Association Analytics

SEPTEMBER 27, 2023

Provide a Benefit Analysis ROI in Focus: While emotional appeals are powerful, it’s also crucial to underscore the tangible benefits. While proving ROI on analytics (and other systems, e.g. your AMS) can be difficult, a benefit analysis provides directional ROI on the key areas that you and your association care about.

Analytics 169

Analytics Analysis ROI Associations 169

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. It’s obvious to anyone who spends time online that video is taking over the internet. It is the dominant form of content we all engage with – on our desktops, our tablets and now our phones.

Video 139

Video Communication Strategy Stats 139

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. Share Stories, Photos, and Videos from Events. You should be regularly photographing and recording videos at important events that your nonprofit hosts. offers a 90-minute webinar on blogging on WordPress. Interview Experts.

Content 230

Content Ideas Nonprofit Interview 230

Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Share stories, photos, and videos from events. Share breaking news.

Content 230

Content Ideas Organization New York 230

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. If your nonprofit has yet to start a blog or already blogs but struggles with ideas for fresh content, then hopefully the 11 blog content ideas listed below will help. Post a wide variety of blog content and have some fun with it.

Content 117

Content Ideas Nonprofit Interview 117

.orgSource

JULY 3, 2023

Video has an immediacy and impact that consistently outpaces other mediums. I’m glad to see so many organizations producing compelling content. Some professionals still think of video as a one-off initiative. Consider these statistics: Businesses using video marketing grow revenue 49% faster than those who don’t.

Video 221

Video Communication Create Strategy 221

Nimble AMS

JUNE 6, 2023

TECH TIP: With Nimble AMS, you can leverage myTrailhead , a free training platform with engaging content like videos, gaming elements, and quizzes to increase staff technology adoption and boost employee retention. Showcasing this value will ensure your board knows your future technology ROI. Automation. User-friendly data.

Adopt 122

Adopt Associations Software Management 122

Nonprofits Source

MAY 15, 2024

Brainstorm which tactics, content, and communication channels will best engage each audience to increase the chance that they will purchase your product or service. Publish relevant, high-quality content that targets specific keyword phrases, such as “dog daycare near me” or “best pet boarding businesses.”

Map 52

Map Digital Business Marketing 52

.orgSource

AUGUST 28, 2023

YouTube—Research who is featured on TED Talks or other video productions. Make it Easy Once you’ve identified a prospect, make playing on your team an opportunity that’s easy, fun, and offers some kind of ROI. They may be eager for greater exposure. Do any of your members have their own channel?

YouTube 221

YouTube Industry Leadership Podcast 221

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content.

Practice 36

Practice Organization Nonprofit Content 36

Nonprofit Tech for Good

MARCH 24, 2011

They are simply tools that can result in high ROI for your nonprofit, but only if the person sharing Status Updates, Twittering, and Checking-in on behalf of your nonprofit has the right skills, experience and training to make social media produce results. Fresh content drives the Social Web. 2) Is mobile. The Mobile Web is here.

Social Media 263

Social Media Skills Management Media 263

NTEN

MAY 17, 2011

Being new to this, we also had to determine how to measure the return on investment (ROI) of our ad buys, to help guide our efforts in the future. Don't change the "Campaign Name" across mediums; use "Campaign Content" to differentiate between ad versions. Watch a funny video of a talking dog. from Facebook.

ROI 91

ROI Linkedin Online Analytics 91

Nonprofit Tech for Good

JANUARY 22, 2013

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Give them retweetable content ! And of course, only post visually compelling content. Google, etc.

Social Media 277

Social Media Training Train Media 277

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly.

Social Media 238

Social Media Media Ning Social 238

AccelEvents

JUNE 23, 2020

In short, a virtual trade show can: Provide a greater Return on Investment (ROI) than an in-person trade show. Here’s how: Greater Return on Investment (ROI). Virtual events, whether a virtual conference, trade show, or virtual expo, can provide significant ROI. Scheduled video, audio, or VR sessions.

Virtual 84

Virtual Guide Registration Sponsor 84

Nonprofit Tech for Good

FEBRUARY 14, 2011

However, one thing that is certain is that the ROI (Return on Investment) from e-newsletters is still relatively high compared to other Web-based channels. For me, that ROI translates into webinar attendees and speaking engagements. Consequently, so has my ROI. Of course, online petitions also make great Status Update content.

Newsletter 247

Newsletter Social Media Build Media 247

Forj

MARCH 8, 2017

I know you’ve heard it, “Video is the next big thing” and “Video converts”… Marketers hear this all day long, and it’s true. Videos are a great way to reach your audience and resonate on a personal level. Video can be a scary thing, especially if you’re the one in it.

Video 28

Video Process Campaign eLearning 28

NTEN

OCTOBER 6, 2011

Nearly all of the web communication challenges I’ve encountered with the groups I’ve worked with stem from basic content planning and governance issues. People come to your website, first and foremost, to get information, so Content Strategy is relevant for any communications work you do. So, Content Strategy was born!

Content 83

Content Strategy Question Calendar 83

Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.

Raise 59

Raise Campaign Money Online 59

AccelEvents

OCTOBER 21, 2020

If you are wondering what exactly virtual event venues are, and how they can maximize attendee experience, audience engagement, and event ROI, we have the answers you need! These studios are fully equipped with all the video, audio, and tools needed to create a virtual presentation with extremely high production values.

