Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. An unengaged email subscriber is one that has not opened or clicked an email within a set timeframe, such as three or six months.

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email Marketing Data Digital 334

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Donor Strategy Nonprofit Phone 98

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? As a nonprofit, you should also use your marketing strategy to increase donor acquisition, spread awareness of your organization’s mission, and steward your existing donors for lasting engagement. Donor Profiles and Records .

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Digital Marketing Donor Channel 75

Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Online giving can provide numerous benefits for nonprofits, from increasing donation amounts to improving donor engagement.

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Donation Digital Online Giving 219

Bloomerang

JANUARY 7, 2022

A Guide to Donor Retention. What is Donor Retention? If you’re a fundraiser or nonprofit development professional, you’ve likely heard the term “donor retention.” But what is donor retention? Quite simply, donor retention is a measure of how many donors continue to donate to your organization.

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Retention Donor Guide Rate 85

Qgiv

AUGUST 9, 2023

Cultivating relationships with recurring donors is essential for nonprofits, especially in light of recent declines in individual giving. It’s undoubtedly a challenging time for new donor acquisition, underscoring the constant importance of retention. The Giving USA 2023 report revealed that giving by individuals dropped 6.4%

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Relationship Donor Gift Retention 52

Pamela Grow

MARCH 7, 2024

Closeup Woman hand using Laptop pc with email icon, Email concept Creating your nonprofit’s digital strategy comes with its own set of challenges, from creating engaging campaigns to standing out in donors’ inboxes. But the good news is that nonprofits benefit from higher open rates compared to regular marketing emails.

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email Storytelling Newsletter Nonprofit 69

Bloomerang

JUNE 9, 2022

As a nonprofit fundraiser, you’ve probably heard some variation of the phrase, “treat every donor like a major donor.” If you treat every donor like a major donor, you’d probably run out of team member time. Plus, not all of your supporters want to be wined and dined like a major donor. Who are your major donors?

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Donor Gift Database Relationship 102

Neon CRM

MAY 31, 2023

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail.

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Statistics Fundraising Metrics Mail 97

Achieve

APRIL 28, 2022

If you’re looking for your donors, they’re probably on the internet. With so much time on the world wide web, bombarded by advertisements, most people have become increasingly immune to and skeptical of even the most innocent donor outreach campaign. Keep track of your online donors. . Ask supporters open-ended questions.

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Donor Tips Online Gift 59

Get Fully Funded

AUGUST 4, 2023

Should you print, stuff, and mail your own fundraising letter? If you have fewer than 200 mail recipients, the answer is probably yes. When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). The donor can handle one lick!

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Money Tips Time Mail 98

Neon CRM

AUGUST 18, 2023

To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. goals are: Specific: Make your fundraising goal clear and well-defined, whether it’s a specific fundraising amount, a target number of donors, or achieving a particular outcome or impact.

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Guide Fundraising Mail Metrics 52

Robert Weiner

MAY 15, 2017

Ask your recurring donors to move to the new processor. Keep your account with your old processor open as long as the value of the donations (minus transaction costs) exceeds their fees. Develop a manual process for tracking and recording payments made using the old processor. Try to avoid losing or angering loyal donors.

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System Donor Advice Convio 113

Qgiv

SEPTEMBER 28, 2022

In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors. If not, it’s time to strategize how you’ll retain year-end donors for the long term.

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Donor Virginia Retention Gift 69

Bloomerang

OCTOBER 16, 2023

Before you ask, tell your donors the impact they made this year. Your communications are a mirror to your donors. Host a thank-a-thon Put simply, this is when you gather a group of volunteers (preferably board members) to call and thank donors. Here’s the simple, three ingredient recipe for a great donor thank-a-thon : 1.

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Gift Script Phone Voice 99

3rd Sector Labs

JUNE 30, 2014

Many nonprofits don’t know their donor data. If we don’t know our donor data, how can we effectively plan a fundraising appeal? Combat the challenges of donor retention? So, how do we know that nonprofits don’t know their donor data? Because donors are people, and people’s lives change.

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Attention Data Donor Retention 157

Get Fully Funded

DECEMBER 12, 2022

Wouldn’t life be easier if people opened and read your fundraising emails? Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. But look: even if your open rate is only 25%, you are connecting with one quarter of your email list, and that’s significant.

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email Fundraising Sound Sample 126

Association Analytics

SEPTEMBER 22, 2021

Because engagement is critical to retaining members, many associations are using a member engagement score to track and build loyalty. opening mails, visiting the website, starting to earn credits). Pro Tip – track your engagement across all platforms. Other roles this can help you pinpoint include: Buyers. Volunteers.

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The Modern Nonprofit

SEPTEMBER 12, 2023

Earlier planning translates to engaging donors better, chalking out impactful messaging, gaining higher donation totals, and mitigating last-minute woes. The year-end campaign’s objective can vary from meeting a specific monetary goal to rallying your donor base or broadening range or giving spotlight to a particular project.

