Nonprofit Tech for Good

MARCH 21, 2019

By Gary Wohlfeill , Director of Marketing at CrowdRise , who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. It’s hard to deny that social media has forever created a fundamental shift in the way we engage with each other.

Practice 271

Practice Fundraising Online Social 271

Nonprofit Tech for Good

DECEMBER 16, 2014

While embracing a comprehensive, long-term breaking news and crisis communications strategy is challenging for many nonprofits, all nonprofits, regardless of their size, can tap into the power of cause awareness days. In addition there are also popular awareness days that are national and local (search“awareness days”).

Awareness 261

Awareness Causes Social Media Mobile 261

Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. Clever campaigns also deliver a great return on investment, particularly for charities or nonprofit organisations seeking to deliver an outstanding result on a limited budget.

Examples 103

Examples Campaign Marketing Cancer 103

Achieve

MAY 10, 2021

Capital campaigns are multi-year undertakings that can completely reshape how your nonprofit operates. By giving you the support you need to complete a major expansion project or otherwise grow your capacity, a well-planned campaign can unlock new levels of growth while. Campaign Planning. Post-Campaign Activities.

Audience 83

Audience Campaign Phase Virtual 83

Media Cause

OCTOBER 7, 2021

Social media is one of the most powerful tools for activating people to take action. Amidst the constant stream of news updates, social media advocacy campaigns offer people a relevant way to make a difference on the issues they care about. Center your campaign around timely events.

Social Media 102

Social Media Advocacy Campaign Create 102

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. This ensures you’re not wasting spend on areas that won’t drive results.

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Social Media Guide Media Social 97

Nonprofit Tech for Good

FEBRUARY 28, 2021

And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. Deciding how to handle donor recognition on social media is a complex exercise. Read on to learn how Feeding America and The Global FoodBanking Network have recently stewarded their corporate donors on social media.

Social Media 304

Social Media Hunger Donor Media 304

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Infact, there are over 308 million social media users in the United States alone. Learn how your organization can take full advantage of social media in this guide!

Social Media 52

Social Media Media Guide Social 52

Get Fully Funded

AUGUST 14, 2023

A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. In short, you need to build a CAMPAIGN. What IS an Online Fundraising Campaign? An online fundraising campaign is different than a simple online fundraiser.

Campaign 98

Campaign Online Fundraising Social Media 98

Nonprofit Tech for Good

JULY 1, 2020

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. She helps brands grow engagement and build relationships with their audience. As a result, social media strategies are often used to supplement in-person events.

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Social Media Support Media Social 327

Nonprofit Tech for Good

MARCH 4, 2020

If your nonprofit audience is generally made up of exercise enthusiasts, you’ll want to share Charity Miles with them after your nonprofit gets added to the benefiting charity list. Once supporters choose a charity to fundraise for, they can share their fundraiser with friends and family on social media to rally around their cause.

Social 307

Social Charity Phone Exercise 307

Bloomerang

FEBRUARY 9, 2023

Some features to make campaign setup and management easier include the flexibility to choose your own phone number directly within the app, so you’ll never need to rely on support. Giving supporters a frictionless way to respond to your campaign helps ensure they’ll complete their donation. Donors can give in just a few seconds.

Campaign 113

Campaign Donation Plugin Database 113

EveryAction

JUNE 21, 2023

The Human Rights Campaign (HRC) declared a national state of emergency for LGBTQ+ people on June 6, 2023, the first state of emergency ever declared in its history spanning four decades. This is where issue awareness comes in. Later, that information can be used to target the most active and educated supporters and get them involved.

Advocacy 199

Advocacy Generation Strategy Awareness 199

sgEngage

APRIL 20, 2023

Fundraising events and one-time campaigns are great ways to raise money for your organization, but infrequent fundraisers don’t provide consistent income. Annual giving campaigns can raise money to cover your day-to-day expenses by bringing in a steady stream of funding. Engage with supporters on social media.

Campaign 78

Campaign Effective Giving Ideas 78

Candid

OCTOBER 12, 2022

As we shift into the last quarter of the year, many nonprofit organizations are thinking about Thanksgiving and Christmas, but campaign that should not go unnoticed is GivingTuesday. Here are five ways to move beyond the basics and level up your GivingTuesday campaign: . Have a GivingTuesday campaign planning party and create a goal.

Campaign 87

Campaign Social Media Influence Content 87

Top Nonprofits

APRIL 20, 2022

If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. That’s why planning is the most important stage in your advocacy campaign. What can you learn from campaigns of the past?

Advocacy 130

Advocacy Campaign Tips Storytelling 130

Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy.

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Calendar Social Media Content Media 277

Classy

JUNE 21, 2021

Launching a unique campaign can set your organization apart by creating a buzz around your mission, engaging new audiences, and getting people excited to participate in something meaningful. . Download Your Checklists for Crowdfunding, Peer-to-Peer, and Event Fundraising Campaigns. Creative Angles to Take on Your Next Campaign.

Campaign 128

Campaign Fundraising Cancer Contest 128

Neon CRM

MAY 26, 2023

The best nonprofit marketing campaigns are designed for awareness and advocacy for your organization. When you build your strategies around community, personalization, adaptability, and automation, you can create a campaign that resonates with your constituents. That is a website marketing campaign making an impact.

