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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81
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What does a Purpose-Driven Company Look Like?

Saleforce Nonprofit

Public ideas about health are changing rapidly as a result of technology, medical research, and preventive and wellness services. Purpose-Driven Companies use a Purpose Mindset to Advance Measurable Goals. Stand-out companies set measurable goals to put their business strategy and purpose statement into action.

Companies 106
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Great reads from around the web on September 13th

Amy Sample Ward

MIT researchers in a recent study (PDF) looked at two alternative methods for establishing who needs assistance." " Complex and Contradictory: A New Way to Think of Digital Activism | The Meta-Activism Project – "The effect of digital technology on political contention is neither good nor bad, it is both.

Web 114
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How to Buy Fundraising Software That Lasts: Essential Guide

Bloomerang

The system should have anti-fraud measures in place and be PCI-compliant. Here’s a quick overview of some of the most useful marketing platforms: Email marketing platforms allow you to schedule email campaigns in advance, segment your subscribers, and measure email marketing metrics.

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Great reads from around the web on February 23rd

Amy Sample Ward

Social Media Today | ROI: How to Measure Return on Investment in Social Media – A great post from Brian Solis on Social Media Today discussing the ROI of social media. This is a really great post to read for anyone thinking about how to measure, evaluate, and even consider the impact of social media use (and that should be everyone). "Over

Web 108
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Drupal security, and other CMS Report comments

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Drupal security, and other CMS Report comments April 3, 2009 Now that the Idealware CMS report is out, I get to have my say about it. Here’s the first post, there might be more to come.

Drupal 100
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Putting the Public Back in PR - New Book from Brian Solis

Beth's Blog: How Nonprofits Can Use Social Media

It's look at what's wrong with public relations in an age of social media, a complete social media primer from the perspective of those who work in communications, and lots of incredibly useful information about the art of listening and metrics for the web 2.0 The old Web metrics don't work well for measuring social media.

Public 50