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Make the Right Choice—Use Technology to Ignite Connection

.orgSource

Sharon Rice,orgSource Managing Director of Business Strategy, described the situation like this. “AI You can view technology as a threat, or you can welcome it as a bridge that connects, empowers, and humanizes interactions. This outlook is more than a strategy—it’s a necessity. Those decisions are critical.

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Design Series: Understanding Audience Needs

Forum One

Understanding audience needs is the core of good design. For mission-driven organizations in particular, forging deep connections with audiences is paramount. The questions we hear often are about how organizations can identify and adapt designs to meet the evolving needs of their audiences and ensure that the mission resonates deeply.

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5 Innovative Digital Strategies to Boost Association Revenue

fusionSpan

What if your association could turn every digital interaction into a member recruitment or retention opportunity? To help you revitalize your digital approach, we’ll explore innovative strategies that marketing and membership directors can use to elevate their association’s online presence and drive revenue. Leverage Paid Advertising.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Integrate Strategy Effective strategy begins with an integrated plan. Sharon Rice ,orgSource Managing Director of Business Strategy, explains the new roles like this, “An integrated strategic plan gives everyone in the organization a voice, especially the professionals from marketing and membership.

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Creating an Omnichannel Marketing Experience with Teach For America and Salesforce Interaction Studio

Cloud 4 Good

Following two successful phases of a Salesforce Marketing Cloud implementation, TFA again engaged Cloud for Good to implement Interaction Studio into the organization’s marketing stack. The amazing part of Interaction Studio is the Journey Builder connection,” said Willis. Reimagining Business Processes.

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How to Facilitate Event Networking While Maintaining Social Distance

AccelEvents

With physical events and social gatherings requiring attendance restrictions and physical distancing, many event organizers and planners are wondering how they can facilitate networking at their event while following the mandates and keeping attendees safe from the coronavirus. . Choose the Right Venue. Use Gamification.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Integrate Strategy There are plenty of incentives for collaboration. Effective strategy begins with an integrated plan. Include your teams in strategy sessions and provide them with the tech tools they need to keep pace. When strategy doesn’t filter through departments, communications lose that impact.