Neon CRM
AUGUST 18, 2023
Studies have repeatedly shown that the human brain responds positively to altruism and people are hard-wired to give because it produces feel-good emotions. Your plan should include your campaign’s messaging, theme, channels, and follow-up plan, for starters. It’s their last chance to make tax-deductible donations. Set S.M.A.R.T.
Care2
OCTOBER 15, 2013
That’s why you need to change the way you measure social media and declare a war on vanity metrics. Last week during the Salsa Conference, I was asked this very question, why is social media data important - by Adrianne Burke, of Salsa Labs, during our panel Measuring Your Social Media. The human brain is the best analytics tool.
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Beth's Blog: How Nonprofits Can Use Social Media
APRIL 2, 2013
I had a blast designing this session to make interactive and invite lots of audience participation on the back channel. The speakers bring great perspective to the topic and we will have a lot of fun with this topic. This session will be brains on and hands on and cover the best practices of content curation for nonprofit.
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 25, 2012
Purposeful Measurement to Inform Replication. Grantee organizations will measure what matters. But not all metrics are equally valuable, and choosing the measurements that matter can be complicated. Social media can be filled with metrics to track results. Day 2: Integrated Social Media Strategy.
Connection Cafe
FEBRUARY 12, 2020
The amount of digital content coming out of various departments and through various channels (website, social media, etc.) One that I like was created by Kristina Halvorson and her team at Brain Traffic , called the Content Strategy Quad: A simple way to look at this is by dividing the top and bottom quadrants.
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 27, 2014
All of my work these days is focused on designing and delivering effective training for nonprofits -primarily on the topics of social media, strategy, networks, and measurement. I might audit their Facebook best practices and other social media channels. The learning model is called “SAVI ” : Moving and doing (Somatic).
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 27, 2012
Purposeful Measurement to Inform Replication. Grantee organizations will measure what matters. But not all metrics are equally valuable, and choosing the measurements that matter can be complicated. Social media can be filled with metrics to track results. It is also important clarify these expectations with participants.
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