Nonprofit Tech for Good

FEBRUARY 12, 2021

According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. But there are countless benefits to registering your nonprofit with RoundUp App , including: A custom RoundUp App registration page with your own logo, photo, and impact statement.

Effective 278

Effective Fundraising Nonprofit Channel 278

Nonprofits Source

APRIL 15, 2024

By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach. Depending on your target audience, you’ll want to vary your messaging. Share your registration form widely. Peer-to-peer engagement.

Marketing 52

Marketing Fundraising Tips Registration 52

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. This information can then be given to your donors and used on your marketing channels.

Tools 361

Tools Fundraising Analytics Analysis 361

Greater Giving

DECEMBER 15, 2022

Here’s what we’ll be covering to better utilize marketing for donor engagement: Core Nonprofit Marketing Channels . Integrating Marketing Channels . Core Nonprofit Marketing Channels. Let’s focus on these four main channels: Direct mail. Integrating Nonprofit Marketing Channels. Donor Profiles and Records .

Digital 75

Digital Marketing Donor Channel 75

Nonprofits Source

JUNE 29, 2023

Your organization can procure a range of items based on your audience preferences to make sure the event appeals to their unique interests. Once you’ve consulted this data, it’s time to dive into preparing for this year’s silent auction. To get a full understanding of your audience, try segmenting them based on shared characteristics.

Marketing 52

Marketing Tips Channel Audience 52

AccelEvents

JUNE 24, 2021

This quick adoption of digital event technology by event marketers allowed many events to carry on and helped brands and event marketers reach their target audiences even with stay-at-home orders in place. This type of live event will meet your audience where they are, on their terms, and thus creating a deeper impact.

Guide 93

Guide Virtual Registration Platform 93

AccelEvents

JULY 6, 2021

With at least six weeks of preparation, event marketers will be able to garner the desired amount of registrations. the audience size . the targeted audience, and the event’s purpose. . Employ lead capturing and lead retrieval mechanisms at each stage of the marketing funnel and synchronize data with a CRM platform.

Guide 95

Guide Virtual Registration Integration 95

Nonprofits Source

FEBRUARY 24, 2023

Understand your target audience As a small business, it’s important to focus your marketing efforts and dollars on the audiences that are most likely to invest in your products or services. Research these prospects to determine which marketing channels, messaging, and branding would be best suited to solicit their support.

Map 52

Map Digital Business Marketing 52

Greater Giving

JANUARY 11, 2024

Identifying Key Fundraising Events Highlight key fundraising events that align with your mission and resonate with your audience. Greater Giving’s fundraising auction software ensures seamless event management, from registration to payment processing. Learn how to let the data-driven insights guide you in your planning.

Calendar 52

Calendar Create Fundraising Offline 52

Qgiv

JANUARY 28, 2022

Put your peer-to-peer fundraising data to work. Take time to analyze and use data from your past peer-to-peer campaigns or events. Use data from previous campaigns or events to add personalized notes to your recruiting emails. Send to your entire audience (keeping your overall communications calendar and cadence in mind).

Fundraising 98

Fundraising Registration Campaign Raise 98

Allegiance Group

NOVEMBER 2, 2023

These buttons serve as a gateway to the valuable content that your organization shares through its social media channels. Use concise language and engaging visuals to effectively convey your message and capture the interest of your audience. It serves as a platform to drive traffic, educate, and engage your audience.

Websites 52

Websites Calendar Registration Nonprofit 52

AccelEvents

JUNE 21, 2021

The sales funnel is d ependent on several factors, including: your target audience. Most event brands will have an event landing page directing potential customers to the event registration page where they can sign up. But, by mapping the marketing funnel stages, you can more effectively move registrants towards that goal. .

