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A New Power Couple—Humans Plus Bots Deliver Member Delight

.orgSource

and in 2011 won a $1 million prize! Drift Research Report) Businesses that adopt conversational marketing are 80% more likely to retain customers. Drift Research Report) 79% of consumers prefer live chat for quick communication. Bots and analytics are frequently part of the package.

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2011 donorCentrics Internet and Multichannel Giving Benchmarking Report

NetWits

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits.

Benchmark 144
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Google Analytics Report Shows People Are Spending Less Time on Websites

Care2

Google Analytics just released some great data after analyzing hundreds of thousands of websites between November 2010 and February 2011. Check out Google Analytics Website Data. How does your organizations’ web analytics compare? ?. Overall, the US’s conversion rates was about 1%.

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2-1-1 Connecting Communities

VisionLink

United Way Worldwide reports that more than 90% of the States are covered by 2-1-1 solutions, and that information specialists responded to more than 16 million calls in 2011, not to mention web site traffic, messaging, and other forms of access. With 90% of the nation covered, are we done yet? Not nearly.

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Google Analytics Report Shows Web Users Spend Less Time on Websites

Care2

Google Analytics just released some great data after analyzing hundreds of thousands of websites between November 2010 and February 2011. Check out Google Analytics Website Data. How does your organizations’ web analytics compare? ?. Overall, the US’s conversion rates was about 1%.

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Research Report: A Framework for Social Analytics | Thought Experiments

AFP Blog

Research Report: A Framework for Social Analytics | Thought Experiments : "Research Report: A Framework for Social Analytics Posted on August 10, 2011 by susanetlinger. Wherever I go, the question I hear most often is this: “What is the ROI of social media?”

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New Research Helps Us Better Understand Donors

Wild Apricot

Two new research reports - Heart of the Donor (Grey Matter/Russ Reid) and 2011 donorCentrics Internet and Multichannel Giving Report (Target Analytics)- offer interesting insight into donor behavior.( read more ).

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