Connection Cafe

APRIL 19, 2019

Blackbaud’s latest Charitable Giving Report sheds light on the importance of donor retention in the nonprofit industry. According to the latest research from Blackbaud’s Charitable Giving Report : The average donor retention rates for first-year offline-only donors is 29%. That’s shocking (and pretty scary).

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Retention Donor Change Blackbaud 37

Saleforce Nonprofit

APRIL 6, 2022

The 4th edition of the Salesforce.org Nonprofit Trends Report highlighted the positive impact nonprofits have experienced from investment in new payment methods, technologies, and skills. Effective digital fundraising requires tech support to drive income growth, insights, and retention. Many tried new things….but About the Author.

Change 75

Change Marketing Fundraising Stream 75

Neon CRM

JUNE 23, 2023

Capitalize on those feelings of goodwill by making sure you have a donor retention plan for GivingTuesday donors. A good retention strategy can keep those generous donors engaged with your organization year-round. GivingTuesday Gets Social Media Attention In 2022, GivingTuesday trended #1 on Twitter.

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Statistics Fundraising United States Global 98

OneCause

JULY 7, 2022

When broken down by budget-size, the trends show impressive growth across the board: Medium-sized nonprofits with budgets of $1M – $10M were the largest growth leaders, notching a 25% year-over-year increase in their online giving revenue. Inspire donor retention in their fundraising campaigns.

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Donor Online Policy Retention 59

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

Over the past few months I’ve been asked a lot of questions about giving trends: What explains the flat trend in overall fundraising? The data shows a troubling trend in the nonprofit sector: Donor populations have been shrinking for the past five years and revenue per donor has been flat. .” A Fundraising Cliff?

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Data Hurricane Fundraising Disaster 118

Tech Soup

SEPTEMBER 26, 2012

Every nonprofit who relies on fundraising to accomplish their mission looks for more effective ways to raise money and improve donor retention. Keep The Donors You've Got (Donor Retention). We all know that it's cheaper to keep an existing donor than it is to find and cultivate a new one (called donor retention).

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Effective Fundraising Retention Offline 59

Neon CRM

NOVEMBER 29, 2023

But healthy donor retention numbers within Neon CRM users show that donors are more than happy to support organizations they’ve previously been involved with. Top GivingTuesday 2023 Highlights Here are some of the top highlights from this year’s GivingTuesday. With those statistics in mind, let’s take a look at what this reveals about donors.

Lesson 52

Lesson North America New York Kentucky 52

The Modern Nonprofit

APRIL 6, 2021

In this blog, you’ll learn about: Annual Giving, Donor Retention, Major & Legacy Gifts, Online Fundraising, Boards & Leadership, Content Marketing, Social Engagement , Strategy & Management, and Culture & Values. Clairification . THE AGITATOR / DONOR VOICE. FUTURE FUNDRAISING NOW.

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Bookmarking Storytelling Nonprofit Social Media 98

Nimble AMS

JULY 25, 2019

You’re being asked for more detailed reports on things like member acquisition and retention. Beefing up your job board – so you can not only attract more members and improve member retention, but also increase non-dues revenue. As your association has grown, so have the executive staff and board member demands for information.

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Associations System Management Software 60

Connection Cafe

MARCH 4, 2019

That might seem low, but it’s actually on track with other online trends. Let me also suggest that we need to stop placing a wall between offline and online giving strategies and tactics. There is perhaps no more telling data point than this: online donors 65-years and older have the highest retention rate. of total sales.

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Online Giving Offline United States 36

Connection Cafe

JULY 26, 2017

In philanthropy, the donor stewardship process begins with a donor’s first gift—the end point of the cultivation stage—and is a vital component of your donor retention strategy. According to the latest research from the Charitable Giving Report: The average donor retention rates for first-year offline-only donors is 29%.

