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Embedding Purpose-Driven Communications into Email Marketing

sgEngage

In this blog, we’ll talk about the importance of getting to know your audience and how you can use purpose-driven communications to build lasting relationships. Introducing auto-generated emails into your communications strategy can revolutionize the way that your organization creates customer journeys. Let’s dive in.

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4 Reasons to Start Planning Ahead for GivingTuesday

sgEngage

Spend time strengthening donor relationships. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors. Explore advertising opportunities such as: Your email newsletter. Highlight different aspects of the campaign in each email to keep donors engaged and create a sense of momentum.

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Why Segmentation Is So Important in Email Marketing

NetWits

In today’s modern email marketing environments, lots of focus is placed on design and content – which we can all agree are very important aspects of any email campaign. However, there is one component of soliciting your donors which should be considered for any and every communication you generate via email.

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4 Reasons to Start Planning Ahead for Giving Tuesday

sgEngage

Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area. Explore advertising opportunities such as: Your email newsletter: You likely send a weekly or monthly newsletter to update supporters on your current projects, fundraising progress, and any upcoming events.

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5 Game-Changing Marketing Tips to Maximize Auction Exposure

DNL OmniMedia

For instance, a school fundraiser might find that their email campaign brought in a record number of new attendees. Demographics. Email marketing. Supplement your auction-related email blasts by featuring your upcoming event details in your newsletter. Post polls like “Which auction item are you most excited about?”

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Nonprofits: Know Your Social Media Platforms

The Modern Nonprofit

But it’s worth the effort — becoming well-versed in the various platforms is a vital part of your nonprofit’s marketing strategy, and your accounts can serve as important venues for cultivating relationships with your supporters. Once you have their name and email, you can stay in touch and ask them the give again in the future.

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Nonprofit Donor Engagement Strategies: Breaking Through the Noise

Neon CRM

How can you connect with your donors despite all the other ads, social messages, texts, and emails that are vying for their attention? Donor engagement is what your organization does to build and strengthen donor relationships and the methods you use to keep donors active and involved. paragraphs in your emails.

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