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Thursday Thoughts: transforming mid-level donors into major donors

EveryAction

One way to meet new major donors is to steward existing donors into upgrading their gifts to your nonprofit organization. We all know it’s generally more efficient to retain an existing donor than to acquire a net new one, but how can busy fundraisers upgrade mid-level donors effectively and efficiently?

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[ASK AN EXPERT] What is the Best Way to Acquire Donor Phone Numbers?

Bloomerang

Dear Charity Clairity, Do you have any tips for acquiring phone numbers? We have many long-time donors for whom we only have a mailing address. Dear Call Me Maybe, You’re certainly on the right track wanting to make phone calls to donors. And, make it easy and compelling for donors to offer their information.

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22 Statistics About #GivingTuesday Donors Worldwide

Nonprofit Tech for Good

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. From the 2020 Global Trends in Giving Report : 2) 9% of donors worldwide donated to a nonprofit, NGO, or charity on GivingTuesday 2019. 12) 74% of GivingTuesday donors volunteer.

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6 Strategies To Help You Identify Donor-Advised Fund Donors

Bloomerang

Becoming savvier about donor advised funds is a current trend in nonprofit fundraising. As a nonprofit, finding out which donors have a donor-advised fund (DAF) can be challenging since DAF accounts are privately held and not public entities, and because they are managed by sponsoring organizations or financial institutions.

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10 Proven Strategies To Help You Retain New Donors

Bloomerang

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

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Why You Should Be Calling To Thank Donors For Their Support

Neon CRM

Are you calling your donors regularly? A phone call gives you the opportunity to build real personal connections with the people who support you. Calling to thank donors for their support after they give a gift can strengthen their bond with your nonprofit, leading to higher donor retention and engagement rates.

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How to Show Donors the Impact of Their Donations to Your Nonprofit

Nonprofit Tech for Good

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. It lets donors determine for themselves that their donation, involvement, and passion moved the needle and made a measurable contribution to the world. 2) Give social media shoutouts.

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