Nonprofit Tech for Good

OCTOBER 17, 2023

In our current digital landscape, having a strong social media presence is essential for nonprofit organizations. Offer to partner with them on projects or campaigns related to your cause. In influencer campaigns, measure reach and impressions. Influencers are more likely to get involved if they believe in your mission.

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Social Media Media Social Influence 328

Media Cause

JULY 14, 2023

Digital marketing is a powerful tool for businesses of all sizes to reach their target audience and achieve their goals. However, to maximize the potential of campaigns, it is crucial to manage them effectively through digital marketing project management. Meet them where they are.

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Project Digital Marketing Impact 52

Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. But, the digital age has ushered in a new era, prompting a shift towards data-driven approaches. They can target campaigns and improve donation requests.

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Donation Data Fundraising Analytics 130

EveryAction

JULY 3, 2023

This week, our friends at Cornershop Creative are dropping in to talk about the best ways for nonprofits of all sizes to improve their website performance, increase user engagement, and ultimately boost digital fundraising. Are there any gaps in your current digital fundraising and engagement strategy? Let’s get started.

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Virtual Site Support Fundraising 190

Neon CRM

NOVEMBER 15, 2023

But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. There are many reasons why direct mail donor acquisition can be a compelling fundraising tool that produces results that digital methods simply cannot. Here’s why!

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Mail Campaign Donor Tips 52

Bloomerang

APRIL 6, 2021

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . Whether you’re sending general donation requests, sponsorship requests, or end-of-year-appeals, it’s important to amplify your fundraising campaigns as broadly and loudly as possible. .

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Mail Channel Strategy Fundraising 63

Nonprofit Tech for Good

NOVEMBER 21, 2020

Your website and social media channels are remarkable tools that provide boundless opportunities to reach new donors to fuel your mission. How to develop digital campaign messaging that builds public trust while meeting the various state fundraising disclosure requirements. Date: Tuesday, January 26, 2021. Cost: Free.

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Build Free Online Fundraising 269

Bloomerang

AUGUST 21, 2023

Multiple, practical action steps are presented below to advance your fundraising based on the survey results. General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report. Your own careful review of the report is encouraged.

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Action Report Practice Fundraising 75

Top Nonprofits

MARCH 4, 2021

A tried and true method of increasing marketing efforts is to use a multi-channel approach. Multi-channel fundraising is exactly what its name states — using multiple marketing channels to promote an upcoming fundraising campaign or event. Ways Your Website Can Support A Multi-channel Strategy.

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Channel Websites Tips Fundraising 72

Nonprofit Tech for Good

MAY 1, 2022

Your website and social media channels are remarkable tools that provide boundless opportunities to reach new donors to fuel your mission. How to develop digital campaign messaging that builds public trust while meeting the various state fundraising disclosure requirements. Date: Tuesday, June 28, 2022. Cost: Free.

Build 172

Build Free Online Fundraising 172

TechImpact

JUNE 11, 2014

Between your nonprofit’s website, Twitter, Facebook, LinkedIn, Youtube channel, Instagram account, and whatever else your nonprofit uses to advertise online, it can be hard to keep up. When designing your nonprofit’s digital marketing materials, thinking outside the box is important, but it is also important to think practically.

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Digital Effective Marketing Demographics 228

Nonprofits Source

FEBRUARY 24, 2023

Digital marketing is essential for reaching new customers, raising brand awareness, and maintaining sustainable growth in the modern age of technology. Studies show that people spend an average of eight hours and five minutes interacting with digital media per day. Follow SEO best practices. Create customer personas.

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Map Digital Business Marketing 52

Nonprofit Tech for Good

FEBRUARY 25, 2020

Your website and social media channels are remarkable tools that provide boundless opportunities to reach new donors to fuel your mission. How to develop digital campaign messaging that builds public trust while meeting the various state fundraising disclosure requirements. Date: Tuesday, April 7, 2020.

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United Kingdom Free Belgium Norway 292

Media Cause

JUNE 22, 2021

Some people might even call them the peas and carrots of digital engagement. What’s more, this campaign cultivated recent donors and primed others for an impactful fiscal year end fundraising campaign. In the world of digital marketing, action begets action, making recent activists excellent prospects for a potential donation.

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Advocacy Digital Fundraising Global 101

EveryAction

JUNE 21, 2023

The Human Rights Campaign (HRC) declared a national state of emergency for LGBTQ+ people on June 6, 2023, the first state of emergency ever declared in its history spanning four decades. Issue awareness campaigns and messages can be directed at existing or potential supporters, with the goal of educating them about a specific issue.

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Advocacy Generation Strategy Awareness 199

Qgiv

APRIL 22, 2024

Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Types of nonprofit marketing Nonprofit market plan Marketing best practices What is nonprofit marketing? Digital marketing Nowadays, people are becoming more and more focused on digital media.

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Marketing Guide Nonprofit Channel 52

.orgSource

APRIL 1, 2024

Understand the Options The obvious answer to the dilemma is to hire that digital marketing genius as quickly as possible. This idea is the most practical and, in some ways, the most effective. You need multiple eyes scanning the digital landscape to stay abreast of current and emerging trends. Martech changes overnight.

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Trend Influence Taxonomy Associations 221

Nonprofits Source

JANUARY 17, 2024

Promote your event through multiple marketing channels. If you haven’t already implemented these practices into your marketing efforts, discuss them with your team and consider which ones would be most helpful and feasible for your organization. Use this information to enhance your marketing efforts through segmentation.

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Practice Marketing Fundraising Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 27, 2018

I co-lead a workshop on digital transformation, co-facilitated a master class on digital fundraising campaigns, co-hosted a learning breakfast for scholarship participants, co-designed a Big Room session on Technology for Good, and in between attended some amazing sessions. Review it together in a meeting and summarize.

