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What lies beneath social media stress, fear, and barriers to adoption in nonprofits?

Beth's Blog: How Nonprofits Can Use Social Media

was adopted (or not) in the nonprofit workplace over the past 10-15 years, you'll notice that fear and silo culture are nothing new or unique as barriers to adoption. When nonprofits started using the web, it was largely disconnected from what the rest of the org was doing. from nonprofit staff members in the early to mid-1990's about.

Adopt 90
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Social Media in the Board Room

Beth's Blog: How Nonprofits Can Use Social Media

The report suggests that in order to scale this engagement, social media needs to be part of everyone's job, making the argument that a few minutes each day spent by every employee adds up to a wealth of customer touch points. In order to scale, nonprofits will need to develop a social media policy as well as operational guidelines.

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Ctrl+Alt+Delete: Rebooting Your Digital Community Building

NTEN

Most organizations incorporate messaging training as part of the new hire process and encourage employees to “represent” when they are out and about at professional networking events. When organizations embrace this holistic culture, the nonprofit begins to come alive online. for " Ctrl. Rebooting Your Digital Community Building."

Digital 78
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Guest Post by Holly Hight: When Controlling the Message Stifles Community (and Staff Morale)

Beth's Blog: How Nonprofits Can Use Social Media

We got into a discussion in the comments and she agreed to share some of her experience addressing this issue within her nonprofit organization. Our nonprofit is not unique. Over the past five years, we’ve stumbled our way into social media. These two differing cultures recently came to head over social networking.

Ning 92
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Guest Post by Michael Sola: A Day of the Life of NWF's Social Media Outreach Coordinator Danielle Brigida

Beth's Blog: How Nonprofits Can Use Social Media

Danielle Brigida, NWF Social Media Outreach Coordinator ( @starfocus on Twitter) Note from Beth: In the coming weeks, we're peeking over the shoulder of nonprofit social media practitioners to learn about their work flow and techniques. For nonprofits, that means moving from the transactional to the constant relationships.

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Elephants, Triggers, and Actions: Applying Behavior Theories to Our Nonprofits and Our Work

NTEN

What matters for the nonprofit and advocacy sectors is that we understand what these experts have to say about what causes a person to act. This has obvious applications for us as we create donation or advocacy campaigns, whether it's with email, video, mobile phones, or social networks.

Action 59
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Network + Self-Organizing + Location + Data Visualization = 2010

Beth's Blog: How Nonprofits Can Use Social Media

I think these are four qualities to look for: Network: This is a collection of people and organizations that linked together. It's your professional social network or a network of organizations or typically both. My Plancast for SXSW Session: Crowdsourcing Social Change.

Network 94