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10 Signs Your NGO Excels at Social Media

Nonprofit Tech for Good

To grow your following on social networks, ensure that your NGO has prominently featured social network icons on every page of your website and blog. Convert email subscribers into social network followers by adding calls-to-follow in your email updates. Donors and followers will associate your NGO with your avatar.

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How To: Use Social Media To Boost Nonprofit Fundraising

TechImpact

Over 70% of adults in the United States are using social media, and 42% are using multiple social media networks. Reaching out to constituents through multiple networks, and using these powerful social platforms in a targeted way can help take your nonprofit’s fundraising efforts to the next level. Visual storytelling.

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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

1) Your avatar is cropped, shrunk, blurry, or too small to make an impact. The vast majority of logos are horizontal and when uploaded to social networks they either get cropped or shrunk so small that they are visually illegible. Social networks have become an integral part of nonprofit online communications and fundraising.

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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. Using a horizontal logo for your avatar. Not adding social-networking icons to your website. Make a donation! Make a donation! Craziness!

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 1) Implement Donation Page Best Practices.

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

Organization: Pancreatic Cancer Action Network. Facebook has been a highly effective tool and is the strongest in communicating the message of the Pancreatic Cancer Action Network, but also allows people to connect and offer support to each other. Averaging 3,000 referrals per week to www.pancan.org from social networking outlets.

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Top 5 Social Media Best Practices for #GivingTuesday

Nonprofit Tech for Good

Prominently feature the date (November 28), the #GivingTuesday hashtag, a “Donate” button, links to your social networks, social sharing, and an e-newsletter opt-in. Create an ambassador sign up page and provide sample email text and social media graphics/avatars. Best Practice #4: Activate Your Networks.