Nonprofit Tech for Good

4 Unique Call-to-Actions to Test on Your Nonprofit’s Website

Nonprofit Tech for Good

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 to secure a lead [i.e., capture an email address] through digital advertising.

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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . What is a PSA?

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5 Tips to Craft Your Nonprofit’s Year-End Fundraising Campaigns

Nonprofit Tech for Good

Your nonprofit does incredible, life-changing work. Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future.

HOW TO: Easily Accept Stock Donations on Your Nonprofit’s Website – and Why You Should

Nonprofit Tech for Good

By Kyle Brown , COO at DonateStock – a fundraising platform that makes stock gifting to nonprofits easy and accessible. Giving Season is upon us and the clock is ticking.

Become the Association Your Members Want

As the pandemic advanced, we were keenly aware of the apprehension and pain throughout our community. Clients and colleagues contacted us with questions about managing revenue shortfall, introducing new technology, and preparing for changing membership patterns. The.orgCommunity organized a Think Tank to help identify trends and crystalize our outlook on the future of membership. The sessions were facilitated by Elizabeth Engel, Chief Strategist, Spark Consulting. This article is the result of feedback gleaned during those dialogues, previous research, and the viewpoints of the.orgSource team.

6 Ways to Make Giving Easier With Embedded Giving

Nonprofit Tech for Good

By Allan Torres , Digital Marketing Specialist at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Every visitor of your nonprofit website is a potential donor.

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The State of Nonprofit Fundraising Today — 9 Top Fundraising Methods

Nonprofit Tech for Good

Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. When the pandemic hit, that event finally came.

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8 Grant Research Tools for Nonprofits

Nonprofit Tech for Good

According to the Giving USA 2022 Report , giving by foundations to nonprofit organizations grew by 3.4% in 2021 to $90.88 billion. Foundation grants now represent 19% of total giving to nonprofits – the largest share on record.

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Top 6 Reasons to Focus on Recurring Donations for Nonprofits

Nonprofit Tech for Good

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated.

3 Reasons to Invest in Nonprofit Fundraising Tech Integration – Even During a Recession

Nonprofit Tech for Good

By Brian Greenwald , Nonprofit Superfan at Generate_Impact – a technology services company focused solely on celebrating and serving humanitarian, social impact and sustainability organizations and causes.

4 Types of Donor Personas for Effective Nonprofit Fundraising

Nonprofit Tech for Good

Ask any nonprofit fundraiser if he or she wants to increase the results of their fundraising efforts and you’ll get a resounding “yes”! The next question, of course, is how? The answer is in understanding your goal and audience, and then matching your pitch to the prospect.

Nonprofit Technology Adoption: Why It Matters and How to Be Successful

Discover how this high-level overview report can help get your organization in shape for technology adoption and read helpful best practices for facilitating this critical process.

Why Nonprofits Should Pay Attention to Web3 and the Metaverse

Nonprofit Tech for Good

What is Web3? Web3 is a new version of the internet that uses blockchain (IE a secure but transparent record keeping system) to decentralize the management of the internet, thus reducing the control of prominent companies such as Google or Meta.

5 Simple Steps to Take Right Now to Plan Your 2023 Golf Fundraiser

Nonprofit Tech for Good

If your nonprofit is thinking about planning a golf fundraiser in 2023—whether it’s a brand new event or an established tournament—there are a few simple steps to take right now to make sure your outing is set up for success. Start With Technology.

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Nonprofit Volunteer Management: Three Tips to Increase and Maintain Engagement

Nonprofit Tech for Good

Volunteers are a lifeline for many nonprofits. More than 10.4 million volunteers are currently needed to support nonprofits (VolunteerMatch). And the current estimated national value of each volunteer hour is $29.95 (Independent Sector). Let’s do the math and make a conservative estimate.

Understanding the Psychology of Why Donors Give to Nonprofits

Nonprofit Tech for Good

When you think of why your nonprofit’s donors support your organizations, do you expect each of their motivations to be the same? Are you acknowledging those differences in the way you build relationships with these supporters? If you answered “no…well actually… maybe,” then you are not alone.

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5 Ways to Power Up Your Nonprofit Email Deliverability

Nonprofit Tech for Good

Creating your next fundraising campaign requires a lot of work: you must identify your goals, your audience, segment your lists, create compelling content, and set up and test everything in your CRM.

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Achieving Organizational Transformation: Pathways to Success

Association executives—and hopefully their boards—know that they are facing perilous times. Driven by the pace of cultural and technological change, they are experiencing major disruptions in the traditional business models that used to guide organizational growth strategies.orgSource offers a straightforward approach to navigating these changes and readying your organization for growth.

Earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good

Nonprofit Tech for Good

101 Digital Marketing & Fundraising Best Practices for Nonprofits is a blog and webinar series offered by Nonprofit Tech for Good. Those who register and attend all three webinars in the series will earn a Certificate of in Digital Marketing & Fundraising from Nonprofit Tech for Good.

How Nonprofits Can Stay Compliant with Online Fundraising Laws in 2022

Nonprofit Tech for Good

Two years of pandemic fundraising have made online fundraising mainstream for most nonprofits. Online fundraising makes it simpler for your donors to give and easier for them to make recurring donations to support your mission. It also allows you to reach a greater number of supporters.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Thank you!

How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

Proving to your nonprofit’s stakeholders that your organization is “worthy” of their financial support is an ongoing responsibility for nonprofit management. .

