Tech Soup

FEBRUARY 18, 2014

Not that long ago, there were dozens of charity mobile phone donation programs vying for attention. Why Phone Recycling Matters. In the world of electronics recycling, mobile phones are a problem. We need to get the recycling rate up, and as I’m fond of saying, reuse is the highest form of recycling. Very up-front.

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Phone Charity Mobile Program 67

Nonprofits Source

MAY 15, 2024

Are you taking advantage of this time your customers spend on their phones and computers? Check text, image, and button sizes to ensure everything is legible and easy to tap on a smaller screen. For example, if your goal is to increase sales, you’ll need to track the campaign’s conversion rate.

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Map Digital Business Marketing 52

NonProfit Hub

JUNE 12, 2020

Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. New donor retention plays a major role in your overall retention rate. You can see this represented in the image below: . So how do you make the most of these phone calls? . Call your new donors. .

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Retention Practice Donor Time 82

Achieve

MAY 11, 2023

Give gifts. Furthermore, it shows that you value your staff, which helps motivate employees , leading to a higher employee retention rate and a stronger, more experienced team. While many employees appreciate a verbalized, in-person thank-you, you can also say thank you through: Phone calls. Give gifts. Say thank you.

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Ideas Method Gift Nonprofit 52

Nonprofit Tech for Good

APRIL 2, 2023

Tailoring your messaging for each segment can result in increased engagement and higher email open rates, ultimately leading to more significant impact for your nonprofit. Whether you’re trying to identify your next major gift donor, prevent donor lapse, or uncover new giving opportunities, predictive analytics is key.

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Tools Fundraising Analytics Analysis 359

Get Fully Funded

SEPTEMBER 14, 2021

In this article, we’ll discuss the following six concrete steps your nonprofit can take to boost revenue and grow your organization: Track your organization’s retention rate. Track your organization’s retention rate. Once you have your starting point, you can focus on improving your own rate over time.

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Donation Strategy Retention Rate 64

Nonprofit Tech for Good

DECEMBER 13, 2018

Looking at pages per session and bounce rate (ideally less than 70%), how engaged are our website visitors? 2) It doesn’t display well on phones or tablets. If your site doesn’t have a responsive design (meaning it displays well on computers, phones, and tablets), it’s time for an upgrade. Give it a try!

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Websites Nonprofit Guidelines Phone 239

The Modern Nonprofit

MARCH 26, 2024

Tracking open and click-through rates for each segment provides data to refine messaging. Visual storytelling through images and videos from the field helps make the crisis tangible and show donors their dollars at work. Don’t just make an ask, but keep new donors closely informed during the crucial period after a first gift.

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Support Donor Community Retention 52

Qgiv

JANUARY 24, 2024

Do they receive an inspiring receipt after their gift, or do they get something stale and generic? Making your donors feel appreciated is important and often leads to recurring gifts from dedicated supporters. Clearly, major gifts make up an important part of an effective fundraising plan.

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Practice Strategy Guide Fundraising 52

NonProfit Hub

JANUARY 28, 2021

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? Now, mobile phones are used to check emails. So you must optimize email templates for mobile users to ensure higher open-rates and click-through rates.

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email Marketing Spam Rate 84

DNL OmniMedia

MAY 25, 2023

For instance, when recognizing a donor , you might thank them for their most recent gift and give an update on a campaign that they recently supported. For example, a nonprofit dedicated to conservation might share updates on the population rates of endangered species a supporter donated to help protect. Call them on the phone.

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Relationship Build Donor Strategy 52

Classy

MAY 25, 2021

A strong conversion rate for your nonprofit donation page depends on a number of factors, including a clear call to action, mobile-responsive software , customized visuals, and a streamlined checkout process. Also, don’t be afraid to send follow-up emails to improve your response rates. ACH increases recurring giving capture rates.

