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How to Convert Peer-to-Peer Event Participants into Monthly Donors

sgEngage

Best of all, you really only need to adopt a few proven and productive cultivation and engagement methods to start converting your peer-to-peer event participants into monthly donors. They turned to donor journey mapping. Here’s how Team Diabetes created improvements based on the lessons learned from the donor journey map.

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How to Keep Your Email Subscribers Engaged

NonProfit Hub

Take a look and see if you can adopt some of these methods to improve your email marketing strategy. It’s important to segment your list of subscribers because it helps you send content to certain people that’s more relevant and customized to them. Your customers will value your content more if they can connect with it.

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What Can Nonprofits Learn from Robin Good, the Best Content Curator on the Planet?

Beth's Blog: How Nonprofits Can Use Social Media

Content Curation for Nonprofits. Here are my slides and curated resources materials for a talk called “ What Can Nonprofits Learn from Robin Good, the Best Content Curator on the Planet? This area, content curation , is a social media competency that I’m focusing in my own learning and teaching.

Content 101
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Frogloop Guest Post: 4 Tools to Help Any Nonprofit Tell Stories Online

Amy Sample Ward

As we all continue exploring the vast horizons of the internet and the social tools it offers, be sure to check out the applications that help you continue telling stories with the power of video, maps and more. And for good reason: I love tools that help make quality content and storytelling something that all of us can create.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Learn from direct response – Study annual appeals, door knocking, and other methods that inspire immediate action. For nonprofits, this means rigorously testing different emotional appeals, stories, and calls-to-action and then reusing what proves most effective. Results, not applause, are the real test.

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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

As a busy nonprofit professional, you might be tempted to skip this step and start creating content for your marketing campaign. However, this would be like starting a road trip without a map. Collect the information you need about your audience to create effective content. Why does your nonprofit need a marketing plan?

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13 Virtual Fundraising Event Takeaways From 4 Marketing Professionals

Classy

The Classy team created engaging content that Collaborative participants could use in their professional lives. “ Zoom fatigue is real, so it’s important when creating a virtual fundraising event to be mindful of duration and timing, as well as ensuring that all content offered within your event provides value and actionable takeaways.

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