Greater Giving

MARCH 21, 2023

Engaging the next generation of donors, including Millenial and Gen-Z Donors, requires understanding their values and preferences. Who Are Millenials? Anyone born between 1981 and 1996 Millenial and Gen-Z Donors Focus on Impact Younger donors are often more interested in the impact of their donation than the size of their gift.

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The Modern Nonprofit

JANUARY 2, 2024

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause. Steps to Gather and Utilize Testimonials 1.

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Qgiv

JANUARY 8, 2024

With technology and societal changes, organizations like yours must stay on top of the trends to meet donors’ expectations. With the right AI tools, you can analyze donor data, predict giving patterns, and provide personalized resources without breaking a sweat. For example, ChatGPT is easy to learn and use.

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Qgiv

APRIL 22, 2024

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission.

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The Modern Nonprofit

APRIL 18, 2023

Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive. This will help you understand the types of supporters that are most likely to be interested in your cause and guide your efforts in targeting the right audience.

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Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Here are some tips!

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

Nonprofits are hopeful that they can re-engage their donors from last year with a new eye on what’s ahead for the future of fundraising. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience. Nonprofits raised more than $2.47

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Nonprofit Tech for Good

JANUARY 5, 2019

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. So how can nonprofits use this powerful tool to build their movements, advance their causes, and raise money for their organizations? . A YouTube channel and ID.

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Qgiv

DECEMBER 8, 2022

Setting up a sleek donation form and executing a comprehensive marketing campaign is the best way to raise money for your cause in a fast and easy way. Looking to get your donors more actively involved in the fundraising process? Also, consider incorporating your donors’ interests and your organization’s mission into your campaign.

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Candid

DECEMBER 12, 2022

So when it comes to inspiring your donors to support your cause, you might consider creating a nonprofit explainer video for your organization. Examine your donor database, social media channels, or even survey data to answer questions, like the following: Why is your mission relevant to your audience’s direct interests?

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Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Direct mail fundraising can also feel more personal for donors, especially when your messaging aligns with their preferences. This channel also tends to see positive returns—for every $1.27

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Bloomerang

APRIL 26, 2023

billion social media users in 2021 – an increase of five percent from a year ago – it’s a valuable communication channel that should be part of your mix. Your donors and supporters are on social media and you need to be too! Your social channels should reflect your mission and values.

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Tech Soup

SEPTEMBER 12, 2017

Storytelling is the currency of fundraising. In the digital environment of email, social media, and mobile, we can use storytelling in innovative ways to inspire supporters and donors — and raise more money. They also invite our supporters and donors to be more deeply involved in our fundraising campaigns.

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Storytelling Campaign Digital Tips 66

EveryAction

NOVEMBER 9, 2022

From there you can create two versions of your appeal: 1) thanking active donors for their previous contributions and asking for a final end-of-year gift to maximize their support, and 2) reminding lapsed donors about your organization’s important work while also letting them know they still have time to make a donation.

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Nonprofits Source

APRIL 24, 2023

Email is a major communication channel for many nonprofits. Gratitude is important on its own, but it can also help you build the kind of donor experience that encourages supporters to stay connected and engaged. It’s a channel that functions as part of your larger digital strategy. Wondering how to connect with lapsed donors?

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Pamela Grow

SEPTEMBER 14, 2023

It’s part graphic design, part design-thinking, part storytelling, part strategic thinking and part love note to you amazing humans who work so hard for your causes, your donors, your mission, and your desire to contribute and make positive change in our world.” Storytelling in the Digital Age: A Guide for Nonprofits.

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Media Cause

AUGUST 31, 2022

In 2021, Media Cause worked with 11 clients in partnership on their End of Year Efforts. For some clients, we only contributed to a particular channel or two, while for others, we orchestrated their entire effort across channels. One unique storytelling approach they used was giving handles. Increased sense of urgency .

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sgEngage

AUGUST 28, 2023

Recruit loyal supporters to fundraise for your cause. Thank donors and volunteers often. Start by thinking about the values and themes people associate with the holiday, then find connections between those values and the cause your campaign supports. Recruit loyal supporters to fundraise for your cause.

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TechImpact

OCTOBER 17, 2013

According to Google , planning ahead is the best strategy in addition to the following digital strategy tips: Donors start giving earlier than you might think. Donors start out with a search for nonprofit information. In fact 76% of donors started searching for nonprofit information after seeing an online ad.

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sgEngage

NOVEMBER 24, 2021

Crowdfunding is the simple act of raising money from many people to fund a project, appeal, or cause. Throughout the pandemic, we saw individuals far and wide rally around local and global causes and missions that were important to them. Every dollar from everyone counts. Segment your target audience.

