NetWits

JUNE 23, 2011

— When creating any fundraising campaign there are two items that should always be on your short list list. In fact, without the two we’ll cover in this post you’re guaranteed to finish your campaign, review the results, and be left wanting. So, what are the 2 key elements of successful fundraising campaigns?

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Campaign Fundraising Maryland Channel 253

Connection Cafe

SEPTEMBER 5, 2017

According to research by the Congressional Management Foundation, nearly half of congressional staff believe that “most advocacy campaigns of identical form messages are sent without the constituent’s knowledge or approval.”. Era of Increased Activism and Grassroots Campaigning. How to Use Online Channels to Build Offline Support.

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Offline Campaign Channel Cancer 44

Classy

JULY 9, 2021

If your nonprofit is looking to make a big investment in a particular project, you may have wondered if launching a capital campaign is the right path for you. Capital campaigns are time-limited efforts with a large fundraising goal for a specific need. Read Next: The 4 Phases of a Modern Capital Campaign.

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Trend Campaign Tips Phase 59

Greater Giving

NOVEMBER 15, 2022

Every year on the Tuesday after Thanksgiving, donors from around the world contribute to causes they care about—and many even discover new organizations and missions they want to support. If You Want to Put More Effort Into It: Read our tips and suggestions for creating a successful GivingTuesday campaign ! GivingTuesday Guide.

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Fundraising Social Media Gift Sponsor 98

Nonprofit Tech for Good

NOVEMBER 8, 2018

These donors are most likely to support the causes of children and youth (15%) , health and wellness (11%) , and animals and wildlife (11%). 7) Crowdfunding campaigns that benefit individuals are growing in popularity worldwide. 11) Donors are very involved with their favorite causes and charitable organizations offline.

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South America Global Trend North America 259

Kindful

JUNE 15, 2021

Although many nonprofits still report receiving more donations offline than online, online fundraising is too valuable to ignore. The easier you can make it for your supporters to donate to your cause, the better, and many of them will be looking to do that via their computers and phones. Direct mail. Monthly giving program.

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Online Donation Fundraising Mail 80

Bloomerang

JUNE 1, 2022

In this guide, we’ll review the importance of year-end giving and the best strategies to use to plan a successful campaign. 10 steps to plan a successful year-end giving campaign. The sooner you can get started with your year-end campaign planning, the better. Direct mail is the most popular year-end giving marketing method.

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Guide Giving Nonprofit Metrics 107

Nonprofits Source

APRIL 15, 2024

To successfully amp up support for your -thon event, try these marketing strategies: Outbound campaigns. Outbound campaigns can include email promotions, digital ads, and printed collateral that you might hang up at local businesses related to walk/bike/ride events (like athletic shoe stores or bike shops). Social media.

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Marketing Fundraising Tips Registration 52

Bloomerang

AUGUST 23, 2023

To launch successful, engaging online campaigns, your nonprofit needs a peer-to-peer fundraising platform that meets your unique needs. Donors won’t just give to a peer-to-peer campaign—they’ll be more likely to continue donating over the long term. Donors give to the campaign pages. Learn more about pricing.

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Platform Giving Fundraising Software 81

Bloomerang

JULY 26, 2021

Is it easy to join your mailing list? You’re responsible for bringing in the money, and your donation landing page can make or break your campaign. You should pay careful attention to where the points of friction are that may cause a would-be donor to abandon their donation. Is the page customized to particular campaigns? .

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Strategy Online Fundraising Plugin 142

Neon CRM

OCTOBER 31, 2023

It’s also a great opportunity to collect valuable insight you can use in future fundraising campaigns. Your donors have already proven they care about your cause—take advantage of that interest and educate them about important topics! This is especially effective when that skill is related to your cause.

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Donor Strategy Nonprofit Phone 98

CauseVox

JUNE 9, 2021

When your donors fundraise for you, they build credibility for your cause. Pensacola Habitat For Humanity’s Women Build initiative encouraged folks to set up their own personal fundraising websites to raise money for the cause. Faith in Action used online giving for their year end campaign and had great success.