Donor 38

Donor Support Guide Retention 38

NetWits

DECEMBER 2, 2010

Retention – the goal of this type of communication is to enhance an already existing relationship and to encourage ongoing loyalty. You will also want to ensure that online communications are coordinated with offline communications such as direct mail efforts. Think about how email marketing fits in with your overall goals.

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email Marketing Mail Metrics 149

DNL OmniMedia

MAY 25, 2022

The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals. Predictive Analytics: This is the practice of using trends from past data to anticipate future outcomes. Donor Retention Rate. 4 Types of Data Analytics.

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Analytics Org Adwords Metrics 52

Nonprofit Tech for Good

OCTOBER 25, 2023

Nonprofit Communications Trends Report ] 95% of marketers who use generative AI for email creation rate it effective” with 54% rating it very effective. Nonprofit Communications Trends Report ] Including videos in emails can boost click-through rates by 300%. Nonprofit Communications Trends Report ]

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Statistics email Marketing Benchmark 225

Gyrus

MAY 31, 2016

Let us look at some of the top technology trends taking place in the training and Development Industry: Mobile Learning : According to e- Marketer, the number of smartphone users in the United States is estimated to reach 207.2 Offline storage and data management can take place, even when the user is not connected to the Internet.

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Training Train Avatar Technology 56

NTEN

MARCH 19, 2009

Take a look at this chart from the report: The lower retention rate drags down the lifetime value of online-acquired donors, as per this chart: So, while we're busy chasing down those high-value online donors, they may be costing us more in the long-run. Is it trending in any direction? Secondly, four years is not a lot of data.

Attention 36

Attention Metrics Online Fundraising 36

Connection Cafe

SEPTEMBER 21, 2012

Sustaining giving is the most valuable investment your organization can make - it's cost-effective and encourages retention and engagement. We'll also discuss some trends in recurring giving and take a peek at segments. In Europe, it's all about monthly bank drafts for supporting charities. It's on Sunday, September 30 at 4:15pm.

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Giving Europe Blackbaud Analytics 34

Connection Cafe

JULY 21, 2015

There’s a trend at more and more nonprofits to not receipt donations. As fundraisers, we are good at producing content—online, offline, videos, presentations, proposals and more. Are we hurting retention in the name of saving the money receipting would cost? So, what does this have to do with fundraising? .

Donor 20

Donor Offline Gift Proposal 20

NTEN

MARCH 26, 2009

Organizations savvy to this trend have started promoting specific URLs or web page addresses to donors so that the organization can more easily track the source of the gift. Studies have found that direct mail donors converted to dual-channel donors exhibit much better retention and annual value.

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Integration Marketing Mail Channel 50

Connection Cafe

FEBRUARY 18, 2021

Keep reading today’s blog because we scoured the int ernet and grabbed all the best stats and trends to help you navigate the upcoming year. . This time of ye ar, I find that many of my favorite artists , designers, and bloggers start rounding up the trending items and making predictions. I love interior design. And I love it. .

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Trend Impact Fundraising Strategy 38

Connection Cafe

DECEMBER 27, 2018

Take a look below to discover the Blackbaud Institute’s top trends that reverberated across the social good sector this year. These figures revealed an interesting trend if we take a deeper dive into the data. However, retention nearly doubled among multi-year donors and reached 61%. as reported in Giving USA.

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Trend Philanthropy Retention Hints 34

Connection Cafe

JULY 6, 2017

New data from Target Analytics , a division of Blackbaud, reveals key insights into online and offline donors. The findings are based on analysis of online and offline giving data from sixteen large national nonprofits in the United States during 2016 and represents more than 6.5 million donors. They’re Are Younger.

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Offline Donor Online Retention 35

NetWits

SEPTEMBER 12, 2012

Every nonprofit who relies on fundraising to accomplish their mission looks for more effective ways to raise money and improve donor retention. Focus on Keeping the Donors You Already Have (Donor Retention). donor retention). Resource : Improve Donor Retention with these 5 Follow Up Techniques.

