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Great reads from around the web on June 6th

Amy Sample Ward

Salesforce Acquires Buddy Media for $689 Million – "Salesforce has entered an agreement to acquire social media marketing platform Buddy Media for approximately $689 million, the company has announced. What does social media success look like, anyway?"

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How Unused Gift Cards Can Support Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

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frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" What a huge waste of money.

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Nonprofit CRM Trends Plus How to Choose an eCRM - Online Fundraising, Advocacy, and Social Media - frogloop

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frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Philip King: ROI or cost of funds raised. With Salesforce this is completely different.

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What is Your Nonprofit’s Holiday Content Strategy for Facebook?

Beth's Blog: How Nonprofits Can Use Social Media

Recently, I noticed a trend on what major retailers were doing on their Facebook pages for the holiday season. Identifying a Trend. The emerging trend was that major retailers were using their Facebook pages to release special deals and give retail discounts for the holiday season. Back to ROI. Carie Lewis.

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Online Video: An Interview Revealing Best Practices and Trends - Online Fundraising, Advocacy, and Social Media - frogloop

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frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Take time to probe on how a webcasting company intends to carry out your event.

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Game Changing Strategies for Nonprofits in 2011

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What’s on tap for social media and advocacy? Online Advocacy is broken. One software company attempting this is MemberSuite. Nonprofits need to take a serious look at measurement and ROI to make sure they are getting the most value out of their time investment in social media. Holly Ross, NTEN. And not apps.

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Highlights from the 2009 eNonprofit Benchmarks Study - Online Fundraising, Advocacy, and Social Media - frogloop

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frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"