Nonprofit Tech for Good

JANUARY 22, 2013

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Social media best practices are constantly in flux as tool sets change and algorithms are modified.

Social Media 278

Social Media Training Train Media 278

Nonprofit Tech for Good

APRIL 22, 2013

At the core of the brand is the Nonprofit Organizations avatar which has been used consistently since then to build a visual brand across many social networks ( Facebook , Twitter , Pinterest , etc). The “Nonprofit Organizations” brand was launched in February 2005 on Myspace. A graphic, not an image.

Avatar 171

Avatar Organization Myspace Poll 171

Nonprofit Tech for Good

FEBRUARY 8, 2012

Write social media and mobile technology policies. Hire a graphic designer to design a square avatar(s). Create an e-mail signature that includes your website, blog, and social networking links. Add social networking icons. Add e-newsletter subscribe functionality to your social networking communities.

Social Media 270

Social Media Social Media Tech 270

Nonprofit Tech for Good

JULY 30, 2012

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. A small selection of that criteria is as follows: Consistent use of a visually compelling square avatar across all social networks.

Social Media 277

Social Media Media Hints Social 277

Nonprofit Tech for Good

SEPTEMBER 28, 2017

Prominently feature the date (November 28), the #GivingTuesday hashtag, a “Donate” button, links to your social networks, social sharing, and an e-newsletter opt-in. Optional: List three additional calls-to-action (share on social media, become a monthly donor, become a #GivingTuesday Ambassador, etc.). Powerful stats.

Social Media 260

Social Media Practice Media NGO 260

Nonprofit Tech for Good

OCTOBER 3, 2015

All medium and large nonprofits with multiple chapters eventually experience a unique, but common problem in their mobile and social media campaigns. It’s common for the chapters to resent the head office’s sudden intervention and they don’t want to lose their creative freedom and control over their social network communities.

Chapter 100

Chapter Social Media Avatar Create 100

Nonprofit Tech for Good

APRIL 2, 2016

Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Twitter requires a time investment that many small nonprofits simply do not have. Social media is in a weird transition right now. Yeah, right.

Social Media 100

Social Media Media Social St. Louis 100

Nonprofit Tech for Good

AUGUST 22, 2011

Then, once logged in, visit foursquare.com/create_page and follow the instructions to create and link your new Page with your Twitter account: Linking your new Foursquare Page with Twitter will then provide your nonprofit’s new Foursquare Page with a URL. Unsync your check-ins with Twitter! Add Five Tips.

Create 215

Create Avatar Profile Nonprofit 215

Byte Technology

AUGUST 8, 2017

Others connect you directly to a Twitter field. Still others allow back and forth dialogues between your site’s users and frequent visitors and those who follow you on various social networking sites. But before you run out and grab a social media plugin, first check out BuddyPress, a sister program to WordPress.

WordPress 100

WordPress Site System Plugin 100

Nonprofit Tech for Good

FEBRUARY 26, 2012

Add your nonprofit’s Twibbon/avatar to your Google+ Profile picture. Upload your nonprofit’s avatar as one (or all five) of your featured profile photos. Add links to your nonprofit’s website, blog, and social networking communities. Add your nonprofit under “Employment.”

Google 191

Google Practice gMail Avatar 191

Nonprofit Tech for Good

JANUARY 8, 2012

Add your nonprofit’s Twibbon/avatar to your Google+ Profile picture. Upload your nonprofit’s avatar as one (or all five) of your featured profile photos. Add links to your nonprofit’s website, blog, and social networking communities. Add your nonprofit under “Employment.”

Google 213

Google Practice gMail Avatar 213

Nonprofit Tech for Good

OCTOBER 5, 2011

These best practices will also be demonstrated live in the upcoming webinar How Nonprofits Can Successfully Use Twitter and LinkedIn. To jump-start your group, you will need to promote it on your website, in your e-newsletter, and in your social networking profiles. Subtlety is an art on the Social Web. for Nonprofits.

