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Year Three as a Museum Director. Thrived.

Museum 2.0

I''ve now been the executive director of the Santa Cruz Museum of Art & History for three years. I''m open to any questions you want to share in the comments. When I look back at some recent projects that I''m most excited about (like this teen program ), I realize that I had very little to do with their conception or execution.

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The Next Generation of Major Donors to Museums: Interview with David Gelles

Museum 2.0

Last week''s New York Times special section on museums featured a lead article by David Gelles on Wooing a New Generation of Museum Patrons. In the article, David discussed ways that several large art museums are working to attract major donors and board members in their 30s and 40s. David describes himself as a "museum brat."

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The Participatory Museum, Five Years Later

Museum 2.0

This week marks five years since the book The Participatory Museum was first released. Across the museum field, the questions about visitor participation have gone from "what?" Over the past four years, I''ve been running a small regional art and history museum in Santa Cruz, CA. and "why?" to "how?".

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How to Write Fundraising Emails That Get Results

Get Fully Funded

For example: “Many teen girls struggle with their self-esteem thanks to Instagram and Snapchat. Please help us open the door for a teen to attend our personal development conference, benefit from having a mentor, and get on a path to college and a career.” . What makes your program unique? Why should someone give now?

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Introducing Abbott Square Part 3: Community Participation Builds a Community Plaza

Museum 2.0

This is the second installation in a series of posts on the Santa Cruz Museum of Art & History (MAH)'s development of Abbott Square , a new creative community plaza in downtown Santa Cruz. When we first started talking about redeveloping Abbott Square as a community plaza for downtown Santa Cruz, we ran into some basic questions.

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Meditations on Relevance, Part 3: Who Decides What's Relevant?

Museum 2.0

One of my favorite comments on the first post in this series came from Lyndall Linaker, an Australian museum worker, who asked: " Who decides what is relevant? That's a more complicated question. It's a question of HOW we decide, not just WHO makes the decision. The program works because it is teen-centered, not museum-centered.

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Hack Your Hellos: the Unofficial Way to Meet Someone New at AAM This Year

Museum 2.0

Hallway conversations. I''m getting ready for the American Alliance of Museums conference later this month. Post the question or issue that you want to discuss. How can you tell if you want to go to "Museums and Communities" or "Museums and Social Issues" or "Museums and Very Cute Lizards"? This may be true.

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