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Practice Thailand Asia Reflection 105

CauseVox

APRIL 12, 2022

Since 2015, Carousel Wishes and Valentines Kisses has been the ranch’s signature annual campaign to raise funds to serve more individuals with disabilities. We sat down with Carousel Ranch’s Associate Executive Director, Taylor Adachi, to hear about their best fundraising practices and success using CauseVox. Make the Ask.

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Practice Fundraising Storytelling Relationship 87

Media Cause

JUNE 28, 2021

Launching a new advertising campaign can be daunting. Here are some best practices our media team uses when creating a new campaign, starting with goals and platforms all the way to tactical tips for executing your campaign. Setting Goals for Nonprofit Ad Campaigns. Is my targeting right? Is my message good enough?

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Practice Audio Nonprofit Search 59

The Modern Nonprofit

DECEMBER 4, 2023

Estimated Reading Time: 3 minutes Secure Your Supporters’ Trust: Mastering Privacy-Compliant Fundraising In an age where every click, like, and share is meticulously tracked, the landscape of digital fundraising is evolving rapidly. This has led to increasing awareness among internet users about the implications of their digital footprints.

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Support Fundraising Awareness Data 103

Allegiance Group

JUNE 7, 2023

In this guide, we’ll explore the basics and best practices you can follow to retain existing donors, get them reinvested in your cause, and build stronger donor connections: 3 Individuals and Organizations to Ask for Donations 10 Ways to Get Donations for Your Fundraiser How Can Nonprofits Get Donations for a Fundraiser? Businesses.

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Donation Practice Fundraising Gift 52

Saleforce Nonprofit

JULY 8, 2021

By: Jas Finnell, Digital Strategy Manager at Riley Children’s Foundation. Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. How have they engaged with past email campaigns? Understand Your Audience. Why were they motivated to give?

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email Marketing Strategy Tips 116

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. In this guide, we’ll explore the basics of donor acquisition and some nonprofit digital marketing best practices for finding new donors. Engage new donors from the start with compelling digital marketing. Launch your campaign.

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Fund Donor Strategy Search 52

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. This channel also tends to see positive returns—for every $1.27 The messages are more tangible.

Mail 52

Mail Fundraising Nonprofit Channel 52

Qgiv

JUNE 10, 2022

The short answer: Digital advertising and marketing. The long(er) answer : You’ll need a comprehensive digital marketing strategy to create and publicize successful virtual fundraising events. What is Digital Marketing? Digital marketing is one of the fastest growing types of marketing. Peer-to-peer crowdfunding campaign.

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Digital Marketing Online Fundraising 52

DNL OmniMedia

MAY 13, 2021

Creating a marketing campaign might sound simple enough, but implementing a proper strategy with a multi-channel approach is easier said than done. Integrating this with your preexisting digital marketing strategy is a great way to approach your donors from all angles as well. . Leverage your nonprofit data. Let’s dive in!

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Mail Integration Digital Strategy 52

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. Leverage Trends When Applicable (Or Create Your Own!) 5000 Voices.

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Social Media Guide Media Social 97

Saleforce Nonprofit

AUGUST 12, 2021

Giving Tuesday — now a primarily digital-first giving movement — is a great opportunity for nonprofits to engage with current and new supporters using a multi-channel digital marketing mix. Giving Tuesday is a great opportunity for nonprofits to engage with current and new supporters using a multi-channel digital marketing mix.

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Giving Tips Game Digital 112

Top Nonprofits

MARCH 12, 2021

In this year’s spring fundraising campaigns, expect to see organizations: Emphasizing mobile giving. While mobile giving may be trendy, it’s still a good idea to utilize a multi-channel fundraising approach to best engage with your network of support. Appealing to younger donors. Revisiting corporate partnerships.

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Trend Campaign Fundraising Mobile 98

Nonprofits Source

MARCH 4, 2024

How to tailor strategies to supporter preferences To really tap into community support, take inspiration from engagement political campaign engagement strategies. For instance, if your supporters engage via digital channels, you might choose to track impressions on your social media posts. Collect feedback from stakeholders.

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Mobile Strategy Advocacy Causes 59

Classy

JULY 9, 2021

If your nonprofit is looking to make a big investment in a particular project, you may have wondered if launching a capital campaign is the right path for you. Capital campaigns are time-limited efforts with a large fundraising goal for a specific need. Read Next: The 4 Phases of a Modern Capital Campaign.

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Trend Campaign Tips Phase 59

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. 1) Set up a conversion event and create a campaign. 1) Set up a conversion event and create a campaign.

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Facebook Fundraising ROI Virginia 236

sgEngage

OCTOBER 17, 2023

For insights into what will make your organization standout and ring above the buzz, we’ve connected with members of our Blackbaud Champions community who shared tried and true practices that will maximize the success of your year-end fundraising campaigns. Scrub your data so it’s extra squeaky clean for your campaign!

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Fundraising Donor Celebrate Chicago 103

M+R

JUNE 22, 2023

Showing your most responsive people ads can increase their donation rate even more than reaching them in just one channel – and precise targeting allows you to use your budget where it will have the best results. If your list hygiene practices means suppressing inactives (and it should), you still want to reach them, somehow.

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Los Angeles Audience Google Channel 101

Connection Cafe

SEPTEMBER 5, 2017

Susan is a grandmother, a cancer survivor and the major ingredient that differentiates organizations that truly make change from those that just make a lot of digital noise. But, in today’s world of digital over-communication and rowdy town halls overtaken by DC-based interest groups, one, two or even 20 Susans isn’t enough.

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Offline Campaign Channel Cancer 44