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Earn More Giving Tuesday Donations with Multi-channel Marketing

Qgiv

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

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AI Prompts to Jumpstart Your End-of-Year Fundraising

sgEngage

AI can’t replace the time you’ve put into understanding your donor’s needs, the importance of your mission, or the voice that you’ve honed for your organization. Once you have a few rough bullets, you can feed them into a generative AI tool to workshop different phrasing, even tailoring your message to donor levels.

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Engage Donors and Raise More Money with Four Easy Actions

Greater Giving

Nonprofits are struggling to connect donors with the cause—but these four donor engagement best practices can open up new communication channels. Donor Engagement Through New Communication Channels. Donors are inundated with email, and their social media feeds are packed. Use Multi-Channel Marketing to Communicate Your Message.

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Nonprofit Donor Engagement Strategies: Breaking Through the Noise

Neon CRM

Knowing what channels to use—like whether you need to email donors versus posting on Facebook—is one thing. It’s easy to feel like you’re the voice of your organization, and it’s tempting to try to talk like you are that organization. When posting on social media, skip the formalities and embrace your unique voice and tone.

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The Save Darfur Coalition’s "Be A Voice For Darfur" - A Stellar Example of A Multi-Channel Campaign

Beth's Blog: How Nonprofits Can Use Social Media

Be A Voice for Darfur is an excellent example of multi-channel campaign designed to bring attention to the appalling genocide in Darfur. Geoff Livingston and Qui Diaz are behind this brilliant multi-channel campaign that is using social media for social good. . Darfur Voices. GI-NET's Blog. Humanitarian Relief.

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The Ultimate Guide to Year-End Giving for Nonprofits

Bloomerang

Direct mail is the most popular year-end giving marketing method. Ensure all of your marketing materials reflect your organization’s brand by incorporating your logo, fonts, colors, and tone of voice. Most of the communication at this point will happen online via e-mails, social media, and your website.

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Ethical Storytelling for Nonprofits: A Detailed Guide

Neon CRM

Whenever possible, let their voice be heard. Rather than using your story simply to give your organization a platform, amplify the voice of the story subject. Whenever possible, let their voice be heard. Storytelling for nonprofits can span across many channels—here are a few ideas for sharing stories on multiple platforms.