.

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Gift Donor Philanthropy Nonprofit 67

Bloomerang

MARCH 1, 2024

Today’s question comes from a nonprofit employee who wants advice on how to recognize tribute gifts when donors want to remain anonymous: Dear Charity Clairity, We list tribute gifts in our annual report. When going the default route, message the donor 2-3 times to maximize the chances they’ll read and heed.

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Nonprofit Tech for Good

JUNE 22, 2021

By Korrin Bishop , writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. As a partner to thousands of nonprofits, Classy spends a lot of time learning about what makes each of them successful.

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Action Fundraising Nonprofit Gift 302

Bloomerang

OCTOBER 16, 2023

What if there was one thing you can do right now to ensure your fundraising success and boost year-end gifts? Your donors are touched when they hear from a leadership volunteer taking (unpaid) time from their busy day just to say thanks. I want you to know the impact of your gift this year. Why board members, you ask?

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Gift Script Phone Voice 101

Nonprofit Tech for Good

AUGUST 3, 2022

Tribute gifts are most often made by supporters with a strong belief in your mission who prefer to donate to a good cause rather than spend money on traditional gifts. According to the Global Trends in Giving Report , 33% of donors worldwide give tribute gifts. Birthdays: Tribute gifts to celebrate someone’s birthday.

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Program Giving NGO Gift 242

The NonProfit Times

FEBRUARY 1, 2022

One of the few known gifts in the latest round of giving by author and philanthropist MacKenzie Scott was an $8-million gift to the National Council on Aging (NCOA). It’s the largest unrestricted gift in the 72-year history of the organization. based advocacy group, which announced the gift today.

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Gift Arlington Grant Advocacy 97

Nonprofits Source

AUGUST 18, 2023

NP Source is devoted to providing nonprofits with the knowledge and resources they need to grow their digital marketing and fundraising efforts to new heights. We’ve done our research and heard what nonprofit professionals have to say about matching gift software. Go into the buying process knowing what to expect.

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Gift NPO Software Nonprofit 52

Neon CRM

MAY 22, 2023

Email marketing has emerged as a powerful tool for nonprofits to drive supporter engagement and boost their overall fundraising efforts. By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. The same is true for matching gift emails⁠.

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Gift Results email Metrics 97

sgEngage

OCTOBER 27, 2021

Employer matching gifts offer ample benefits to each stakeholder, including the company matching the gift, the employee making the initial donation, and the nonprofit receiving the funds. . One might argue, however, that the nonprofit is the party that benefits the most from these types of corporate giving programs?

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Gift Benefit Ratio Nonprofit 82

sgEngage

JULY 28, 2023

A challenge gift is a donation that creates an incentive for others to give by offering a financial reward based on an established contingency. Challenge gifts are issued only once a contingency, or “challenge,” has been achieved.

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Gift Challenge Blackbaud Pledge 52

Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. I know all companies have different requirements, but we’re a small shop and don’t have the time to research this for everyone.

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Gift Practice Companies Benefit 94

Nonprofit Tech for Good

DECEMBER 8, 2021

Plain language is communication your audience can understand the first time they read or hear it. Plain Language Resources: Big Duck’s Plain Language for Nonprofits. They focus your nonprofit on tracking and reporting impact which is essential for fundraising success. Resource: How to Write a Nonprofit Impact Report.

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Trend Digital Marketing Fundraising 326

Nonprofit Tech for Good

NOVEMBER 1, 2023

By Steve Latham , CEO & Co-founder at DonateStock – a fundraising platform that makes stock gifting to nonprofits easy and accessible. The table below shows how nonprofits that receive non-cash gifts (in addition to cash) have been much more successful in growing their top lines.

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Giving Gift Case Study Fund 299

Neon CRM

JANUARY 23, 2024

What Are Major Gifts? Major gifts are generally the largest donations a nonprofit receives. The exact dollar amount that’s considered a major gift varies from organization to organization. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

By Denise Dunbar , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Giving Strategy Fundraising Gift 347

DonorPerfect

JULY 11, 2023

But that’s not to say Read More » The post 5 Tips to Secure Second Gifts from First-Time Donors appeared first on Nonprofit Technology & Fundraising Blogs. However, the cost of acquiring new donors is significantly higher than retaining existing donors, so donor retention is often a more effective fundraising tool.

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Gift Donor Tips Time 40

Nonprofit Tech for Good

NOVEMBER 19, 2022

By Kyle Brown , COO at DonateStock – a fundraising platform that makes stock gifting to nonprofits easy and accessible. DonateStock has ignited a conversation in philanthropy with their innovative approach to stock gifting. Why Stock Gifting? Donors can deduct the fair-market value of the gifted stock on tax returns.

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Donation Websites Gift Review 351

The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? The secret lies in mastering donor retention and recurring gifts.

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Retention Gift Donor Effective 75

Get Fully Funded

APRIL 4, 2024

The past couple of years have represented a challenging time for nonprofit fundraising. Individual giving declined in 2022 , and 70% of nonprofits expect giving to continue to decrease or remain flat. Prioritize building strong supporter relationships. Personalize donor outreach.

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Donation Strategy Nonprofit Gift 110