Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2008

The holy grail metrics is missing? I'd like to see an analysis of retweeting, number of new donors, an overlay of the blogging campaign with the hash tag trending, how much off twitter promotions generated direct traffic to donations page and vice a versa. Velocity and fluence and it's darn hard to track those. Does it exist?

Donation 50

Donation Tanzania Organization Stats 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2008

Twist analyzes and presents trend comparisons and volume between keywords and tags. to help build this system and has shared some analysis of these retweets. I'd use something like this to identify influencers in my network whose retweets had reach or velocity. hatip stacymonk ) He collected over 84,000 retweets.

Comparison 50

Comparison Analysis Aggregator Twitter 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. Definition: An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

I did a comparison of time on-site with top referrals and Twitter referrals stay longer than Google. " Beth Dunn is using TwitterLocal with local artists -- a way to listen to a specific group of people who might be served by her organization's programs. So, do visitors from Twitter simply click and then flit away?

Twitter 74

Twitter Ratio Google Artist 74

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

For organizations, web stats are useful indicators of how many people are being reached by their message, the geographical spread of the visitors and whether or not a specific campaign was successful in driving traffic or creating actions (like donations, or letters, etc.) And the mission of the organization matters too.

Stats 100

Stats Web Statistics NTEN 100

Connection Cafe

APRIL 30, 2014

Indeed, for many organizations, events are the only opportunity to interact with constituents, donors, and other stakeholders face-to-face. As with any initiative, goals and objectives should be clear, measurable, and aligned with the organization’s strategy and mission. as well as year-over-year comparisons for each metric.

Volunteer 38

Volunteer Social Media Interaction Demonstration 38

Neon CRM

MAY 31, 2023

Donor management refers to the strategies and processes a nonprofit organization uses to cultivate and maintain relationships with donors. It also involves careful analysis and upkeep of your donors’ data. Fundraising Donor Management Software Comparison: What’s Right for Your Nonprofit? What is Donor Management?

Donor 52

Donor Management Guide Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

sgEngage

APRIL 8, 2022

The eighth annual Blackbaud Target Analytics donorCentrics Sustainer Summit brought together 36 of the nation’s large national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020 and 2021. .

Blackbaud 85

Blackbaud Analytics Retention Channel 85

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

While the primary goal is for students to learn about strategic use of networks and social media for international organizations, I will also be covering some practical career skills such as effective networking and self-directed professional learning (also called “Social Learning”). Global Conversations.

Policy 103

Policy Social Media International News 103

The Modern Nonprofit

FEBRUARY 20, 2024

Estimated Reading Time: 6 minutes The Nonprofit Guide to Optimizing Website Traffic for Maximum Impact A website serves as the digital face and gateway for any nonprofit organization. Organic traffic refers to visitors who find your website via unpaid search results, mainly through search engines like Google. It supports your mission.

Websites 59

Websites Guide Impact Metrics 59

sgEngage

APRIL 29, 2021

The seventh annual donorCentrics® Sustainer Summit brought together, via webinar, 31 of the nation’s largest national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020.

Retention 49

Retention Gift Rate Conversation 49

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2009

And although we had some people tweeting from sessions, to me it seemed like we were missing an opportunity but not having a perhaps more organized approach to having our conference audience help “cover” or document the conference. metric tons – the equivalent to the annual emission of 43 cars. I am not sure we need the scribe (e.g.

Social Media 81

Social Media Media Social Flickr 81

Connection Cafe

DECEMBER 5, 2017

This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Data—the capture, analysis, and use—can be overwhelming. Data and the understanding and interpreting of metrics is something I have to work hard at, because it simply does not come naturally to me.

Analytics 33

Analytics Data Analysis Metrics 33