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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. . By creating a script with pronunciation as well as a pre-recorded audio file, you’ll have a better chance of your PSA airing since you provided a variety of options.

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6 Video Marketing Tips For Nonprofits

NonProfit Hub

Video marketing is probably the best medium available at the moment for engaging audiences and promoting messages. According to research by HubSpot, 90% of users make decisions based somewhat on videos, and 92% of viewers on mobile platforms share video with others. Don’t Forget Audio. Firstly, why are you making it?

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10 Must-Have Skills for Nonprofit New Media Managers

Nonprofit Tech for Good

In 2013 the number of nonprofits that hired part-time or full-time new media managers increased fourfold. It’s very difficult to find a new media manager that encapsulates all the skills listed below. Expert new media managers have the ability to anticipate the impact of emerging trends in mobile and social media.

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What Do Successful Associations Have in Common? What We’re Learning from the Associations Thrive Podcast

The MatrixFiles

Technology powers successful organizations. For example, CASE updated its technology to become a more nimble association. CUR updated its technology and is now an all-remote association. The BMI and CASE report data from members around the world.

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5 Simple Social Media Tips For Smaller Nonprofits

TechImpact

To many nonprofits (especially smaller nonprofits) social media was once viewed as a burden. However, once social media established itself as a full fledged phenomenon nonprofits quickly jumped on the bandwagon. The lack of man power is what hampers the progress of many social media accounts for most smaller nonprofits.

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Video Rules: Getting Started With the New Facebook Live

Byte Technology

There was a time when live-streaming video around the globe was reserved for mega-corporations and celebrities. But now social media giant Facebook has put this exciting tool into the hands of anyone and everyone via their site, giving users the ability to broadcast videos to a worldwide audience with a couple button taps.

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Is Clubhouse the Right Application for Your Social Media Plan?

Forum One

Three things happen every spring: March Madness, spring cleaning, and social media plans need a refresh. As the application continues to gain popularity, it now seems like the right time to ask: is Clubhouse the right application for mission-driven social media plans? A reprieve from video fatigue. Key benefits.