Saleforce Nonprofit

JULY 8, 2021

By: Jas Finnell, Digital Strategy Manager at Riley Children’s Foundation. Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. How are the answers to these questions impacting your fundraising? Embrace Storytelling.

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email Marketing Strategy Tips 116

sgEngage

MARCH 22, 2022

Focus on impact storytelling . But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . Together, these two channels optimize the delivery of any kind of communication material. .

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Retention Communication Donor Strategy 94

TechImpact

OCTOBER 17, 2013

According to Google , planning ahead is the best strategy in addition to the following digital strategy tips: Donors start giving earlier than you might think. It’s more important than ever to keep your digital channels up to date and as lively as possible. Video is one of the most powerful digital tools.

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Digital Donation Strategy Mobile 183

Tech Soup

APRIL 25, 2013

On Monday, April 16, TechSoup took its Digital Storytelling global with a full-day tweet chat spanning 10 time zones. Each tweet chat covered a different facet of digital storytelling and featured storytelling experts and nonprofit and library participants. led the bilingual tweet chat.

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Qgiv

JANUARY 8, 2024

As we embark on another year of impactful endeavors, let’s delve into the top ways you can increase your fundraising efforts in 2024. Together, you and your partner can amplify your impact and create a win-win scenario for everyone. Fundraising is a pivotal part of your nonprofit’s ability to help change the world.

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Trend Raise Tools Tips 52

Nonprofits Source

APRIL 24, 2023

Email is a major communication channel for many nonprofits. It’s a channel that functions as part of your larger digital strategy. Whether they’re reading an email, watching a video, or scrolling through Facebook, your donors are having one conversation with you on all your channels.

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email Campaign Ideas Tips 91

Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing. nonprofits.

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Candid

MARCH 22, 2022

But how exactly do you craft a story, and digital storytelling strategy, that will draw new supporters’ interest and spur your followers to act? In this two-part course you’ll learn how to use a simple storytelling framework and decision science to enhance the clarity of your organization’s digital communications.

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Story Tips Online eLearning 64

Allegiance Group

DECEMBER 18, 2023

Allegiance Group and The Pursuant Group serve complementary market segments, providing an opportunity for collaboration and expansion by combining world-class analytics, digital services, and a deep team with a wide range of experiences, offering unparalleled service in the industry.

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Group Analytics Classes Industry 52

Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

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Platform Communication Indianapolis Channel 117

ASU Lodestar Center

DECEMBER 5, 2017

posted by Chris Giarratana Digital Strategy Consultant. Storytelling is a strategic tool that has been used since the beginning of humanity to transmit a meaningful message to others. Nonprofits can also make use of storytelling to engage their audience , get their attention, and influence them to change their behavior and take action.

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Storytelling Audience Channel Story 45

Nonprofit Tech for Good

JULY 5, 2020

Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. In this article we’ll focus on just one of those key findings: how emotion impacts social sharing. He and his team work with nonprofits across the U.S.

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Nonprofits Source

JUNE 22, 2017

Does your nonprofit have a digital marketing plan ? Creating a digital plan does that by aligning strategies to support your marketing goals. Digital Marketing Plan Chapters. Chapter 3: Digital Promotions. Why Nonprofits Need A Digital Marketing Plan. How To Build A Nonprofit Digital Marketing Plan (That works).

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Digital Marketing Guide Chapter 111

EveryAction

NOVEMBER 9, 2022

Get specific about how a gift today will translate to impact tomorrow—and wherever possible, quantify! Founded in 2014, Great Good Strategy is an agency helping organizations and good-for-the-world companies take their digital marketing and fundraising from good to greater and thrive online. Make sure you tell your supporters about it!

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Gift Consultant Audience email 207

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. This channel also tends to see positive returns—for every $1.27 The messages are more tangible.

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Mail Fundraising Nonprofit Channel 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2018

Note from Beth: Digital storytelling is key to fundraising success, but using a storytelling lens in your organization can have further benefit of busting organizational silos. Fortunately, storytelling busts silos. But in the individual-centric digital age, silos are doing nonprofits zero favors.

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Story Storytelling Digital Nonprofit 103

Forum One

JULY 27, 2021

Though it has changed in shape during the pandemic, here are seven tips on how to use your digital ecosystem to enhance your fundraising. As people are spending more and more time online, digital fundraising is vital for mission-driven organizations to achieve and surpass goals. . Which digital channels get you the most traction?

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Digital Tips Fundraising Evaluation 47

sgEngage

JUNE 30, 2023

This article covers the nuances of nonprofit marketing, exploring the different types, channels, and challenges. Table of Contents The Impact of Nonprofit Marketing Types of Nonprofit Marketing Nonprofit Digital Marketing Breakdown What Challenges Do Nonprofit Marketers Face? billion emails in that year alone.

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Marketing Nonprofit Blackbaud Demographics 40

Forum One

JULY 13, 2022

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. Develop a strategy for data storytelling. Know your audience. Understand your capacity. Commit to a schedule.

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Story Data Storytelling Lesson 66

Allegiance Group

APRIL 11, 2023

Allegiance Group and The Pursuant Group serve complementary market segments, providing an opportunity for collaboration and expansion by combining world-class analytics, digital services, and a deep team with a wide range of experiences, offering unparalleled service in the industry.

