Nimble AMS

MAY 10, 2022

A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. .

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Associations Leadership Content Benefit 181

Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. There’s a lot to learn from them about text marketing. Want to learn more about effective text message marketing? You can read all about it here.

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Lesson Marketing Amazon Adopt 294

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. What is changing in our industry?

Collaboration 221

Collaboration Marketing Team Integration 221

Nimble AMS

MAY 16, 2024

Has your organization used Artificial Intelligence (AI) to do basic marketing tasks? If not, it might be time to consider leveraging AI to improve your member marketing strategy. Read our blog to learn helpful tips to get started using AI in your association’s member marketing. What is member marketing?

Marketing 82

Marketing Associations Retention Education 82

TechImpact

MARCH 5, 2014

In a previous post , we talked about why your nonprofit had to start actively engaging in content marketing. Strategies to ensure your nonprofit’s content marketing campaigns were not only effective and efficient, but successful and delivered on all those great benefits. SEO and online marketing. Interaction.

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Content Marketing Strategy Nonprofit 195

Association Analytics

JULY 27, 2021

Today’s digital world offers tons of channels to share your content, which is great. But it also means tons of content for you to produce and tons of sources to track. Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked.

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Taxonomy Content Data Strategy 169

Association TV

MARCH 16, 2022

If you’ve searched for the secret to creating engaging content, if you’ve googled “how to increase followers” or ever asked the pros how to make great content marketing, then chances are you’ve come across a whole corral of click-worthy advice. That’s what we folks in the industry call, “creative.” Feels good, doesn't it?

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Content Create Headline Lithium 156

.orgSource

SEPTEMBER 19, 2023

You can participate in person at the American Society of Anesthesiologists, 1061 American Lane in Schaumburg, IL, or online.orgCommunity was created to keep the excitement of our industry alive and growing. Navigate Industry 4.0 Our research resulted in two books dedicated to positioning executives for success in digital markets.

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Sponsor Associations North America Law 221

TechImpact

MARCH 3, 2014

The simple truth is, your nonprofit needs to be engaging in content marketing. Although it may seem saturated and you’re too late to the game, the fact is, it is an essential piece of a nonprofit’s marketing campaign. Content marketing is for whatever you make it. 92% of nonprofits use content marketing.

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Stats Content Marketing Nonprofit 128

Nimble AMS

AUGUST 19, 2021

As a member-based organization, your association can be THE trusted resource for information in your industry or profession. Because your association already focuses on your industry, you likely have access to the latest news, papers, research, and insights for your industry. Provide a one-stop-shop for information sharing.

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Industry Associations Job Social Network 78

TechImpact

MAY 1, 2014

The number one goal of every blog and content marketing campaign is to engage with their audiences and drive interactions. Whether you know it or not, your content marketing campaign is engaging with your target audiences in more ways than one. Content marketing is a two way street. Fill a niche.

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Audience Content Marketing Social Media 132

Nonprofits Source

MAY 15, 2024

If your small business doesn’t have a clear marketing strategy, you could be missing out on the opportunity to cultivate a strong digital presence and promote meaningful engagement. Use these strategies to identify your ideal customer and ensure your digital marketing materials appeal to them: Send out surveys.

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Map Digital Business Marketing 52

TechImpact

MAY 29, 2014

Here are 4 reasons your nonprofit needs a focused content marketing blog sooner rather than later. Website content does not change. Because the content on your nonprofit’s website never changes, those visiting your website never feel the need to return. Few and waning links. More clicks, more views equals more exposure.

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Content Marketing Teach Nonprofit 143

AccelEvents

DECEMBER 10, 2020

One of the best ways to showcase new tech designs and products is through an industry event. However, with the COVID-19 pandemic and major event shutdowns across the globe, industries have been forced to get creative. Ever since virtual events first became possible, the tech industry has been all over this space.

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Industry Virtual Tech Cisco 98

NetWits

MARCH 10, 2012

It got me thinking about how content is used by nonprofits to help them connect with the right audience online. In essence, Joe points out the fact that great content is the tool that moves hearts and inspire action online. What’s content marketing? Content marketing and your nonprofit.

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Content Marketing Online Wikipedia 201

.orgSource

AUGUST 28, 2023

He defined it as “those people who possess a distinctively original idea, a unique point of view, or an unprecedented insight into their industry.” But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. My YouTube examples don’t quite fit this lofty definition.

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YouTube Industry Leadership Podcast 221

AccelEvents

NOVEMBER 27, 2020

The COVID-19 pandemic has forced many industries into a “new normal”. With dropping revenue and antiquated sales models dying left and right, each industry must work toward a new way of doing business and doing it effectively enough during these unique circumstances. . One way to do this is through virtual trade shows.

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Industry Virtual Stream Hosting 98

Association Analytics

MAY 20, 2024

With some creativity, collaboration, and an out-of-the-box mindset, your association can thrive in an ever-changing environment while providing value to members and industry partners alike. These products leverage your association’s wealth of industry data, providing valuable insights that can be monetized.

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Associations Poll Industry Stream 169

AccelEvents

JULY 7, 2021

And in response, event marketing and sales teams use virtual events, hybrid events, and in-person events as optimized sales tools for increasing B2B sales. With them, you can refine your marketing efforts and get prospects to convert through a sales funnel. . Can Event Marketing Be Optimized For B2B Sales? Leverage content.