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Ideas Online Fundraising Charity 98

NetWits

DECEMBER 2, 2010

In today’s modern email marketing environments, lots of focus is placed on design and content – which we can all agree are very important aspects of any email campaign. Lastly, when in doubt, segment your e-mail list like you would for direct mail. E-mail Schedules & Strategies. First, Create a Plan.

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email Marketing Mail Metrics 149

Qgiv

SEPTEMBER 28, 2022

Throughout your year-end fundraising campaigns, you’ve likely engaged a variety of new donors who gave to your nonprofit for the first time. Earning these one-time donations helps you reach your year-end campaign goals, which is great. Use these ideas to turn those first-time donors into loyal supporters of your cause.

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Donor Virginia Retention Gift 69

Care2

AUGUST 9, 2013

Boomers and Matures are more likely to support veterans’ causes. Gen Y are less likely to support environmental causes. Gen X and Gen Y are more likely to support human rights and international causes. There were also some interesting findings on Direct Mail VS Online Giving.

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Charity Studies Money Donation 77

Qgiv

JANUARY 16, 2024

With the right event management software for nonprofits, you can run your fundraising events more efficiently, helping you raise more money for your cause. Elevate your nonprofit’s email presence and cut through the junk mail with the help of this versatile marketing software.

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Software Tools Management Registration 52

Bloomerang

MAY 26, 2022

That’s what this guide will cover — how to choose suggested donation amounts and leverage this feature effectively throughout your fundraising campaigns and marketing outreach. Another route, especially for new prospects , is to take a look at your average gift (online and offline) and make that your smallest gift level.

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Donation Donor Gift Nonprofit 72

Connection Cafe

APRIL 14, 2017

Direct mail and other traditional fundraising channels are. For a children’s charity, HMA found that 73% of online donations were received from donors who already existed in the direct mail program. Direct mail donors are old and certainly not keen to give online. Yes, you should be sending regular e-mails.

Online 41

Online Giving Mail Channel 41

Care2

MAY 29, 2009

60) Search « Is Direct Mail Dying or Dead? 60) Search « Is Direct Mail Dying or Dead? Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit? The younger generation seems to prefer to donate online, rather than through the mail. junk mail,” Ball said.

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Mail Social Media Advocacy Online 34

DNL OmniMedia

MAY 25, 2022

For example, you can compare this year’s year-end giving campaign to last year’s. For example, if an organization realized that its budget for a previous campaign was too low, it can predict that the budget for the next campaign, if unchanged, will also be too low. Budgeting and forecasting for future campaigns.

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Analytics Org Adwords Metrics 52

DipJar

SEPTEMBER 12, 2022

However, learning to properly market online and offline is an important opportunity for organizations. However, if you don’t take time to plan, you’ll reduce the effectiveness of your marketing campaigns. Did retargeted ads see more conversions than direct mail solicitors? Create a content calendar.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 10, 2009

How do we activate the online activists to take action offline?" I was not presenting, but decided to use Twitter crowd source some suggestions, screencapture them, and put those into my presentation later in the day. Just as Catrina has done with their new campaign! Here's the round up of suggestions: Via Commonknow.

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Activities Active Activism Social Media 50

NTEN

SEPTEMBER 24, 2009

In a study released earlier this year, Target Analytics found they have lower retention rates than offline donors. And when they do give again -- which roughly a quarter do, according to the study -- it may not be online but often offline. Imagine a scenario when a check arrives in the mail as a result of a direct mail campaign.

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Donor Online Mail Social Network 84

Everyaction

APRIL 23, 2018

Leverage the power of social networks with peer-to-peer fundraising campaigns. This type of social fundraising campaign harnesses the power of that personal network-based trust to help you promote your organization through your existing members. Activate & organize supporters on and offline.

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Effective Test Social Media Offline 40

Amy Sample Ward

MARCH 9, 2010

The conversations and connections that are taking place elsewhere, whether it’s on or offline, don’t have to remain a mystery to you, though. What if you could send powerful invitations to spread the word or rally behind a cause or action to a select group of people instead of creating mass mailings to everyone you know?

