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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Launched on May 5, 2003, LinkedIn is a social network for professionals. 51% of its users are college-educated , 20% are senior-level professionals, and the average salary for a LinkedIn user is $46,644 USD per year. It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors.

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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

We know our audiences are out there on social media. Marketers from the nonprofit sector and the for-profit sector alike are attempting to harness the power of social media to connect with these audiences. 54% of Millennials use LinkedIn to read professional / business news. But what social platform are they on the most?

professionals

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To Get Close to Members, Follow MarTech Trends

.orgSource

Upwork, LinkedIn, Indeed, and a host of other sites offer a variety of talent solutions. Exert Influence Influencers aren’t just for Instagram anymore. Most associations already have a well-defined tribe filled with potential influencers. Add video plus influencers, and what do you get? Everyone can use some clout.

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. LinkedIn Ad Library [link] Provides a way to filter and browse creative by region, company and keyword. Shows ad performance data like impressions, spend, and demographic reach.

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Thursday Thoughts | Supporter habits to build this year

EveryAction

Anthony Shop, Social Driver In 2023, go all in on LinkedIn. While nurturing relationships with nonprofit supporters in a hybrid world may seem daunting, LinkedIn is a great platform to reach many of the busiest people. It’s where chief executives can embrace the role of chief influencer.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

How each traffic source is influencing sign ups for your peer-to-peer campaign. Investigate how well your audiences perform. Are your conversion rates different for different audiences? Perhaps it’s Facebook, Twitter or LinkedIn, or your website. Are your conversion rates different for different audiences?

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