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Effective Fundraising Offline Retention 170

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

He notes that they have a 80% retention rate with members and "you can't do that without listening." You'll also need to search on keywords or phrases that might uncover a client need or perception. To figure out your keywords, do a little brainstorming offline and then maybe use some online keyword tools.

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Literacy Technorati RSS Bookmarking 51

CauseVox

JUNE 14, 2021

Here’s our top 5 tips for faith-based organization fundraising, based on the latest trends in culture + fundraising strategy: 1. Recurring donors have a 90% retention rate. Replace In-Person Events With Virtual Events. 55% of U.S. adults report that they attend religious services only a handful of times each year.

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Trend Tips Organization Fundraising 54

NetWits

MAY 30, 2012

Online Donors Need to be Moved Offline. It’s become increasingly common for new donors to give their first gift online, but without a strategy to move these new donors to an offline cultivation channel you’ll miss out on a significant increase in fundraising revenue. i.e. Direct Mail. A Simple Approach.

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Online Fundraising Offline Mail 234

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 20, 2012

The study takes a deep dive into the metrics associated with a multi-channel marketing program at CARE USA – particularly the relationship between traditional direct mail and digital channels (also referred to in the study as offline and online). Online engagement improves the retention of traditional offline direct response donors.

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Channel Giving Donor Offline 104

Bloomerang

JULY 19, 2021

I was recently asked what I saw as a change or trend on the fundraising horizon. With so many options available, online and offline, it’s time to go beyond the tried-and-true fundraising fundamentals. . This year, in particular, this is an important question. . We seem to be at that “every few hundred years” marker.

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Digital Marketing Fundraising Strategy 95

sgEngage

APRIL 29, 2021

The seventh annual donorCentrics® Sustainer Summit brought together, via webinar, 31 of the nation’s largest national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020. Sustainer Retention.

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Retention Gift Rate Conversation 47

Connection Cafe

APRIL 21, 2020

At OneCause, we specialize in supporting nonprofit charity auctions both on- and offline. What’s your average donor retention from one campaign or event to the next? This will help you pinpoint and benchmark your current retention rates by fundraising stream, and average donation information. Leverage social media promotion.

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Charity Strategy Online Virtual 30

Connection Cafe

JANUARY 30, 2014

This direction remains one of the 2014 trends for all the nonprofits that want a complex channel of communication with all their stakeholders as well as a way to steward and engage donors. Laura works closely with several nonprofits on matters of online and offline communications. That’s about it.

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Websites Newsletter Nonprofit Contact 46

Bloomerang

APRIL 30, 2021

If they give online, and again, obviously, a lot of direct mail is going to get people online, but it’s still about 12% of donors that are going online, so a lot of money still comes in offline. The other thing is the retention rates go up. If you see the fact that, on average the retention rate is still about 46%.

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Donor Video Practice Gift 84

Qgiv

JULY 21, 2022

And one of the best ways to do that is through integrated, consistent messaging across all channels – online and offline. Google’s recent report on digital marketing trends framed the opportunity this way: To stand out in 2022, brands should be more intentional about communicating their value and authentic purpose.

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Channel Marketing Fundraising Nonprofit 59

sgEngage

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. Key Findings: The majority of giving still comes from offline channels, but online continues to be a significant source of giving and new donors. This is in line with the 2010 Online Giving Report.

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Benchmark Internet Giving Offline 73

sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. First Year Donor Retention is 29.3%

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Statistics Trend Benchmark Blackbaud 81

Care2

JUNE 29, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Retention rates decreased by a median 1%.

Social Media 31

Social Media Advocacy Fundraising Online 31

Connection Cafe

APRIL 9, 2015

While traditional fundraising still accounts for a great majority of all funds raised, online fundraising is continuing to inch upwards and this trend is expected to continue given the ease of giving and increased efficiencies on the back-end with integrated donation and donor management tools. Focus on Trends, not on Specific Tactics.

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Fundraising Offline Blackbaud Social Media 20