Connection Cafe

AUGUST 28, 2018

When I do not awaken to a song running through my head, I attribute that to my brain watching over me by not allowing The Joker to slip into my subconscious. I believe that at any given point you should maintain a running analysis of fundraising metrics for a minimum of three, but ideally five consecutive years.

Giving 21

Giving Analysis Gift Analytics 21

Bloomerang

JULY 20, 2023

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 77

Ideas Online Fundraising Tips 77

Forum One

FEBRUARY 21, 2011

By using the simple metaphor of t-shirt size to represent a US State’s obesity rate, and making them “grow” over a two decade period - we can quickly see how America’s waistline has ballooned in since 1987. My favorite example of this technique is the Descry Project’s Obesity Epidemic visualization.

Data 68

Data New York City Storytelling New York 68

Forum One

FEBRUARY 21, 2011

By using the simple metaphor of t-shirt size to represent a US State’s obesity rate, and making them “grow” over a two decade period - we can quickly see how America’s waistline has ballooned in since 1987. My favorite example of this technique is the Descry Project’s Obesity Epidemic visualization.

Data 67

Data Story New York City New York 67

Qgiv

APRIL 28, 2021

After all, if you have a starting point, it’s much easier to track your metrics and see if new elements are working, making it easier to tailor your fundraiser directly to your community’s needs. Text messages have a 98% open rate, yet it’s still a vastly underused tool. Don’t Be Afraid to Get Creative. Text m essage marketing.

Education 52

Education Virtual Fundraising Guide 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

I've been following Marc Sirkin's blog for about a year before I met him at last year's Games for Change Conference where he taught me Brain Age and Mario. (At The click through rate, cost per click , and conversion goal are the best metrics in google AdWords. Marc is the Chief Marketing Officer at the IRC.

Adwords 69

Adwords Google Game Campaign 69

Media Cause

JANUARY 30, 2023

When users are repeatedly served the same ad their brains will start to automatically filter them out. Proper tracking will ensure you have the metrics you need to measure success and set KPI benchmarks. Keep an eye on your clickthrough rate, likes, and comments. This is referred to as “banner blindness”.

Awareness 52

Awareness Strategy Build Media 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Neon CRM

SEPTEMBER 18, 2023

Let’s get the bad news out of the way: In 2021, the average donation page saw a 17% conversion rate. Now let’s talk about the good news: You can improve your conversion rate. While your exit page won’t impact your donation page’s conversion rate (nobody will land here unless they complete a gift!),

Examples 52

Examples Donation Practice Donor 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2010

You need metrics or measure against goals, but you also need harvest those insights. Chocolate activates the pleasure center of the brain, at least according to some research. After a nervous giggle, I shared with them that donating and volunteering does the same thing as chocolate to your brain. Conversion Rate.

Classes 95

Classes Learning Fundraising Reflection 95

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2011

The most important metric is dollars raised and it is public on our September Campaign site , you can see how much money has been raised against our target and exactly how many fundraising campaigns have been launched. Identify the key metrics that matter for you and remember: the greatest analytics engine of all is the human brain!

Interview 101

Interview Central African Republic Ethiopia Metrics 101

OneCause

JANUARY 31, 2024

If you’ve got event fundraising on the brain, you’ve come to the right post. If you don’t have a metric for success going in, you won’t be able to measure how well you did or improve your strategies going forward. We’ll walk you through all the most important steps in the process: 1. Even better?

Fundraising 52

Fundraising Registration Hosting Images 52

Bloomerang

OCTOBER 2, 2021

And then Ds and Fs, you really want to have some deep conversation inside your organization to think about, “What are we going to do if we have a bunch of things that our team has rated poorly?” Adult brains don’t learn new things that easily. Here are the metrics. What’s our average click rate?

Technology 105

Technology Video Nonprofit System 105

Bloomerang

JANUARY 30, 2022

And when we really understand and we match against the assets that we have as an organization and the funder lens, then when we’re outreaching to folks, we’re able to really speak their language, tap into that empathy and leverage our assets in a way that gets them interested and wanting to respond at a much, much, much higher rate. .

Raise 75

Raise Map Fundraising Money 75

Bloomerang

JANUARY 14, 2022

And when we really understand and we match against the assets that we have as an organization and the funder lens, then when we’re outreaching to folks, we’re able to really speak their language, tap into that empathy and leverage our assets in a way that gets them interested and wanting to respond at a much, much, much higher rate. .

Raise 88

Raise Video Map Fundraising 88

Bloomerang

JUNE 25, 2021

Well, your database, I’ve said this, your database is like your brain, right? Like your fundraising brain. And you know what the average open rate is? ” Might have a gift acceptance policy with something in it about pledges somewhere in my brain. Why do we need it? So here’s a great example of that.

Database 69

Database Donor Video Mail 69

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2015

She shared that Bob likes to talk about nonprofit data scientists as being dot organisms. Just like your brain, you have nerves everywhere that tell you to take voluntary actions like “raise your arm.” The bottom line is member acquisition – so they know the one metric that matters. Or involuntary actions, like breathing.

Learning 50

Learning Teen El Paso Homeless 50

Bloomerang

JULY 31, 2021

Rachel: I would say that it would have to be part of sort of a capacity building effort, so sort of putting your ducks in a row because I have seen things like building out database to measure performance metrics and staffing capacity building, strategic planning. Steven: And the conversion rate, yeah. Steven: Yup. That makes sense.

Grant 119

Grant Build Video Strategy 119

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Oftentimes, registration rates suffer because of the process itself. The 2nd gift.

Story 54

Story Nonprofit Social Media Content 54