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Donation Tips Rate Mobile 67

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 17, 2020

Artificial intelligence is providing enormous labor-saving help to fundraisers, helping them research prospects, talk to donors, and increase retention rates. It may take an experienced major gifts officer an entire week to complete this task. AI can increase online donor conversion and retention rates. Want to learn more?

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Benefit Fundraising Retention Conversation 65

Bloomerang

OCTOBER 4, 2021

There are only two headlines which, if read alone, give the following message: Bar pass rate continues to climb. There are no images to tell a story explaining why they’re sending this appeal. It should also include a phone number and website URL, should the reader want to make a gift other than by check. .

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Question Donor Test Student 142

Everyaction

JUNE 11, 2018

M+R Benchmarks Report , 40% of nonprofit website visitors in the year 2017 were using a mobile phone - a 9% increase from the year prior. And it's not just websites that are affected by the trend toward mobile - more and more communication now happens through cell phones. Mobile users, however, had just an 8% conversion rate.

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Mobile Technology Social Media Phone 65

Qgiv

JUNE 23, 2021

Gift range chart. Donor retention and churn rates. . If your retention rates start to falter, you know your overall strategy needs to be tweaked. . Removing those obstacles will boost your conversion rates, which means you’ll attract more donors and raise more money. . Send out messages as soon as the gift is made!

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Campaign Effective Fundraising Nonprofit 98

Allegiance Group

MAY 1, 2024

For instance, donors who regularly give to your organization will often make an additional gift in December if they’re asked. We recommend extending a personal invitation to sustainers, inviting them to give an additional gift. A heartfelt thank you over the phone can often lead to greater giving. Practice radical stewardship!

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Campaign Guide Fundraising Storytelling 52

Bloomerang

AUGUST 29, 2023

This helps increase donor retention rates, which leads to more revenue. You can use it to keep an eye on your donor retention rate, campaign progress, and more. This means all of your supporters will have a smooth donation process, no matter if they give from their laptop, tablet, or mobile phone. Customized reports.

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Platform Donation Online Fundraising 62

Connection Cafe

AUGUST 2, 2018

Where it gets difficult is securing the second and successive gifts. . R ecency e ffects : As time goes on, memory of care at the hospital fades, reducing the stimulus that contributed to the first gift and would contribute to a possible second gift; . What prompted the first gift? Key metrics to explore: .

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Gift Donor Foundation Rate 22

Bloomerang

AUGUST 30, 2023

Types of fundraising software to consider When you think about fundraising software, you probably first think of online donation platforms that allow nonprofits to facilitate online gifts. In peer-to-peer fundraising campaigns, supporters create personalized fundraising pages and collect gifts on behalf of a nonprofit.

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Software Guide Fundraising Platform 92

Whole Whale

SEPTEMBER 8, 2023

Key Takeaway #2: Spotlight Your Mission as the ‘Hero’ In the book, Ogilvy realized in a flash of insight that taste was irrelevant for whiskey – it was brand image alone that motivated purchases. Show how gifts further the outcomes step-by-step. What motivates instant digital engagement and gifts? Lean into what works.

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Lesson Fundraising Digital Test 59

Connection Cafe

SEPTEMBER 20, 2017

Add a compelling background image. Every additional field you include, even if that field is not required, is going to increase your abandon rate, so go ahead and eliminate them! phone number. Since you’ve removed all of your unnecessary fields, let’s add one step to allow donors to make their gift monthly. Mrs., etc.).

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Donation Giving Images Phone 42

Qgiv

DECEMBER 15, 2021

In fact, you can easily add your logo, custom images, and videos with Qgiv’s fundraising platform. Make it easy for donors to find out if their gift is eligible for a match. While we most commonly think of matching gifts as coming from large organizations, plenty of individuals throw their support behind matching gifts as well.

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Raise Money Donation Practice 52

Bloomerang

JULY 26, 2021

Are you using video and/or compelling images to tell relevant stories? . When sending emails, personalize them as much as possible to secure higher open and conversion rates. Personalized emails have an average open rate of 18.8%, which is 5.7% A phone call? When is the first time donors are asked to make another gift?

