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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

From an article on 2024’s SEO trends by Rosey Bowring: “Angie Nikoleychuk, Content Marketing Manager at Search Engine Journal says that we can partially blame AI for the sudden surge of low-effort and low-value content online. You can tell Google or whomever what the image is about, which in turn will help your content get found.

Action 259
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The 12 Nonprofit Tech TwtPolls of 2012

Nonprofit Tech for Good

Hardly thorough as a research method, the TwtPolls do however present some basic information about what trends were popular in 2012 and clues as to which #NPTech trends should be prioritized in 2013. That said, the actual voting numbers are low likely due to a fear that voting will result in spam tweet exclaiming you voted.

Tech 187
professionals

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10 Blogging Best Practices for Nonprofits

Nonprofit Tech for Good

Nonprofits that regularly post new content with keywords in the title are much more likely to get noticed by search engines, especially Google. With social media, comments are increasingly rarely on blogs and there’s a good chance that the comments you do get are spam or argumentative for the sake of being argumentative.

Practice 352
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Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

Create a Google Account and Set Up Google Alerts. The need to have a Google account will come up many times in your social media and mobile technology campaigns. Once you’ve set up your new Google account, sign up to receive Google Alerts via e-mail on a daily basis at google.com/alerts.

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Getting on The List

NetWits

A trending topic on Twitter. Spam email from a stranger. Post on Google + from a friend of a friend. Three or four recommendations from trusted colleagues, each with the same link. The latest on Reddit. Phone call from your mom. File on the intranet you’re supposed to read before the end of the week.

Reddit 152
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12 Not-So-Great Realities About Nonprofits and Social Media

Nonprofit Tech for Good

An approximate 2% organic reach (and still no Google Adwords-like advertising program for nonprofits). Facebook’s organic reach is equivilent to sending 100 donors a fundraising email and having 98 of them classified spam and consequently blocked. Non-monotonous and exciting social media trends intentionally shun traditional ROI.

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43 Digital Marketing Tools & Resources for Nonprofits

Nonprofit Tech for Good

Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. It is important to note that you must upgrade to Google Analytics 4 by July 1, 2023. Having a fast-loading website is essential for a successful SEO strategy.

Digital 353