Nonprofit Tech for Good

APRIL 14, 2021

The reports listed below offer much-needed data to help your nonprofit, NGO, or charity craft your 2021-22 digital marketing and fundraising strategy. Published by the Charities Aid Foundation. Benchmarks Study 2020 :: Download. 2019 Email Deliverability Benchmarks Study :: Download. For Nonprofits Worldwide: 1.

Report 343

Report Digital South Africa Marketing 343

Nonprofit Tech for Good

APRIL 29, 2020

The research reports listed below are a small sampling of the research available to nonprofits, NGOs, and charities worldwide. Published by the Charities Aid Foundation. Benchmarks Study 2020 :: Download. 2019 Email Deliverability Benchmarks Study :: Download. Published by the Charities Aid Foundation.

Research 333

Research Report Digital Marketing 333

Nonprofit Tech for Good

MARCH 31, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about of the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

Websites 363

Websites Stats Data NGO 363

Nonprofit Tech for Good

JULY 21, 2019

The number of new donors giving to charity declined by 7.3% billion USD to charity. 92% of donors say it is important that NGOs, nonprofits, and charities make a concerted effort to protect their contact and financial information from data breaches ( Global Trends in Giving Report ). Email Fundraising. 9% via PayPal.

Stats 279

Stats Social Media NGO Media 279

Nonprofit Tech for Good

MARCH 2, 2021

The Open Data Project seeks to gain a better understanding of how NGOs, NPOs, and charities worldwide use technology for digital marketing and fundraising. Here are some simple suggestions: NGOs, NPOs, and charities can use the data to help craft their digital marketing and fundraising strategies. Why the Open Data Project?

Project 281

Project Open Data NGO 281

Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. According to MobileCause , 90% of text messages are read within three minutes of being sent while only 24% of emails are being read at all.

Practice 363

Practice Donation Paypal Badge 363

Nonprofit Tech for Good

OCTOBER 25, 2022

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 capture an email address] through digital advertising. Fueled by a strong passion for the Internet, Heather spends her days (and some nights) helping nonprofits, charities, and NGOs worldwide utilize the internet as a tool for social good.

Websites 328

Websites Action Test Newsletter 328

Nonprofit Tech for Good

SEPTEMBER 15, 2019

Now in its fourth edition, the 2019 Global NGO Technology Report provides 100+ technology benchmarks NGOs, NPOs, and charities worldwide. The data reveals how organizations use web and email communications, online fundraising, social media, productivity software, and emerging technology. Australia and New Zealand.

NGO 277

NGO Global Report Technology 277

Nonprofit Tech for Good

DECEMBER 8, 2021

To purchase the recording, please email your request to Heather Mansfield. Quarterly Impact Reports enhance your website, email, and social media content strategy. Prominently feature a call-to-give, an email newsletter opt-in, and a call-to-follow on social media on your landing page. 3) Prioritize your email campaigns. .

Trend 309

Trend Digital Marketing Fundraising 309

Nonprofit Tech for Good

APRIL 18, 2017

Source: 2016 Luminate Online Benchmark Report. For Every 1,000 email subscribers, nonprofits have 428 Facebook followers, 141 Twitter followers, and 39 Instagram followers. Source: 2017 Benchmarks Study. Source: 2017 Benchmarks Study. Email and social media are the first apps opened. Source: Dunham+Company.

Social Media 251

Social Media Stats Mobile Technology 251

Nonprofit Tech for Good

JANUARY 9, 2020

billion to charities in 2018, with $22.88 Donors Find International Organizations Online: Charities Aid Foundation Global Database. Charity Navigator. A video from Charity: Water entitled Water Changes Everything is an excellent example effective storytelling. ?. billion going overseas. Foundation Maps. GrantWatch.

Storytelling 256

Storytelling Accessibility Activities Active 256

EveryAction

OCTOBER 26, 2022

You are 8 times more likely to get a response from a text message than a voicemail or email. M+R’s Benchmarks report found that 54 percent of nonprofit web traffic in 2021 came from mobile devices—meaning that on a very basic level, donors are interested in interacting with nonprofits using their smartphones.