Marketing 91

Marketing Registration Map Virtual 91

Forum One

JANUARY 20, 2022

Now is the time to celebrate what all your organization achieved, reflect upon what you didn’t, and learn from that data to make 2022 your best year yet. To answer that question, you want to be sure you’re pulling up the right data. Engagement rate (webinar registrations, donations, downloads). Audience engagement (e.g.,

Metrics 73

Metrics Digital Strategy Rate 73

AccelEvents

DECEMBER 6, 2021

Having attendee information from Accelevents in the HubSpot CRM allows for lead scoring of event registrants, which opens the door for upselling opportunities. 60% of business leaders agree that event marketing is the most critical marketing channel for achieving business goals. Manage Your Accelevents Data in HubSpot.

Management 96

Management Virtual Registration Integration 96

AccelEvents

JUNE 23, 2020

Be offered to a larger audience than an in-person trade show. Can provide useful marketing data. This is largely because an event organizer no longer has to worry about venue costs, staffing, or catering, so registration costs can be more affordable to attendees and can contribute to profit as opposed to event expenses.

Virtual 84

Virtual Guide Registration Sponsor 84

Qgiv

JANUARY 16, 2024

When you start planning your fundraising events, you want to make registration and management as easy as possible for both you and your donors. With simple registration pages, your supporters can easily buy tickets to your next event. Donor management systems offer communication solutions and help track and monitor donor data.

Software 52

Software Tools Management Registration 52

sgEngage

MARCH 22, 2022

Segment your audience . But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. According to our guide to multi-channel marketing , companies that switch to integrated marketing techniques see an average 24% increase in their marketing ROI.

Retention 94

Retention Communication Donor Strategy 94

Qgiv

MARCH 25, 2024

Benefit concerts provide mutually beneficial promotion for both your nonprofit and the musicians who choose to perform at your concert by combining both of your audiences. Choose your event registration software Technology plays a major part in the fundraising world, and the right software can make your benefit concert even easier to host.

Hosting 52

Hosting Benefit Music Registration 52

Nonprofits Source

MARCH 27, 2023

Using a software platform built just for golf makes it simple to promote your tournament, especially when it includes a custom event registration website. Use your organization’s social channels to spread the word about your golf tournament and invite people to get involved. Segment your audience to target your invitations.

Charity 78

Charity Marketing Online Tips 78

sgEngage

MARCH 4, 2022

In the 2021 Giving Experience S tudy , OneCause made several discoveries that will help your nonprofit make data-driven decisions to help strengthen your year-end campaigns. . Data can make the difference between good decisions and great ones. The data can help you with that too! Convenience is crucial. .

Studies 82

Studies Experiment Giving Generation 82

Classy

JULY 14, 2021

Looking ahead at future events, we will likely shorten the duration to ensure we’re not pulling our audience away from the important work they do for too long. Make Your Content Accessible to Varying Audiences. Our event this year was four days, which, in retrospect, is a lot of time to ask people to dedicate. How to Measure Success.

Virtual 105

Virtual Professional Marketing Fundraising 105

AccelEvents

JULY 23, 2021

Brands are finding innovative ways to reach their target audiences. Event marketing is where brands use a conference, webinar, trade show, or exhibition to connect with their audience. . Instead, it is an inspired marketing strategy where brands use events to speak directly with an audience. . What is Event Marketing?

Marketing 119

Marketing Strategy Guide Sponsor 119

Qgiv

FEBRUARY 7, 2023

Here are the 7 effective tips to increase fundraising event attendance that we’ll cover: Make registration easy Secure sponsorships Offer incentives to attend Use a targeted marketing strategy Focus on donor stewardship Center your mission Follow up after events 1. It’s also important to market to multiple communication channels.

Effective 98

Effective Tips Fundraising Registration 98

Achieve

JANUARY 18, 2023

to store and manage donor data. Make sure that these tools integrate so all of your data is centralized, resulting in a seamless management process for your nonprofit’s team. . With a bigger audience, you can effectively raise more money, raise awareness for your cause, and create a united push toward reaching your goals.

Virtual 97

Virtual Fundraising Nonprofit Hosting 97

DipJar

SEPTEMBER 12, 2022

Targeting the wrong audience. Failing to clean up your data. Once you have a goal to guide your team, you’ll then need to find out who your target audience is and how best to reach them. Targeting the wrong audience. However, most nonprofits have a tendency to target more audiences than necessary. Demographics .