Virtual 98

Virtual Audio Stream Sponsor 98

AccelEvents

JANUARY 13, 2022

Make video presentations interactive: Long gone is the era of just streaming content to viewers at home. By using a reliable platform, you can ensure you integrate virtual and live through livestream and video uploads and provide interactive opportunities for remote attendees to engage and interact with the content.

Tips 98

Tips Strategy Virtual Sponsor 98

Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. Middle of e-Newsletter: News content that can be shared on Facebook and Twitter. Link to video on the HRW YouTube Channel.

Newsletter 233

Newsletter Learning Social Media Social Network 233

DipJar

SEPTEMBER 12, 2022

Producing irrelevant content. You can even post a video that takes your supporters behind-the-scenes of your organization. . Nonprofits post photos, videos, IGTVs, reels, and stories to show the impact of their mission and advocate for support. . Across all of these platforms, video stands out as the most powerful feature.

Marketing 52

Marketing Social Media Nonprofit Integration 52

EveryAction

MAY 4, 2016

You can check out our full discussion in the video below or read on for an overview. Side Dish - Video. If you have the resources, a video can be great way to add additional flair to a campaign. As with any of these elements, it's important to carefully weigh the benefits a video can have. Main Course - Donation Page.

Campaign 106

Campaign Digital Nonprofit Social Media 106

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2010

Note from Beth: I’m planning a year-end campaign for one of my favorite charities and wanted some good tips on incorporating video. Video Can Help Boost Donations in End-Of-The-Year Fundraising by Michael Hoffman. Video Can Help Boost Donations in End-Of-The-Year Fundraising by Michael Hoffman. How big is video online?

Video 106

Video El Salvador Donation Fundraising 106

AccelEvents

JULY 14, 2021

Even if attendees are familiar with video conferencing tools, it does not mean that they won’t have questions or difficulty figuring out how to access a particular webinar or virtual meeting. . Greater ROI. Virtual conferences can lead to a greater ROI or profit margin, as long as the pricing tiers are established correctly. .

Virtual 98

Virtual Conference Hosting Library 98

Bloomerang

JUNE 11, 2021

So if you have to leave or leave early, or maybe get interrupted or just want to review the content, don’t worry, we’ll get all that good stuff to you later today. . Twitter | LinkedIn | The post [VIDEO] Creative Ways People Contribute to Community appeared first on Bloomerang.

People 79

People Community Video Podcast 79

Nonprofit Tech for Good

DECEMBER 9, 2009

Many nonprofits still struggle with how to measure Social Media ROI and are not so clear on what exactly the benefits are of utilizing social media. If your nonprofit is not utilizing social media, then the only content that will show up is what others are saying about your organization.

Search 188

Search Review Time Organization 188

Nonprofit Tech for Good

NOVEMBER 29, 2010

We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once. Please summarize your ROI.

Social Media 254

Social Media Interview Examples Media 254

Nonprofit Tech for Good

APRIL 7, 2011

Rather that keeping them separate, once they are merged to compliment one another, your nonprofit’s ROI begins to grow exponentially. 3) Add Flickr SlideShows or YouTube videos to content pages. Integrating your nonprofit’s Web 1.0 campaigns is essential for success in online communications and fundraising.

Social Media 240

Social Media Integration Websites Widget 240

AccelEvents

JUNE 23, 2020

In short, a virtual trade show can: Provide a greater Return on Investment (ROI) than an in-person trade show. Here’s how: Greater Return on Investment (ROI). Virtual events, whether a virtual conference, trade show, or virtual expo, can provide significant ROI. Scheduled video, audio, or VR sessions.

Virtual 52

Virtual Guide Registration Sponsor 52

Media Cause

JUNE 28, 2021

If you have access to several creative resources where you can design various ads specs and maybe even video, this also will influence where you want to advertise. . These platforms do not require any type of minimum spend—and are great at driving an ROI on direct response fundraising campaigns. . Ad Targeting for Nonprofits.

Practice 59

Practice Audio Nonprofit Search 59

AccelEvents

JUNE 11, 2020

Once the platform is set up and the event planning has begun, here are some important things every organizer needs to consider in order to support lead retrieval for exhibitors at a virtual event: Provide Valuable Content. In terms of lead retrieval, valuable content leads to more booth visits. Enable Live Chat and Video.

Virtual 97

Virtual Support Badge Registration 97

Nonprofit Tech for Good

AUGUST 1, 2011

The rise of the Social Web in recent years has dramatically changed how your supporters consume and share your nonprofit’s blog content. Odds are, if your blog has not been redesigned in the last few years, then it’s time to consider a relaunch.

Design 199

Design Web Widget Social 199

Whole Whale

SEPTEMBER 22, 2020

Content lockers. These are email sign-up form boxes that block further content on a page until someone offers their email to unlock it. This locked content might be a download PDF ,or just the rest of the article. These call-to-action boxes break up written content with a clear and relevant email request. In-line CTAs.

Ideas 98

Ideas Donor Work Online 98

Nonprofit Tech for Good

FEBRUARY 8, 2012

Get the necessary training (HTML, digital photography, video, social media, and mobile technology). Define metrics of measurement and create a social media ROI spreadsheet. Write content and secure photos for website pages. Add a video or slideshow to your “Thank You” landing page, if applicable. Create and upload videos.

Social Media 265

Social Media Social Media Tech 265

Forum One

JULY 11, 2023

The app’s current features include a home feed with algorithm-recommended content, a search functionality that allows users to find other accounts, an activity feed for users to see information on engagements with their posts and followers, and a profile for each user.

Platform 68

Platform Twitter Alternative Info 68