Donor 216

Donor Giving Gift Photo 216

CauseVox

JUNE 9, 2021

According to the latest M+R Benchmarks study , online giving increased 10% in 2019 and has been steadily on the rise, while monthly online giving has increased by 22%. In fact, 1 in 4 solicitation emails from peer-to-peer fundraisers result in donations, compared with 1 in 1,250 emails from a nonprofit. “1

Ideas 98

Ideas Online Fundraising Charity 98

Nonprofit Tech for Good

DECEMBER 19, 2019

5: International Day of Charity — #CharityDay. The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

Calendar 363

Calendar Awareness Causes Giving 363

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Launched in 2002, GlobalGiving.org is a crowdfunding platform for NGOs, charities, and nonprofits worldwide which has raised nearly $500 million online. Email: In e-newsletters, regularly include a pitch to become a monthly donor.

Practice 341

Practice Online Fundraising Nonprofit 341

Whole Whale

NOVEMBER 10, 2021

Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). Charity Miles. This mobile-first approach to turning exercise into donations for charity had good reason for becoming an app. CTR (benchmark via MailChimp ). cost per install (benchmark via AppBrain ).

Mobile 96

Mobile Build Benchmark Rate 96

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

charity: water , a nonprofit that brings clean and safe drinking water to people in developing nations, is leading the way when it comes to redefining nonprofit marketing; they are exceptional at inbound marketing, focusing on creating powerful content to inspire people to join their cause. How can your organization apply this?

Charity 128

Charity Lesson Marketing Digital 128

Nonprofit Tech for Good

DECEMBER 19, 2017

The Revival of Email. billion email accounts worldwide and the number is expected to grow to 7.7 Email accounted for 26% of all online revenue in 2016 and grew 14% over 2015. 56% of email opens are now mobile. 56% of email opens are now mobile. .” – Hubspot. There are currently 6.3 billion by 2020.

Trend 272

Trend Communication United States Online 272

Nonprofit Tech for Good

OCTOBER 13, 2019

Zakat is the annual charity that all Muslims who possess a minimum amount of wealth each year are required to give to the poor and needy. Zakat is the annual charity that all Muslims who possess a minimum amount of wealth each year are required to give to the poor and needy. -- @IUphilanthropy. Click to Tweet.

Giving 252

Giving United States Fundraising New Zealand 252

Nonprofit Tech for Good

APRIL 10, 2022

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. WebFX is an excellent resource for social media advertising benchmarks and their research reveals that Twitter has the lowest cost-per-click (CPC) of all social media. Related Webinar: Social Media Best Practices for Nonprofits.

Twitter 343

Twitter Practice Social Media Nonprofit 343

Nonprofit Tech for Good

MAY 13, 2016

And email ROI and online giving is up, up, up! In reality, the peak years of email, online fundraising, and social media are ahead of us and the next decade will astound us all. Nearly one in three (31.5%) people worldwide donated to charity in 2015 and one in four (24%) volunteered. Gen X and Baby Boomers by email.

Social Media 100

Social Media Stats NGO South America 100

Saleforce Nonprofit

AUGUST 12, 2021

This will help you measure whether or not your campaign has been a success and will give you a benchmark for the year following if it’s your first time getting involved. A good example of a charity planning a Giving Tuesday campaign is the children’s health charity, Tiny Tickers. About the Author. Oliver Shiel.

Giving 112

Giving Tips Game Digital 112

NetWits

NOVEMBER 15, 2011

Charity Navigator. Charity Navigator. Charity Navigator. eNonprofit Benchmark study. 13% – eNonprofit Benchmark Study. Fundraising Facts. In 2010 an estimated $291 billion was raised. This is an increase of 3.8% from 2009 when giving was $280.3 73% came from individuals. The average 1x donation is $60.00.

Fundraising 234

Fundraising Blackbaud Benchmark Charity 234

AccelEvents

DECEMBER 1, 2020

Businesses, nonprofits, and charities who normally host a holiday fundraiser have been forced to move online, and finding ways to connect to once generous donors is tough. . If your nonprofit organization or charity would normally host a holiday fundraiser in-person, then you might consider moving to a virtual fundraising event online. .

