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DIY Social Media Management

Amy Sample Ward

Track your organization and your cause. Refer to the slides below for examples. Refer to the slides below for examples. Google Analytics. Monitor multiple channels at once. Create a shared tracking space for your team or whole organization. Use this step-by-step guide for adding RSS feeds. Content Map. Content Calendar.

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4 Steps to Breaking Down Complicated Content

Media Cause

What actions do you want them to take––and more importantly, are those actions realistic with someone who has recently been introduced to your cause? Every cause has multiple reasons why someone should care, and depending on the size and structure of your organization, some may have more internal weight and priority than others.

Content 105
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How Public Speaking Skills Can Help You Run Your Nonprofit

Achieve

For example, your corporate partners would like to hear about the benefits they may receive from supporting your cause, while your grant funders will be interested in how your nonprofit’s goals align with theirs. Research these groups and craft presentations that resonate with them. Boosting your fundraising success. .

Skills 96
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How to Prepare Donor Data Reports for Your Board Members

Bloomerang

Predictive analytics. It can be tempting to dedicate a couple of slides to discuss your wealth screening and other predictive modeling results. Consider any publicly available information regarding similarly-sized organizations and those that pursue similar causes.

Report 124
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Measuring Engagement and Return on Relationships

Beth's Blog: How Nonprofits Can Use Social Media

Her case in point is the recent Washington Post article suggesting that Facebook Causes had driven very little money to charity and was a failure. As I blogged in response to the article, Causes is best for creating connections and awareness. Several of us disagreed with the thesis money was the only one metric for success.

Measure 67
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Building your Donor base on Facebook - The Nature Conservancy's experience.

Michael Stein's Non-profit Technology Blog

They did this by creating a Cause and a Fan Page for the org, and by forming a relationship with an ecology oriented game on Facebook, (lil) Green Patch. Jonathon Colman , TNC's Associate Director for Digital Marketing recently developed a slide presentation that summarizes the organization's experience using Facebook as a marketing tool.

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Emetrics Reputation and Relationship Management in A Social Media World

Beth's Blog: How Nonprofits Can Use Social Media

some pics of slides are here ). How do you know what tactic caused the sale?     She also presented a slide " Emerging Benchmarks for Social Media in Higher Ed " which included this metric - 12 comments on a higher ed blog is good.   I got to meet KDPaine at the eMetrics Summit!