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See, Say, Feel, Do: Metrics for Social Media

Amy Sample Ward

I am a big fan of actionable metrics. If the numbers you are tracking don’t give you an action, how valuable are they? For example, if you track just how many people come to your website, it doesn’t give you much action. Download ”See, Say, Feel, Do: Social Media Metrics that Matter” here. .

Metrics 227
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Getting the board on board with nonprofit technology changes

EveryAction

Five questions you can ask your board to help build momentum and appetite for a tech shift: When you’re deciding how to approach your board about a change in technology, you can start by asking some or all of these five questions: What do you see as our biggest limiting factors (internally) for reaching our goals?

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WomenWhoTech: Social Media ROI Panel

Beth's Blog: How Nonprofits Can Use Social Media

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. ROI had it origins as an accounting term and was originally a measure of return on the total investment in the entire business. The Four I’s of ROI.

ROI 103
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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

Consider auditing your digital campaigns to ensure you are accurately tracking key performance indicators (KPIs), properly managing your digital advertising accounts (e.g., Google Ads ), and understanding tracked data. Strengths and weaknesses are purely internal while opportunities and threats concern external factors.

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Program Management Statistics: 12 Stats and How to Use Them

Get Fully Funded

Understanding Program Management Statistics Whether you’re assessing future needs or composing an annual report to share with donors, funders, and community members, conducting impact assessment is crucial for tracking progress and driving continued on-the-ground impact. Diversity Metrics. Services Delivered. Stakeholder Satisfaction.

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ROI (Results on Insights) of Online Communities

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. The basics include: benefits, value, metrics, and financial calculations. I think that is dangerous. Improvement in marketing efficiency. Do you agree?

ROI 66
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7 Ways Your Nonprofit Can Build a Strong Financial Foundation in 2023

sgEngage

With these two numbers, you can identify the ROI for each channel. Make sure your internal control documentation includes the naming conventions, so your audit team doesn’t have to slow down the process by asking what specific entries are. Identify the top line for each channel. Next, calculate the expenses for each channel.