Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2012

I’m in Boston with Katie Paine as part of our book tour for “ Measuring the Networked Nonprofit ” where we jointly delivered a keynote at the e-metrics conference yesterday. At e-metrics, I shared a story about DoSomething.Org’s recent “Text Pregnancy Campaign ” for teens and how they used measurement.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

Today, NTEN’s Amy Sample Ward shared this fabulous video on Facebook. I’d be curious to see a benchmarking study on nonprofits on this topic that looks at how nonprofits apply measurement techniques and tools to improve their programs and demonstrate impact, including social media measurement.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Are there methods and tools in the nonprofit and philanthropic sector for using it effectively? There is not much value in the raw data unless you have the tools and skills to synthesize it. The professional tools for monitoring and analyzing social media data can be expensive and pose a steep learning curve. Disaster work.

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Tech Soup

DECEMBER 13, 2013

Conducting some total cost of ownership (TCO) analysis on projected new acquisitions. By all means, if you have the time, I recommend having a look at TechSoup for Library’s Six-Step Technology Planning Tool. Doing a draft technology plan or roadmap that integrates with your organization’s larger strategic plans.

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Connection Cafe

JUNE 25, 2010

While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly. Specific and easy to assess. Measure actionable items.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2008

David Wilcox has been doing a lot of thinking about re-inventing membership organizations or associations given that one can connect and meet people who share their interests online more easily with social media tools. KM4Dev has a section devoted to Social Network Analysis process and tools. Her selection criteria.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Amy Sample Ward lays out a 5 things to think about before you get into the execution of a social media strategy for the first time. The tools are changing, so if you've settled into one way of using a particular social media tool or set of tools, don't set yourself on automatic pilot. Are you impulse adopting tools?

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Amy Sample Ward

SEPTEMBER 15, 2009

NTEN’s gathered some of the top nonprofit social media experts to help your organization devise a solid strategy as well as learn the secrets of using a variety of social media tools. Experience a variety of social web tools that are essential in listening/engaging, storytelling, generating buzz, and online networking.

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NTEN

SEPTEMBER 24, 2009

Blackbaud's analysis of online giving in 2008 found that December accounted for about 21% of the year's transaction volume, but 48% of the total dollars raised. for Blackbaud customers in the entire analysis. " They probably said the same thing about Facebook, Twitter, and other social media tools.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. Definition: An analysis that looks at the benefits, costs, and value of a technology project over time.

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Amy Sample Ward

JUNE 6, 2011

View more presentations from Amy Sample Ward. Look first at your organizational metrics. Those metrics and accompanying goals are the best resources for identifying the focus and the calls to action for your campaigns and even daily communications. Lastly, in order to train the community to drive, you have to share your tools.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Use metrics to discover what works and what doesn’t. Nonprofit Soc Media Overview Maren Hogan says “These are the things that I would do”: here’s a step-by-step overview of the basic tools and tactics of social media, starting with a website and blog. Use the Rule of Thirds (1/3 web presence, 1/3 one-way, 1/3 social). Listen first.

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Slideshare Social Media Profit Case Study 56

Whole Whale

FEBRUARY 13, 2024

Note that due to the export restrictions, you will only be able to analyze a small set of ads and the spend amount will be hidden, so this method works best for ad copy analysis of top performing ads or analysis of competitor ad copy. We will then import the data into ChatGPT for analysis. Prompt your AI to analyze your export.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

Rob Stuart, who passed away recently and who was instrumental in the creation of the nonprofit technology movement always had a favorite question, “What tools are in your tool box?” Social media measurement tools give you data. Measurement tools or perhaps more accurately, social analytics tools collect that data.

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Care2

AUGUST 7, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" We took a sampling from all of the Causes to get a sense of what the potential is.

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Care2

JULY 24, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" We took a sampling from all of the Causes to get a sense of what the potential is.

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Causes Facebook Social Media Advocacy 48

Neon CRM

SEPTEMBER 5, 2023

Assess your needs: Conduct a thorough analysis of your current donor database’s shortcomings, challenges, and the goals you aim to achieve with the new system. Define specific metrics and outcomes you expect from the migration to guide your strategy. Those are all tests that you should run post-migration as well!

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

But these sites have two important limitations that give nonprofits reason to look for additional tools. As FrogLoop blog concludes in its recent analysis of MySpace, "Social networking sites are essentially a microcosm of the internet, and hosting a profile on either is akin to managing a website. What do you think?

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Nonprofit Tech for Good

SEPTEMBER 19, 2019

Moreover, your objectives can also guide you in the analysis of your campaign’s performance. It’s a good idea to be strategic, with the use of a content plan to schedule the content of your #GivingTuesday campaign in advance and what metrics you’ll be measuring to determine whether your campaign was successful. 3) Plan your content.

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M+R

JANUARY 31, 2023

For our overall analysis, we included only one-time gifts — ongoing monthly revenue is not included in those numbers, and all gifts are in the months of November and December in order to include Giving Tuesday. The averages we report for each metric are medians — they represent the middle nonprofit out of all those that provided data.

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Amy Sample Ward

FEBRUARY 24, 2011

And in each of these we will talk a bit about tools, tactics and strategies. Analog Tools. What this means for tools, specifically, is that we don’t actually like technology. The tools in an analog world fulfilled a specific function but did not influence our planning or programs. Digital Tools. So let’s dive in!

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

And because you probably can't eat that much - unless, of course, you're Joey Chestnut - you put many small samples on your plate instead. So, here's a few samplings from my digital buffet. Registration here. It has explained social network analysis and techniques in a way that is easy to understand for those who are not experts.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

Last week, I wrote a post that summarized some tips, resources, and tools for using Pinterest. I took a look at a couple of the measurement tools available for Pinterest and got on the waiting list for Pinerly after reading this analysis from the Poynter Blog based on stats provided by Pinerly. Gardening/Farming.

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Bloomerang

JULY 31, 2021

And here’s just a sample breakdown, $56 billion for individuals and families, $86 billion for health, $211 billion for education and childcare, $40 billion for transportation. This is really talking through what’s the tools in my arsenal that I need to have to prepare that I can be successful in developing my grant strategy?

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools." Measuring the success of social media efforts can't be done with a single metric.

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