Linkedin 196

Linkedin Group Practice Management 196

Nonprofit Tech for Good

DECEMBER 12, 2011

Some common metrics to monitor are website traffic, blog traffic, e-newsletter subscribers, Facebook fans, Twitter followers, online dollars raised, volunteers, and event attendees. If your nonprofit is on the right track with social media, then you’ll notice an increase in the metrics from month to month over time. Learn Basic HTML.

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Social Media Media Avatar Organization 222

Nonprofit Tech for Good

JUNE 3, 2012

Successful blogging can significantly increase your nonprofit’s online brand recognition, your fundraising success, and social media ROI, but unfortunately many nonprofits still launch and maintain a blog utilizing outdated blogging best practices.

Social Media 170

Social Media Communication Media Online 170

Nonprofit Tech for Good

JANUARY 16, 2012

.” Now, just two weeks into January, I am completely addicted to pinning boards for social good on Pinterest. I haven’t been this hooked on a new social networking site since I first got on Twitter in June 2008, and based on recent data released by comScore and Hitwise, Pinterest traffic is soaring.

Profile 256

Profile Nonprofit Twitter Social Network 256

Nonprofit Tech for Good

NOVEMBER 14, 2017

Prominently feature the date, hashtag, a fundraising goal, a “Donate” button , links to your social networks, and an e-newsletter opt-in. List three calls-to-action (donate, share on social media, become a monthly donor, sign a petition, etc.). Provide sample email text and social media graphics and avatars to your ambassadors.

Awareness 205

Awareness Causes Campaign Giving 205

Nonprofit Tech for Good

JULY 9, 2012

The successful use of social media requires a significant time investment. To be successful on the Social Web, nonprofits need to have a presence on mutliple social networks and should be consistently creating content that can be shared on the Social Web, such as blog posts, photos, and videos.

Social Media 272

Social Media Management Media Social 272

Nonprofit Tech for Good

APRIL 18, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. It’s a throwback from social networking circa 2006. Dipity :: dipity.com.

Fun 243

Fun Resource Stats Wikipedia 243

Nonprofit Tech for Good

AUGUST 24, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. It’s a throwback from social networking circa 2006. Based in the U.K.,

Fun 278

Fun Resource Audio Stats 278

Nonprofit Tech for Good

JUNE 3, 2012

Successful blogging can significantly increase your nonprofit’s online brand recognition, your fundraising success, and social media ROI, but unfortunately many nonprofits still launch and maintain a blog utilizing outdated blogging best practices.

Social Media 150

Social Media Communication Media Online 150

Nonprofit Tech for Good

JULY 11, 2012

Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly. As a starting point, all nonprofits should be investing time and resources in the “Big Three”: Facebook , Twitter , and YouTube. All nonprofits should also experiment with Twitter. Of the Big Three, Twitter requires the most time to utilize.

Social Media 245

Social Media Media Ning Social 245

Nonprofit Tech for Good

NOVEMBER 21, 2010

Organization: Pancreatic Cancer Action Network. Title: Social Media Manager. Twitter: twitter.com/PanCAN , twitter.com/Advocate4PanCAN. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Who maintains your social media campaigns?

Cancer 223

Cancer Los Angeles Social Media Action 223

Nonprofit Tech for Good

JULY 25, 2011

Add a your nonprofit’s Twibbon/avatar to your Google Profile picture. Even though Google Profiles must be individuals, you can still help brand your nonprofit by adding your nonprofit’s Twibbon/avatar to your profile picture: 5. Add links to your website, blog, and social networking communities to your Google Profile.

Google 272

Google Practice Profile Avatar 272

Nonprofit Tech for Good

NOVEMBER 7, 2011

Add a your nonprofit’s Twibbon/avatar to your Google Profile picture. Even though Google Profiles must be individuals, you can still help brand your nonprofit by adding your nonprofit’s Twibbon/avatar to your profile picture: 5. Add Google’s +1 button to your desktop and mobile websites and blog.