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Group Analytics Classes Industry 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Harness the Power of Storytelling. We want our donors to be advocates.

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Charity Lesson Marketing Digital 128

Connection Cafe

MAY 7, 2020

Listen to the interview to hear what she has to say about how to engage audiences through storytelling across multiple digital channels, what powerful and compelling stories look like, and how organizations should be thinking about using podcasting and other types of new media. Listen Now: . Resources: Camille Laurente.

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Podcast Digital Communication Storytelling 27

Forum One

AUGUST 3, 2023

The dotComm Awards are judged by the Association of Marketing and Communication Professionals (AMCP), and are an international competition celebrating excellence in web creativity and digital communications. Overall, this work has helped to empower NRDC’s content managers, engage their audience, and amplify their impact.

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Award Museum Policy Seattle 75

Neon CRM

NOVEMBER 15, 2023

But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. There are many reasons why direct mail donor acquisition can be a compelling fundraising tool that produces results that digital methods simply cannot. Here’s why!

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Mail Campaign Donor Tips 52

Whole Whale

SEPTEMBER 8, 2023

Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers. Make the mission or program the hero – Focus messaging on your nonprofit’s values, impact, and service.

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Lesson Fundraising Digital Test 59

Forum One

FEBRUARY 22, 2022

How can we make meaningful impact? In our 25-year history, Forum One has developed thousands of digital platforms and websites, campaigns, brand strategies, and custom tools that help nonprofits and government agencies communicate, deliver programs, and cultivate financial support. What the strategy team does.

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Forum One

NOVEMBER 2, 2023

Forum One has partnered with NRDC to develop its website as well as additional digital assets, such as an immersive storytelling experience to celebrate the organization’s 50th anniversary in 2020 and an offshore drilling position tracking tool to help constituents easily find their legislators’ positions on offshore drilling.

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Nonprofit Tech for Good

NOVEMBER 7, 2020

Tailor your most compelling narratives for different channels to share them widely. Read on to learn how the World Food Program USA, Partners in Health, and The Mission Continues have customized one story for different platforms so they can reach more people with their impactful work. The page includes several storytelling graphics.

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Channel Sierra Leone Story Digital 247

Neon CRM

OCTOBER 6, 2023

Make Buying Tickets Easy There are a lot of dire digital checkout experiences on the world wide web. Manage ticket sales and distribution effectively: For digital tickets, distribution is pretty easy. With everyone spending hours a day glued to their phones and computers, digital channels will be the best way to reach them.

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Tips Fundraising Local Channel 52

CauseVox

NOVEMBER 18, 2021

CauseVox’s Year-End Fundraising Fair was a mini-conference featuring 16+curated sessions with a big impact on year-end fundraising. Use Storytelling To Drive Your Year-End Fundraising. Julia shared there’s fundamentally 5 kinds of stories: Creation Stories Impact Stories Insider Stories Donor Stories Community Stories.

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Fundraising Social Media Sponsor Mail 79

Tech Soup

MARCH 27, 2013

The TechSoup Digital Storytelling Challenge is back and there are some great prizes in store for organizations with the most creative, compelling, and entertaining stories. However, before we can talk about prizes or even sending submissions, we need to cover how to create those digital stories.

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Digital Story Adobe Tools 55

sgEngage

AUGUST 28, 2023

Get creative with your digital strategy. The promotional materials you give to your volunteer fundraisers and use on your own communication channels should highlight the holiday whenever possible. As you create marketing content, use storytelling strategies. Get creative with your digital strategy.

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Campaign Tips Fundraising Contest 75

Tech Soup

JANUARY 31, 2012

Our guests will talk about consistency, production quality, distribution tips and ways to work effectively together to achieve the greatest impact with your nonprofit stories. Pacific time and participate through Watchitoo with Twitter, Facebook, and social channels. Follow @aaronMSB at @lightscamerahelp.

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Storytelling Collaboration Video Thailand 67

DNL OmniMedia

AUGUST 25, 2021

You’ve read articles about up-and-coming communications channels and whether you should incorporate them into your nonprofit outreach strategy. You’ve certainly seen pieces praising the benefits of digital marketing and lamenting the shortcomings of direct mail (or vice versa). That’s where nonprofit storytelling comes into play.

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Storytelling Digital Marketing Guide 98

The Storytelling Non-profit

MAY 3, 2022

However, asking more than once and in more than one place impacts organizations abilities to reach their goals or even exceed them in some occasions. What is a multi-channel fundraising? It is a strategy used by non-profits organizations to reach out to more donors through the use of multiple communication channels.

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Campaign Fundraising Channel Mail 90

Get Fully Funded

JUNE 16, 2022

Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?” . Whether an ROI is “good” or “bad” will depend on the specific campaign’s goals and the timeframe for the impacts you’re looking for. or $1 raised for every $0.40

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2017

Note from Beth: My colleagues at See3 had some fun using some of the ideas in The Happy Healthy Nonprofit and apply it to creating an organizational digital strategy. This post shares a useful exercise for your digital team to reflect on what not to do for your digital strategy! And it’s true! Think of one person.

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