The Denan Project - Leveraging WhatsApp for Good

As part of building a new supporter journey (from making a one-time donation to becoming a sustaining supporter), The Denan Project set out to shorten the time between the first donation and the recurring donations.

The Unsung Hero in Fundraising Campaigns Isn’t Raffles—It’s Sweepstakes!

Nonprofit Tech for Good

Controversial opinion: In many ways, sweepstakes are easier than raffles. . Sweepstakes aren’t just the domain of big, nationwide brands that can conduct far-reaching promotional giveaways. They can also be used by nonprofits large, small, and in between.

7 Essentials for Your Nonprofit’s Branding Guidelines

Nonprofit Tech for Good

Strategic branding is critical for your nonprofit to build trust among your supporters and get the word out about your services. When your brand is consistent and strong, you can increase your organization’s visibility in your community and move your audience to action. What Are Brand Guidelines?

30 Virtual and Hybrid Event Fundraising Ideas for Nonprofits

Nonprofit Tech for Good

Events are many people’s favorite thing about charity fundraising. They offer a chance to dress up, get together with others, and have a good time — while also raising money for a good cause.

100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money.

How to Show Donors the Impact of Their Donations to Your Nonprofit

Nonprofit Tech for Good

A major motivator for generous giving to nonprofit organizations is contributing to a solution and changing something for the better. According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations.

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12 Job Boards for Nonprofit Professionals Worldwide

Nonprofit Tech for Good

In 2022 nonprofits will continue their shift to becoming digital-first organizations. When possible, nonprofit professionals want the flexibility and work-life balance that remote work can offer.

2022 Cause Awareness & Giving Day Calendar for Nonprofits

Nonprofit Tech for Good

Cause awareness and giving days are powerful themes upon which to launch online fundraising and social media awareness campaigns. In addition to the days listed below, see also public holidays by country , Days of the Year , and Wikipedia’s List of Commemorative Months. January.

23 Digital Marketing & Fundraising Reports for Nonprofits Worldwide

Nonprofit Tech for Good

The reports listed below offer much-needed data to help your nonprofit craft its 2022-23 digital marketing and fundraising strategy. If you would like to suggest a report be added to the list, please contact Heather Mansfield. Thank you! For Nonprofits in the United States: 1.

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What are Key Messages and How Can Nonprofits Use Them Effectively?

Nonprofit Tech for Good

By Beth Singer , Principal at Beth Singer Design, LLC – a design and communications firm specializing in nonprofit organizations to help them fundraise, educate, and promote membership and events through design solutions.

[FREE WEBINAR] How Nonprofits Can Maximize Virtual Fundraising in 2022

Nonprofit Tech for Good

Date: Tuesday, November 9, 2021. Time: 1pm EST / 10am PST. Presented by: Pledge. Cost: Free. The pandemic accelerated virtual fundraising trends and changed the fundraising landscape forever.

Fiscal Sponsorship for Nonprofits: An Alternative to 501c3 Status

Nonprofit Tech for Good

Startup nonprofits, nonprofit newbies, umbrella organizations, community foundations, mentors… there are a lot of ways people may think about or refer to fiscal sponsorships, even if they’re unfamiliar with the term “fiscal sponsorship.”

The Ultimate Guide to Google Ad Grants for Nonprofits: 2022 Edition

Nonprofit Tech for Good

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. So what are Google Ad Grants ? A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads.

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5 Oculus Quest Tips for Nonprofits New to the Metaverse

Nonprofit Tech for Good

If you have yet to experience virtual reality (VR), your first adventure into the metaverse using an Oculus Quest will provoke many self exclamations of awe and amazement.

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4 Tips for Managing Massive Nonprofit Fundraising Events

Nonprofit Tech for Good

If you are a NPO development pro, there are a few things we know about you for sure: The world needs more benevolence creators like you, and you are driven to serve others, ease suffering, and bring hope to the world. That is a GREAT start. However, to achieve your goal, what else do you need?

The Benefits of Hosting Small Fundraising Events vs. Large Galas

Nonprofit Tech for Good

With COVID restrictions putting the brakes on many of the past two years’ large gatherings, nonprofits are anxious to resume in-person events – and supporters are looking forward to attending. How can you capture this enthusiasm and turn it into support for your organization?

Instagram Feed Fundraisers: What Nonprofits Need to Know

Nonprofit Tech for Good

Meta has quietly announced that the Facebook Fundraiser functionality is being expanded to Instagram. If your nonprofit is eligible for Instagram Charitable Giving Tools, then your supporters can now create fundraisers for your nonprofit.

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Why Your Nonprofit Needs Peer-to-Peer Fundraising (and How to Use It)

Nonprofit Tech for Good

The fundraising pendulum is swinging back to “in person,” but that doesn’t mean you should ease up your online efforts, particularly peer-to-peer fundraising. Here’s why: It boosts the donations of almost any fundraising campaign, helping you to reach your goals.

[DATA] 14 Must-Know Stats About How Nonprofits Use Social Media

Nonprofit Tech for Good

The Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising.

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Why Nonprofits Need to Be Early Explorers of the Metaverse

Nonprofit Tech for Good

The Metaverse is a broad term that encapsulates the next evolution of the internet.

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Top 5 Reasons Tech Team Augmentation is Necessary for Nonprofits

Nonprofit Tech for Good

By Brian Greenwald , Nonprofit Superfan at Generate_Impact – a human-centered technology services company focused solely on celebrating and serving humanitarian, social impact and sustainability organizations and causes. First of all, what is “Tech Team Augmentation”?

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