Google 207

Google Practice Profile Avatar 207

Nonprofit Tech for Good

JUNE 3, 2012

Successful blogging can significantly increase your nonprofit’s online brand recognition, your fundraising success, and social media ROI, but unfortunately many nonprofits still launch and maintain a blog utilizing outdated blogging best practices.

Social Media 100

Social Media Communication Media Online 100

Nonprofit Tech for Good

JUNE 23, 2020

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005. 2020 Social Media Size Guide ).

Practice 339

Practice Online Fundraising Nonprofit 339

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

Last August, I saw the impact of Twitter's velocity first-hand with a fundraising experiment. Let's take a look at the brief history of fundraising on Twitter and lessons learned. I'm drawing from my experience using Twitter drawing and those of others. I was able to raise $2,500 in 90 minutes at Gnomedex.

Analysis 87

Analysis Twitter Giving Lesson 87

Amy Sample Ward

JUNE 6, 2010

Whether it’s Twitter or email or a social network, people often find it difficult to ask hard questions online because it could be seen as overly negative or critical, maybe the shared glossary of terms don’t match up and the question is misunderstood, or there’s details that one side or the other don’t have access to.

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Tips Offline Lesson Avatar 145

Nonprofit Tech for Good

APRIL 11, 2016

As we have learned in the past with Facebook, Twitter, and Instagram the early adoption phase is when new communities grow the fastest. We have entered a new era of social media marketing. Your nonprofit must always be proactive and reserve your username on social networks. Do not make snap judgments about Snapchat.

Mobile 100

Mobile Nonprofit Artist Social Media 100

Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), and training (HTML, photo-editing, social and mobile media best practices ). The era of winging it in social media is over. Facebook, Twitter, YouTube, etc.

Social Media 244

Social Media Management Media Social 244

Nonprofit Tech for Good

JANUARY 3, 2012

Your supporters also want to see what your staff and working space look like – the human beings behind the avatar, if you will. One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. Learn basic HTML. Can you opt-out of print materials?

Social Media 247

Social Media Media Management Social 247

NetWits

DECEMBER 1, 2010

It was interesting seeing which platform (Facebook, Twitter, email, face-to-face, etc.) Using Movember.com as a home base, participants are encouraged to use their email contacts, work colleagues, social networks, and any other means to promote the cause and raise money. Multimedia Tells the Story. Being a Tease Helps.

Online 201

Online Learning Fundraising Tips 201

Nonprofit Tech for Good

SEPTEMBER 14, 2014

It’s estimated that by late 2014 or early 2015 the majority of adults will get their information from social networks rather than search engines and that social networks will become the primary source of referral traffic to your website and blog. The effective use of social networks is a skill not to be underestimated.

Social Network 276

Social Network Content Network Practice 276

Care2

OCTOBER 28, 2010

16 “Mobilizing your social network&# panel with this all-star lineup: Andres Glusman of Meetup.com , Justin Perkins of Care2 , George Weiner of DoSomething and Giselle Diaz Campagna of Free Speech TV. Tags: Nonprofit Events Online Marketing Online Organizing Social Networking. Such is the case with the Oct.

Mobile 52

Mobile Greece Support Social Network 52

Care2

JANUARY 30, 2011

Similar discussions surfaced last year during Iran’s Green Revolution, when many people on social media overlaid a green shade to their avatars and profile pictures to show their solidarity with the people of Iran. The Iran related hashtags also trended on Twitter.

Social Media 77

Social Media Iran Create Media 77

Care2

APRIL 26, 2013

” You’re likely to hear answers like, I signed a petition, changed my avatar on Twitter, or liked them on Facebook. Online Organizing Social Networking Trends Web 2.0' ” When you follow that up by asking, “ How do you support that organization?”

Create 78

Create Indianapolis Houston Influence 78

Amy Sample Ward

JANUARY 7, 2010

Like I said at the beginning, it’s important for organizations to move into the social media space using the processes that are accepted and successful, with the focus on being transparent and real, and so on. So, how do you respond?

Social Media 102

Social Media Organization Media Fundraising 102