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Classy

JUNE 16, 2021

To assist with participants’ success, nonprofits can create fundraiser toolkits that provide guidance both technically for the peer-to-peer fundraising sign-up process and strategically for outreach to potential donors. Encouragement for the fundraiser to be their first donor to show others their commitment to the cause.

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sgEngage

JUNE 30, 2023

This article covers the nuances of nonprofit marketing, exploring the different types, channels, and challenges. How Blackbaud Can Help The Impact of Nonprofit Marketing Nonprofit marketing aims to increase the awareness, engagement, and contributions from donors (especially first-time advocates).

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Nonprofits Source

SEPTEMBER 27, 2023

Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy. Personalize these email campaigns to make donors feel appreciated and connected to your cause. Tell the story of those impacted by your organization. Problem solve.

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Get Fully Funded

SEPTEMBER 27, 2023

Lean Into Storytelling Your nonprofit’s story is an invaluable tool when it comes to fundraising. This can be referred to as social proof, or the idea that if people who trust you see you publicly supporting a cause, they’ll be more motivated to follow your lead.

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TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. The key is using stories to get people’s attention on social media channels. Donors love to see the behind-the-scenes work of the organization.

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The Storytelling Non-profit

JUNE 5, 2022

These fundraising efforts with your donors are key for your non-profit goals. Show donors they’re part of the change 1. We can either write a letter to an individual donor, to a foundation or a corporate founder and the style of writing, the tone of voice varies. Sometimes it's difficult. Sometimes we run into writer's block.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 1, 2016

Over the years, we’ve observed over 50,000 campaigns and have seen how behaviors are changing, with more people than ever before donating to worthwhile causes because their friends and family are asking them to. You can do this by: Asking your donor to connect on social media and through email. 3: Donors Hold Power.

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Qgiv

APRIL 9, 2024

Every dollar counts in the fundraising world, so the free marketing that social media provides can be crucial to raising awareness for your cause without breaking your budget. You can also use tools to target specific audiences for your different campaigns, helping you ensure your reach the people most likely to support your cause.

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Classy

JULY 5, 2021

This can be a great way to get more people interested in your cause while securing your matching funds. Major Donor. This type of individual matching partner is a high-tier donor who can donate a match amount in full. However, not all nonprofits have connections to major donors, especially if they’re still newer.

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Achieve

AUGUST 28, 2016

If you’ve followed me on this blog or through my series of articles here, you’re familiar with my take on the need to move potential supporters from mere interest to deep engagement with your cause over time. If you’re a nonprofit executive, what can you do to get the public involved in your issue or cause? That’s very rarely the case.

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Qgiv

JULY 27, 2021

She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. So, if someone was looking to put together a monthly calendar for their social media channels, what are the types of posts they should look to include in that plan?

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Social Media Media Tips Social 138

CauseVox

JUNE 15, 2023

Are you ready to make a meaningful impact and inspire others to join your cause? At CauseVox we are inspired daily by people like you who capture hearts, ignite passion, and drive change by fundraising for causes you really care about! This allows supporters to feel more connected to the organization and the cause itself.

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Classy

AUGUST 9, 2021

Nonprofits are hopeful that they can re-engage their donors from last year with a new eye on what’s ahead for the future of fundraising. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience. . Nonprofits raised more than $2.47

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Achieve

AUGUST 12, 2021

connect with donors who care. and deepen their connections with your cause. The real power behind appealing to this age group with your peer-to-peer fundraisers lies in the fact that they’re tech-savvy, have connections with like-minded individuals, and are willing to put in the work to help worthy causes succeed. .

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Get Fully Funded

JUNE 16, 2022

Focus your campaigns on specific donor journeys. Segment your supporters based on where they are in the donor journey. This campaign would primarily focus on educating donors and encouraging them to make small, initial steps of engagement — all of which can easily be hosted online. Don’t drop other channels, though!

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Connection Cafe

DECEMBER 18, 2019

“The next generation of donors” is not just the latest fundraising trend or catchphrase for development teams. Nonprofit organizations have always tried to understand how to shift and modify their fundraising strategies to appeal to and resonate with the future generation of donors.

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Neon CRM

OCTOBER 6, 2023

These tickets can attract donors willing to pay a premium for an enhanced experience. For nonprofits who use Neon CRM as their donor management platform and Neon Websites as their website builder, creating an event page is a breeze! Early Bird Tickets: Early bird tickets encourage early commitment from attendees.

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