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sgEngage

FEBRUARY 17, 2023

Add Value Value doesn’t have to be a giveaway or a freebie offer for donors, according to the Forbes Nonprofit Council , “but rather information that they can utilize on a daily basis to help benefit and stimulate their lives.” It’s worth spending some time here, because segmented campaigns get 14% more opens. Newsletters.

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email Communication Effective Fundraising 75

sgEngage

OCTOBER 17, 2023

Further, with 64% of total giving coming from individual donors in 2022, ensuring you have a well thought out strategy to attract these dollars is critical. Lauren Henderson, IT database administrator, Dexter Southfield This clean-up process is a great opportunity to take stock of who is in your donor base. Is there drop off?

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Fundraising Donor Celebrate Chicago 103

Bloomerang

OCTOBER 20, 2021

Steward donors and encourage them to become loyal to your organization. . Well, donor loyalty is the biggest factor in determining and stewarding potential major donors. The donors who are most active and engaged with your organization are your best major donor prospects. . So how do you keep track of them?

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Gift Teach Fundraising Donor 135

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Upgrading your donors’ gifts.

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Mail Money Raise Tips 61

Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). Subject Line: Your subject line determines if your email gets opened or not.

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email Rate ROI Social Media 52

NTEN

MAY 28, 2009

Donors are the lifeblood of nonprofit organizations. A donor management system is sometimes called a fundraising system or a donor database. A donor management system is sometimes called a fundraising system or a donor database. Costs vary as well -- and there are even some Free and Open Source options.

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Open Source System Open Management 73

sgEngage

FEBRUARY 18, 2023

ADD VALUE Value doesn’t have to be a giveaway or a freebie offer for donors, according to the Forbes Nonprofit Council , “but rather information that they can utilize on a daily basis to help benefit and stimulate their lives.” It’s worth spending some time here, because segmented campaigns get 14% more opens. Newsletters. Thank you’s.

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email Communication Effective Fundraising 68

CauseVox

NOVEMBER 3, 2022

2) Keep Yourself On Track Using A Project Management Tool. Even in the best case, keeping track of your tasks is a chore. Sometimes, it takes longer to track the task than it does to complete it. At the nonprofit I work at, AMIGOS, we use Asana for team task tracking and project management. Email Forwarding.

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Professional Time Tips Business 81

Bloomerang

DECEMBER 15, 2023

We receive very few, and I wonder why more donors don’t take advantage. Is there something I could do to help more donors access this matching money? — Missing the BOGO Dear Missing the BOGO, I love the way you’ve signed your query, as this shows you definitely understand the benefit you’re missing out on.

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Gift Practice Companies Benefit 92

Nonprofit Tech for Good

JUNE 23, 2020

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors.

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Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations.

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Everyaction

FEBRUARY 26, 2018

Click for strategies on revamping your direct mail program , practical tips on improving your email program , and an in-depth look at reporting tools every nonprofit should have to improve their fundraising strategy.). Working in major gifts means tracking relationships, points of contact, and data with multiple high-level donors.

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Data Donor Grant Gift 44

Tech Soup

MARCH 11, 2014

TechSoup is proud to announce our newest donor partner, Bloomerang. Its cloud-based donor management solution is rooted in principles of philanthropy, simple to use, and focused on empowering your team to achieve remarkable results through enhanced donor loyalty. Keep Track of Your Donor Retention. Case Studies.

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Management Donor Software Hints 58

Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Survey existing donors on what compelled them to support you before.

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Lesson Fundraising Digital Test 59

Get Fully Funded

APRIL 20, 2021

Your nonprofit needs you working in your strengths , not setting up your newsletter in Mail Chimp or scheduling your next Facebook post. Use a project management too l like Trello or Asana to keep track of deadlines and progress. If you want to continue working with your VA, provide a new, more open-ended agreement.

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Virtual Work Calendar Nonprofit 116

Media Cause

JULY 11, 2023

Imagine having the power to communicate your cause, connect with donors, and mobilize your community, all while saving time and resources. Whether someone just joined your mailing list or made a donation, your email system sends personalized messages automatically.

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email Service Marketing Metrics 52

Bloomerang

SEPTEMBER 23, 2021

Even so, you can’t opt out of sending them: The IRS requires donors to have a receipt for any gift made to a nonprofit for more than $250 for tax deduction purposes. . Keeping track of who donated what and when is a great opportunity to understand and communicate with our donors. That’s your obligation. But don’t despair!

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Donation Gift PDF Donor 78

Get Fully Funded

JULY 4, 2022

Or maybe you sent your mailing out at a time when people are distracted with something else like vacations or elections or major holidays. You’re so focused on the money that you’ve forgotten about your donors. When you give donors an amazing experience, they want to stick around and give again. What do you see?

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Method Fundraising Social Media Calendar 75