Campaign 95

Campaign Marketing Ideas Help 95

Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Qgiv

JULY 28, 2022

Awareness months are a great opportunity to shed some light on your nonprofit organization and the work it does. If your mission is related in some way to an existing awareness month, you should fundraise during that time. Because people are often more engaged with causes during their related awareness months. Be relevant.

Awareness 52

Awareness Fundraising History Celebrate 52

Whole Whale

JANUARY 27, 2023

That’s a huge amount of opportunity for nonprofits to tap into and reach out to new audiences. For example, using interest targeting allows nonprofits easily reach new potential donors who have interests related thematically related to a campaign or cause area you may launching soon.

Awareness 52

Awareness Question Ideas Strategy 52

Neon CRM

JULY 13, 2023

The #GivingTuesday hashtag gets billions of impressions each year, which tells us that nonprofits participating in GivingTuesday need a social media strategy to maximize fundraising. How Does Social Media Benefit Nonprofits on GivingTuesday? Social media is important for nonprofits year-round.

Social Media 98

Social Media Ideas Donor Media 98

Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. Think about peer-to-peer fundraising as a ripple effect: One person connects their friends, which expands into reaching those friends’ social circles, and so on.

Campaign 88

Campaign Fundraising Mail United States 88

Nonprofit Tech for Good

NOVEMBER 11, 2022

A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. . You also need to talk to everyone, not a specific audience. If you produce a video, you can use it for PSAs, social media and direct people to it via email.

Public 332

Public Service Script Oregon 332

Nonprofit Tech for Good

JULY 30, 2023

Here’s why storytelling is so vital: 1) Creating an Emotional Connection: Stories have the power to evoke emotions and connect with audiences on a personal level. According to a report by Classy , social media posts with compelling stories generate up to 10 times more engagement than posts without stories.

Storytelling 234

Storytelling Action Roles Hunger 234

EveryAction

JANUARY 25, 2023

Advertise your nonprofit on social media Brand recognition is super important for nonprofits! Having a strong brand helps your organization set itself apart from every other nonprofit out there, lends credibility, and builds trust with your audience. Run multiple campaigns concurrently. Regular events (classes, webinars, etc.)

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Volunteer Free Donor Grant 209

Achieve

AUGUST 12, 2021

Peer-to-peer campaigns lend the perfect opportunity to. Effectively inspiring millennial donors to get involved in your next peer-to-peer campaign requires. Use social media to increase campaign visibility. Given this, articulating your mission can help fuel your peer-to-peer campaigns, which means it’s time for you.

Audience 82

Audience Tips Fundraising Social Media 82

Nonprofit Tech for Good

APRIL 5, 2024

It Folds Seamlessly into Digital Channels Your nonprofit likely leverages digital marketing channels to raise awareness about your mission, garner support, and solicit donations. Using tech to market your golf tournament lets you seamlessly fold it into your current digital strategies on channels such as: Social media. Email campaigns.

Tech 195

Tech Marketing Sponsor Registration 195

AccelEvents

MARCH 12, 2021

If you are looking to increase brand awareness, you are likely considering marketing strategies like social media takeovers and Youtube channels, among others. A hybrid event will do more than simply increase your brand awareness, as it will also offer lead retrieval, improved thought leadership, and improved ROI.

Awareness 52

Awareness Virtual Sponsor Industry 52

AccelEvents

MARCH 12, 2021

If you are looking to increase brand awareness, you are likely considering marketing strategies like social media takeovers and Youtube channels, among others. A hybrid event will do more than simply increase your brand awareness, as it will also offer lead retrieval, improved thought leadership, and improved ROI.

Awareness 52

Awareness Virtual Sponsor Industry 52

Association Analytics

FEBRUARY 20, 2024

Step 1: Build the top of your funnel SImply put, building the top of the funnel means participating in activities designed to create awareness about your association. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility.

Create 169

Create Strategy Associations Registration 169

EveryAction

MAY 4, 2016

Last week, we were joined by Cindy Phan, Creative Director at ShareProgress to discuss how to achieve the right "secret sauce" for a nonprofit digital campaign. Appetizer - Social Media. For many nonprofits, social media is an excellent way to give audiences a taste of their campaigns and, hopefully, leave them hungry for more.

Campaign 106

Campaign Digital Nonprofit Social Media 106

Bloomerang

JUNE 3, 2024

These amazing organizations are committed to social change and making the world a better place. As a result, it means they have to genuinely engage their audiences. User-generated content (UGC) is a powerful approach for nonprofits to engage meaningfully with their audiences. Some of those approaches include the following.

Generation 78

Generation Content Nonprofit Social Media 78

EveryAction

JUNE 8, 2023

However, you also know these cycles of boom and bust aren’t always efficient or effective at building a truly successful program—instead, retaining advocates year-round and between campaigns is what will help you build more power and make a deeper impact in alignment with your long-term vision and goals.

Advocacy 143

Advocacy Local Audience Poll 143

Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. An incredible Giving Tuesday 2021 campaign will: Reach donors from any device.

Question 268

Question Giving Sponsor Nonprofit 268

Media Cause

NOVEMBER 7, 2022

Your paid advertising team has been hard at work defining which audiences and channels they want to target this new campaign with, and your social media team has been prepping your profiles and planning out a strong content schedule to make a splash. Create Consistency for a Strong Foundation.

Social Media 52

Social Media Create Strategy Media 52