Marketing 52

Marketing Social Media Nonprofit Integration 52

M+R

FEBRUARY 5, 2021

And so, too often, the magic of mid-level giving is lost, especially in digital channels. One of the most astonishing things we’ve found in our digital marketing to these high-value audiences is that just a very small lift in performance among them can yield significant increases in revenue. How large is the potential audience?

America 105

America Digital Audience Channel 105

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% Hopefully we will never repeat 2020. increase in fundraising email revenue.

Online 92

Online Fundraising Benchmark Adwords 92

CauseVox

APRIL 13, 2021

Analyze Your Data. Take time to gather, analyze, and use data from your past peer-to-peer campaigns or events to uncover trends and find new opportunities to improve your recruiting efforts. Plan to use data from previous campaigns or events to add personalized notes to your recruiting emails. Build Recruitment Emails.

Campaign 70

Campaign Fundraising Registration Calendar 70

Qgiv

JUNE 23, 2021

Where will your audience see your event advertised? Determine who your audience is. Your ideal audience is unique to your nonprofit and your peer-to-peer fundraising event. Find out where your audience is. Your audience is as unique as your nonprofit. So how can you reach your target audience on social media?

Practice 52

Practice Marketing Fundraising Social Media 52

The Modern Nonprofit

SEPTEMBER 12, 2023

Optimizing Channels of Communication Each communication medium—be it Email, Social media, Direct mail—has a unique potential to engage your audience and facilitate fundraising. Understanding those nuances and optimizing each channel for maximum impact is pivotal in your fundraising strategy.

Fundraising 59

Fundraising Synchronous Platform Campaign 59

AccelEvents

JULY 28, 2021

Aside from increasing engagement from your virtual audience, gamification can: Increase sponsor engagement: Gamification creates more naming opportunities for sponsors. Increase data collection: Event gamification requires the audience to interact with the event app or platform.

Virtual 98

Virtual Poll Game Sponsor 98

AccelEvents

JUNE 23, 2020

Be offered to a larger audience than an in-person trade show. Can provide useful marketing data. This is largely because an event organizer no longer has to worry about venue costs, staffing, or catering, so registration costs can be more affordable to attendees and can contribute to profit as opposed to event expenses.

Virtual 52

Virtual Guide Registration Sponsor 52

Get Fully Funded

JUNE 16, 2022

If a supporter indicates that there is a specific communication channel they would prefer to be contacted on, make note of it and use that channel as the primary mode of communication moving forward. Don’t drop other channels, though! Spread these touch points across multiple channels. Online ads. Social media .

Raise 59

Raise Campaign Money Online 59

Get Fully Funded

OCTOBER 21, 2021

Online fundraising allows your nonprofit to earn donations from a wide audience, growing your network and raising more for your cause. This process can become confusing, so keep in mind that your nonprofit doesn’t need to navigate these legal channels alone. Applying to Fundraise Online. Legal Requirements. What is online fundraising?

Course 64

Course Online Fundraising Law 64

Greater Giving

MAY 25, 2022

From board members to newsletter subscribers to volunteers to former donors, your database contains a heterogeneous audience with different interests and needs. You’ll quickly learn that you likely have more than one audience and must address their specific needs with targeted marketing that adjusts for both content and channel.

ROI 81

ROI Marketing Strategy Sponsor 81

AccelEvents

JULY 7, 2021

With increased exposure to marketing in our daily lives, reaching your intended audience can seem like an impossible task. Consider a mixture of event marketing that taps into your direct target audience but a range of user intents. Engaging with your audience during the event will allow for more sales opportunities.

Marketing 97

Marketing Virtual Awareness Platform 97

Double the Donation

AUGUST 21, 2021

Analyze your data – Take time to gather, analyze and use data from your past peer-to-peer campaigns or events to uncover trends and find new opportunities to improve your recruiting efforts. Build targeted recruitment emails – Segment your audiences and tailor messages for each segment for greater impact.

Results 87

Results Fundraising Software Raise 87