article thumbnail

The Five Building Blocks of a Digital Advocacy Campaign, Part 1: Tell an Impactful Story

Media Cause

We call this process of information-gathering the “discovery” phase. The goal of the discovery phase is to understand what your audience cares about, what their values are, and what are their anxieties or concerns. . Structure Your Message Effectively . The way we structure our stories is key to maximizing their impact.

article thumbnail

Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters

The Modern Nonprofit

The post-emergency phase sees many organizations grappling with a decline in donations, a critical period where strategic donor engagement can make a difference. Surveys are another simple way to gain direct feedback. Do you have a well-structured monthly giving program to transition donors to recurring donations?

Support 52
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Six Steps On The Leadership Journey Of Development Professionals

Bloomerang

Your work behind the scenes is to establish a structure—plans, systems and processes—by which the nonprofit may reach its advancement goals. You’re vigilant about gathering this information through post-program surveys or via your website. Organized recordkeeping is key. The BIPOC or LGBTQ communities? Senior citizens?

article thumbnail

Nonprofit Web Design Process Part 4a: Sitemaps

Connection Cafe

Your sitemap is a visual representation of the structure of your website. To create a sitemap, we begin with the documents produced during the Content Strategy phase. While it may make it easier for an organization to structure the website according to their org structure, this can be frustrating for users. Methodology.

Design 33
article thumbnail

The 10 roles and responsibilities of a nonprofit Board of Directors

Get Fully Funded

Normally that seems like something they would do during the startup phase of the nonprofit, but missions can change over time. Determine the Organization’s Mission and Purpose Your Board is responsible for determining the mission of the organization.

Roles 116
article thumbnail

Nonprofit Web Design Process: Summary

Connection Cafe

Stakeholder Discovery : How we structure stakeholder meetings, what topics we discuss and some tips for leading discovery conversations. Surveys and Interviews : Which research technique to choose, how to recruit participants and what questions to ask. User Research. Information Architecture. I hope this series has been useful to you!

Summary 37
article thumbnail

Nonprofit Web Design Process Part 4b: Wireframes

Connection Cafe

It’s best to get buy-in on wireframes first so we can truly focus on creative look and feel during the visual design phase of the project. Purposes for the Wireframes include: Creating a structure for key pages and page templates that will be used to guide the visual design. Surveys and Interviews. Other Posts in this Series.

Design 33