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Influence Giving Broadcast Empowerment 114

Tech Soup

OCTOBER 30, 2015

Wonderful letters sent to the wrong mailing list. Are you cross-promoting your campaign across mobile, social, online, and direct mail so your message will be tailored to generational and behavioral differences in your audiences? Are you coordinating email with direct mail? A few of the more common missteps include.

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Fundraising Philanthropy Mail News 36

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

There is a lot of speculation about what has been causing the challenges that fundraising is facing in the United States. Here are a few of the more common questions: Are people giving more to the presidential campaigns and less to nonprofits? Giving to disasters does not take away from other nonprofit causes.

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Data Hurricane Fundraising Disaster 118

Tech Soup

MAY 26, 2011

The discussion featured guest speakers Jen Burton , community director at Causes ; Tom Dawkins , co-founder of StartSomeGood ; and Miles Orkin , national director for mobile and web at the American Cancer Society. Causes' fundraising platform allows nonprofits to tell their story and engage donors. based 501(c)(3) nonprofits.

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Interaction Fundraising Cancer Causes 62

NTEN

MARCH 26, 2009

Integrating the latest technology and applications can also help you empower your most ardent supporters to share your story in ways that reach, inspire, and motivate others to join your cause. Additionally, actively encourage direct mail recipients to go online to donate.

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Integration Marketing Mail Channel 50

Nonprofit Tech for Good

JUNE 19, 2019

They follow you on social media, donate to your cause, rally their Facebook friends, and participate in your events. According to a recent DonorPerfect study , you can expect that multichannel donors will contribute triple the amount of online-only and offline-only donors. You can even use this platform for a text-to-give campaign.

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Donor Offline Captivate Social Media 277

Care2

JUNE 5, 2009

Regardless of whether you believe direct mail is on its way out -- and many smart people seem to disagree with each other on this point – nearly everyone agrees that the role of online giving is only becoming more important over time. Encourage your offline members to donate online so you can capture their email addresses.

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Social Media Online Advocacy Media 47

Connection Cafe

MAY 16, 2012

The mere mention of them can cause entire departments to suddenly come down with the flu. You are planning to do testing in direct mail and didn't account for the cost. Considering throwing in a calendar with that label package you mail? Even if you only mail that to a 50,000 test panel, at the added cost of say $.50

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Calendar Test Mail Classes 32

Everyaction

APRIL 9, 2018

They will feel good about their involvement with your program, and your fundraising efforts will be buttressed by your ability to engage them around the causes that they care about. Offline Organizing Capability. Multi-Channel Engagement for Diverse Audiences.

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Organization Contact Channel Volunteer 43

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

Kicking off the effort was paired with an e-mail to a list of about 30 classical music bloggers. In the Assessment and Reflection Report, the authors bring other good lessons and note that “Some like Atlas Corps recruited 150 ‘Campaign Captains’ before the contest started. But don’t let this geographic boundary limit your campaign.

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Nashville Twitter Blogger Contest 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 25, 2009

While it’s not a new term, a few months ago, “slacktivism” became the topic of a firestorm debate among nonprofit advocates, online marketing professionals and social change proponents after a series of media stories including an article by Warren Clements of Toronto’s Globe and Mail, “A slacktivist and his crackberry are seldom parted.”

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Kiva Myspace Mail Action 94

Neon CRM

MAY 18, 2023

But with so many elements to modern fundraising—both online and offline—it can be tough to keep up. Donor Data is a Top Priority When conducting any sort of fundraising campaign, you need to make sure you are working with data about your donors. Learning from past campaigns is key to fundraising success. By setting S.M.A.R.T.

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Raise Strategy Help Fundraising 98

NTEN

FEBRUARY 17, 2010

More than $250 million was raised online for Haitian relief efforts in the first 21 days after the quake through Convio powered emails, websites, and other campaigns (up from approximately $120 million in the same period during Katrina). billion emails, drive 44 million advocacy actions and power more than 3,500 websites.

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Online Giving Convio Mobile 74