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Marketing Virtual Awareness Platform 97

Nonprofits Source

DECEMBER 13, 2023

This is where healthcare SEO marketing comes into play. When leveraged well, this marketing tactic can revolutionize your organization’s online visibility and bring in a steady stream of new customers. What is healthcare SEO marketing? Your content can directly speak to the latter query. Low competition.

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Practice Marketing Strategy Search 52

Nonprofit Tech for Good

MAY 7, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Rival IQ Social Media Industry Benchmark Report ] Nonprofits have an average engagement rate of 0.066% on Facebook.

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Social Media Statistics Media Social 175

Media Cause

OCTOBER 11, 2023

Below, we explain how to leverage the untapped potential of TikTok for nonprofit marketing. Account Management Through its account management services, TikTok connects you with content creators. Best Practices for TikTok Content Creating a successful TikTok page takes time and commitment. What Is TikTok for Good?

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Marketing Fundraising Social Media Video 59

TechImpact

MAY 5, 2014

Here are a few tips to help your nonprofit’s email marketing team perform better, drive more interaction, and complete your mission faster. The more predictable you become, and the more consistent your content becomes, the more people will trust your email, and even look for it. How does your nonprofit successfully email market?

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email Marketing Tips Images 252

Neon CRM

JANUARY 25, 2024

In this article, you’ll find four tips to keep in mind when building your newsletter and 14 ideas for your newsletter’s content. Consider Your Audience The key to creating a member newsletter that people keep opening and reading is to offer content that’s beneficial to them in some way. Let’s get started!

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Newsletter Content Ideas Tips 52

Get Fully Funded

MAY 9, 2024

While your nonprofit likely has an individual or team dedicated solely to moves management and major giving, your marketing efforts can also play a role. In this guide, we’ll explore how marketing can level up your major gift strategy and some of the most effective strategies to use. Here’s how marketing can assist with each step: 1.

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Gift Marketing Data Strategy 52

AccelEvents

JANUARY 30, 2022

To run a successful event, you need to market it and draw in potential attendees. How you develop your event marketing plan will depend on your event goal and the type of event you plan to run. . So, press onward to learn more about creating an event marketing plan. What is an Event Marketing Plan? The budget.

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Marketing Create Virtual Map 98

AccelEvents

JULY 23, 2021

No matter what this year brings, event marketing is an effective marketing tool for brands to have in their arsenal. What is Event Marketing? Event marketing is where brands use a conference, webinar, trade show, or exhibition to connect with their audience. . Why is Event Marketing Important?

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Marketing Strategy Guide Sponsor 119

Bloomerang

NOVEMBER 16, 2021

It’s no secret that most of us in the nonprofit industry wear many hats throughout the day. If that’s how you’re approaching the content you’re sharing on social media or in your newsletters, this blog post is for you. . Tip 1: Batch your content. . And when you do sit down to work on that content, batch it. .

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Content Tips Time Calendar 103

Nimble AMS

DECEMBER 10, 2023

It’s the best way to stay on top of industry insights. The top 15 Nimble AMS resources for association professionals Throughout 2023, our Nimble AMS team offered innovative content to keep association professionals updated on the latest industry trends. Here are some content highlights from the year: 1. Subscribe now.

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Associations Industry Software Trend 150

Association Analytics

AUGUST 14, 2023

AI has garnered a lot of global and national attention across most industries in recent months. For example, if you’re a marketing specialist, you might ask the tool to help compose tweets for podcast promotions or come up with a few subject lines for your emails.

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Associations San Diego Las Vegas North Carolina 317

sgEngage

SEPTEMBER 6, 2022

How do you know that your marketing strategy is effective? No matter the size of your organization or the scope of your marketing budget, it can be difficult to know where you sit in the journey towards marketing maturity. Ask yourself these questions: Does every dollar you spend on marketing yield more than a dollar in return?

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Marketing Blackbaud Analytics Trend 84

AccelEvents

SEPTEMBER 8, 2020

Marketing for a virtual event is much different than marketing for a physical event, which means you need to make sure your marketing plan is up to snuff. . Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success!

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Virtual Marketing Guide Stream 95

AccelEvents

JUNE 3, 2020

COVID-19 has done more than just slow down the event industry—it almost brought it to a complete halt. These restrictions have upended everything from the travel industry to the hospitality industry to Main Street, USA, leaving people wondering, what does it all mean and what comes next? Think Small. Leveraging Social Media.

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Industry Virtual Platform Broadcast 84

TechImpact

FEBRUARY 24, 2015

One of the biggest concerns digital marketers have is creating enough interesting, engaging content for their organizations. Growing your content marketing capabilities by adding in another person can be expensive and one person may not even be […].

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Content Industry Nptech Profit 100

AccelEvents

DECEMBER 10, 2020

One of the best ways to showcase new tech designs and products is through an industry event. However, with the COVID-19 pandemic and major event shutdowns across the globe, industries have been forced to get creative. Ever since virtual events first became possible, the tech industry has been all over this space.

Industry 52

Industry Virtual Tech Cisco 52

Nonprofits Source

SEPTEMBER 27, 2023

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. In this guide, we’ll provide four tips for marketing your animal-related nonprofit. However, running a successful animal-related nonprofit goes beyond compassion alone.

Marketing 52

Marketing Tips Influence Nonprofit 52

AccelEvents

SEPTEMBER 11, 2020

An experiential event focuses on the attendee and is part of an experiential marketing campaign. Experiential marketing can be powerful as it puts the viewer into the experience of the messaging or the brand that created it. Some of the most powerful event marketing campaigns have stemmed from experiential promotion.

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Virtual Marketing Sponsor Goal 97