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Guest Post by Holly Hight: When Controlling the Message Stifles Community (and Staff Morale)

Beth's Blog: How Nonprofits Can Use Social Media

Our use of social networking has exposed many cultural differences within our organization. I am part of a large group of staff within our nonprofit that interacts with our supporters on a daily basis. Policy and research staff have a different culture than those of us who work directly with individuals on the group.

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What lies beneath social media stress, fear, and barriers to adoption in nonprofits?

Beth's Blog: How Nonprofits Can Use Social Media

Similar adoption issues and themes surfaced as I identified in my recent post on social media policy. When I facilitated technology and web workshops for nonprofits in the 1990's, I did a lot of workshops on TechnoStress where small groups would identify their concerns and then literally draw a picture of them.

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Guest Post by Michael Sola: A Day of the Life of NWF's Social Media Outreach Coordinator Danielle Brigida

Beth's Blog: How Nonprofits Can Use Social Media

It was an exhausting trip but one that would not have been possible if not for the energy and spunk that Danielle brings to her everyday approach to spreading the joy that Social Networking can be. This is rather amusing as she is in such demand to speak at so many conferences regarding the Social Networking program at NWF.

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Network + Self-Organizing + Location + Data Visualization = 2010

Beth's Blog: How Nonprofits Can Use Social Media

I think these are four qualities to look for: Network: This is a collection of people and organizations that linked together. It's your professional social network or a network of organizations or typically both. My Plancast for SXSW Session: Crowdsourcing Social Change.

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WeAreMedia Webinar on September 23rd: Choose Your Own Adventure

Beth's Blog: How Nonprofits Can Use Social Media

After a ten-minute break, participants will reconvene as a group to grill the presenters in each of the areas. Identify objectives, audience, and strategy execution to effectively integrate social media into your organization's overall web communications plan so it supports your organization's mission. Online Networking.

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Social Media Behind the Firewall: The Tire, Tower, or Hub and Spoke?

Beth's Blog: How Nonprofits Can Use Social Media

For this post, I wanted to focus on the first issue - the mismatch between organizational culture and social media adoption. As Charlene Li pointed out, " Change management processes take years - you don't change over night. People in our organization are getting downright nasty about who "owns" social media?

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Maximizing Your Data, Minimizing Your Time

NTEN

With all areas working toward a common cause, the group may look like a cohesive team. Nonprofits need to find a way to capture this information, to build a bridge from its commercial social network to something it owns to ensure against data loss.

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