Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 22, 2010

Google and Microsoft sent me mobile phones in response to my complaints about the Apple iPhone in-app donation policy. Mobile can’t be this separate tactic or channel in your communications strategy. Also, fundraising may not be your first objective with mobile. Is mobile the best way to reach your target audience?

Donor 98

Donor Summary Mobile Phone 98

Connection Cafe

FEBRUARY 17, 2014

Nonprofit statistics covering fundraising, charitable giving, online giving, social media, mobile, donor retention, email marketing, stewardship, donor research, charitable organizations, donor trends, direct mail, giving, and other key not-for-profit charitable giving metrics and benchmarks.

Statistics 55

Statistics North America Benchmark Retention 55

NTEN

APRIL 5, 2012

New this year and particularly interesting to me is what we learned from the study participants with mobile programs: roughly a third had optimized their emails for display on smart phones. Over the course of a month, mobile phones accounted for 17% of email opens. Sounds like we need to be optimizing our emails for mobile devices!

Benchmark 64

Benchmark NTC Studies NTEN 64

Connection Cafe

MAY 23, 2013

Blackbaud’s just-released Online Marketing Benchmark Study for Nonprofits found nonprofit website traffic was down 14 percent in 2012 compared to 2011. The study reported traffic decreased across 18 of 19 nonprofit verticals , with Canadian organizations being the exception. (It Setup Google Analytics to do a year-over-year comparison.

Websites 44

Websites Comparison Analytics Search 44

Connection Cafe

DECEMBER 13, 2011

By doing so, you'll then be able to push the envelope with mobile-friendly and other new-fangled webby goodness. 3) Asynchronous Google Analytics Tracking. Years ago, Convio was an early adopter of Google Analytics, back when it was still called "Urchin". Oh, memories. You guessed it, they'll go straight to 2012.

Convio 49

Convio Script AJAX API 49

Connection Cafe

DECEMBER 8, 2011

Assembled below are Connection Café's top five online posts of 2011, as determined by our Google Analytics Top Content report. Mobile Websites vs. Apps - what's right for you? Sally Heaven gives you the information you need to select the right mobile strategy for your organization.

Chile 28

Chile Online Denver Philadelphia 28

Tech Soup

MAY 7, 2013

This month the news is about WiFi embedded in a magazine, Braille smartphones, ultramobile devices, innovation in Eastern Europe, Windows 8 Apps for Social Good Winners, a new Pinterest analytics tool, the emergence of digital wallets, and Ginny Mies pick for the mobile app of the month. Online revenue grew by 21 percent since 2011.

Phone 48

Phone News Technology Free 48

Care2

FEBRUARY 13, 2013

reports that 75 percent of CRM initiatives fail to impact the customer experience. She manages the team that drives growth in social media, email, mobile, new business development, and online advertising. Since joining Care2 in 2011, Ashley has strategized with many nonprofits on the most effective way to engage with Care2's members.

Support 52

Support Conservancy San Diego Gartner 52

NTEN

MARCH 16, 2011

The 2011 Nonprofit Technology Conference kicks off tomorrow and one of the key elements to Community Day is the Science Fair. Click & Pledge Free I-POD ClientTrack by Data-Systems International Stop by our booth for a demo of ClientTrack™Online Case Management and Reporting Software. Idealware Article, reports, oh my!

Ipod 47

Ipod Amazon Green NTC 47

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. The Mobile Web. .” The Mobile Web. At the time the book was written, mobile wallets hadn’t been launched yet.

Social Media 269

Social Media Social Chapter Media 269

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. The Mobile Web. .” The Mobile Web. At the time the book was written, mobile wallets hadn’t been launched yet.

Social Media 214

Social Media Social Chapter Media 214

Nonprofit Tech for Good

OCTOBER 22, 2012

After spending all that energy and time researching, writing, and editing 75,000+ words about social and mobile media best practices for nonprofits – living and breathing it for three months straight – it was frustrating, heart-breaking, mind-boggling even to have to let it go and accept that the book was going to be imperfect. .”

Social Media 260

Social Media Social Chapter Media 260

Nimble AMS

OCTOBER 17, 2018

The modern association understands the need for a detailed view of its membership to drive: data-based decision making, which requires that the data be easily gathered, maintained and reported on; and modern marketing, which requires easily slicing and dicing membership data so the right message is delivered to the right person at the right time.

Associations 84

Associations Platform Software Management 84

Tech Soup

APRIL 23, 2013

This month the news is about ultramobile devices, NPTech innovation in Eastern Europe, Windows 8 Apps for Social Good Winners, online fundraising trends, a new Pinterest analytics tool, the emergence of digital wallets, and Ginny Mies pick for the environmental mobile app of the month in honor or Earth Day 2013. Social Media.

News 40

News Technology Romania Paypal 40

NTEN

OCTOBER 9, 2012

A new report, "Digital Citizenship: Exploring the Field of Tech for Engagement", released by the Knight Foundation, explores the potential for technology to improve democracy -- specifically at how it can help people engage with their communities, leaders, and governments. Interest piqued? Start engaging here. Thanks, Salsa Labs!

Research 67

Research Ideas Tools Survey 67

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. This is in line with the 2010 Online Giving Report.

Benchmark 73

Benchmark Internet Giving Offline 73

Connection Cafe

JANUARY 27, 2014

For a refresher, my 2013 piece Non-Technology Trends for the CIO and a 2011 white paper for the Association of Fundraising Professionals on similar topics may be good places to start and worth a read as well.). Analytics no longer just nice to have : The ongoing demographic shift in the U.S.

Trend 35

Trend Technology Retention Channel 35

Tech Soup

DECEMBER 9, 2013

The convergence of mobile, social, data, and wearable technologies means a lot of data about our preferences will be generated and that means we will have a more customized experience. He got the NTEN Award IN 2011. Their terms include channels like text, Twitter and other mobile oriented channels. Cloud & Mobile.

Celebrate 90

Celebrate News Technology Nonprofit 90