Virtual 98

Virtual Ideas Fundraising Stream 98

Nonprofit Tech for Good

FEBRUARY 12, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Email messaging raised 28% of all online revenue in 2017.

email 363

email Practice Marketing Newsletter 363

Bloomerang

SEPTEMBER 21, 2021

The annual report includes things like your organization’s major accomplishments, benchmarks, and constituent success stories. For example, here are links to International Justice Mission’s 2020 annual report , To Write Love on Her Arms’ 2018 annual report , charity: water’s 2019 annual report , and She’s the First’s 2019 annual report. .

Report 112

Report PDF Donor Summary 112

Achieve

MAY 19, 2022

planning your next charity auction. Maybe you’ve batched similar tasks to focus on one thing at a time, automated email outreach, or duplicated a past annual report PDF template to avoid fully reinventing the wheel. Charity auction software. This could involve email, direct mail, video, social media, and more. automation.

Tips 59

Tips Organization Charity Software 59

Connection Cafe

MAY 29, 2014

As fundraisers, we put a lot of stock into email housefiles. For years, we believed online revenue correlated to the number of emails on file. For the last seven years, the Benchmark Report measured total and usable email housefile size. What good is an inflated housefile of largely inactive emails?

email 40

email Files Broadcast Metrics 40

Connection Cafe

OCTOBER 23, 2015

And how is one organization doing relative to other charities? All of this is why I am so excited for next week’s release of Blackbaud’s 2015 Luminate Online Benchmark report. Yeah, I know, there are lots of benchmarks out there. billion dollars raised, it’s the biggest, baddest benchmark out there. In a word – size.

Benchmark 20

Benchmark Report Online Hints 20

Nonprofit Tech for Good

OCTOBER 25, 2019

The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”. Also, be sure to restrict your audience to countries where people can create Fundraisers for charities.

Facebook 217

Facebook Raise Fundraising Audience 217

Whole Whale

AUGUST 25, 2021

Email is dead, long live email. Emails, like marketing in other industries, can be a golden opportunity to build community, build loyalty, and bring in donations. Beyond the power of building community and reaching most of your supporters, email has the highest return on investment of any marketing channel.

Stats 96

Stats Trend Mail Fundraising 96

Care2

MARCH 25, 2009

Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies. In that spirit, Convio released their comprehensive online marketing study today that looked at close to 600 nonprofit organizations’ online marketing results and compiled benchmarks for evaluating fundraising, email, advocacy, and marketing success online.

Benchmark 31

Benchmark Convio Studies Marketing 31

Nonprofit Tech for Good

NOVEMBER 22, 2016

For over a decade nonprofits, charities, and NGOs worldwide have been embracing social media with the hope of raising funds and creating social change. 2) A Revival in Email Fundraising. 56% of emails are now opened on a mobile device ( Litmus ) and the number activity on smartphones is reading email, not gaming or social networking.

Technology 100

Technology Trend Social Media United States 100

Amy Sample Ward

JANUARY 24, 2012

One of the things we wished for as we navigated the campaign: benchmarks. Donating products to charities helps corporate bottom lines, reduces waste in landfills, and provides relief for people in need. " Is email going out with 2011? " Would love to hear what your experience and perception of email use is!

Web 117

Web Indiana Case Study Bookmarking 117

sgEngage

APRIL 12, 2011

World Giving Index Charities Aid Foundation looked at three different types of charitable behavior – giving money, giving time and helping a stranger and used the results to produce the “World Giving Index.&# 2011 eNonprofit Benchmarks Study A visual version of the 2011 eNonprofit Benchmarks Study by M+R Strategic Services and NTEN.

Blackbaud 92

Blackbaud Benchmark Nonprofit Chart 92

AccelEvents

DECEMBER 1, 2020

Businesses, nonprofits, and charities who normally host a holiday fundraiser have been forced to move online, and finding ways to connect to once generous donors is tough. . If your nonprofit organization or charity would normally host a holiday fundraiser in-person, then you might consider moving to a virtual fundraising event online. .

Virtual 52

Virtual Ideas Fundraising Stream 52

Connection Cafe

FEBRUARY 19, 2019

You’ve done the hard work of sending an email , using online ads, or getting website traffic to your donation page… now it’s time to help complete the online giving journey. But there are also many ways Canadian charities can optimize their donation pages. If not, they won’t (more on these stages of donor motivation here ).

Charity 24

Charity Donation Studies Registration 24