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Strategy Online Fundraising Plugin 143

Get Fully Funded

JULY 4, 2022

Do you make it easy for them to contact you by putting your email address and phone number in plain sight? Ask yourself what you can do to make sure donors feel good about their gift to your nonprofit. Look at the click-through rate of your most recent email. Does the letter have a powerful image that draws you in?

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Method Fundraising Social Media Calendar 75

Everyaction

OCTOBER 30, 2017

There are plenty of best practices that, if implemented, make it pretty straightforward to improve conversion rates and ultimately raise more money. Their donation page features a beautiful image, accompanied by text that points out why a potential donor should support their organization and how it will impact their cause. Fresh Truck.

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Puerto Rico Donation Giving Colorado 68

sgEngage

MAY 1, 2024

Here are some proven tips to streamline the donor journey, from first gift to lifelong engagement. It’s on brand : A better form uses a branding card so it can be customized easily with your organization’s images and mission statement. All the other details—phone number, physical address, etc.—can

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Gift Support Donor Integration 100

Qgiv

FEBRUARY 20, 2022

If recent donors see an email from your nonprofit, you don’t want them to assume that you’re already asking for another gift. Segmenting inactive donors can help nonprofits maintain high open rates. A number they can call to make a donation over the phone. Leave no doubt! Provide links and ways to give.

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email Donation Tips Template 98

Bloomerang

FEBRUARY 1, 2023

For instance, your major gift officer may use an app to look up more information about major prospects prior to initial meetings. Or, your marketing team may snap an image at an event and edit it on an app to immediately post on Instagram. Keep an eye on your campaign progress as soon as you open the app with the dashboard.

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Org Raise Tools Help 84

Qgiv

SEPTEMBER 14, 2022

This gives your guests the option to either bid from their phones, which will likely be the preferred option for in-person guests, or to bid from their laptops or computers, which many of your virtual bidders at home might prefer. It’s best to find a platform that supports both mobile and web-based bidding.

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Hosting Virtual Nonprofit Registration 52

Tech Soup

JANUARY 19, 2017

For many organizations last year, mobile has dominated email opens, which means that more and more people are reading your email on their phones first. Other, larger-screen devices are also in the mix, but the phone is their first contact. Metrics show that images on social media platforms perform 300 percent better.

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Digital Marketing Game Headline 36

Qgiv

SEPTEMBER 1, 2021

The more you can tailor an email to the recipient the better you’re able to communicate to them directly and secure your Giving Tuesday gift. Text messages have an astounding 98% open rate and only take 90 seconds for a response. Your team can discuss your messaging and design , communication cadence, and even assign responsibilities.

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Channel Marketing Donation Giving 52

Connection Cafe

MAY 27, 2020

Donors want to know that organizations are thankful to receive donations and that their gifts are put to use. The video was recorded on her phone – at no cost! In addition to her video, we created a simple slideshow of images that showed her program at work. Be sure, especially during these trying times, to report on impact.

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Donor Colorado Change Foundation 44

Tech Soup

FEBRUARY 5, 2013

A simple "Donate now," "Give to a child in need," or "Support us" call to action placed within an engaging image on your home page will not only draw someone in, but will make them much more likely to take the action you want them to take. You'll be surprised at how much it may change click rates.

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Online Fundraising Test PDF 58

Bloomerang

JUNE 20, 2023

After a year of significant growth, online fundraising grew by a more modest 3% in 2021 , and the number of gifts increased by 5%. Supporters can hop on their computer or phone and give immediately at any time of the day. Share the gifts they’ve made. Online fundraising allows your supporters to: Give at any time.

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Ideas Guide Online Fundraising 100

DNL OmniMedia

DECEMBER 15, 2020

In general, the open rate for nonprofit emails ranges from 15-18%. While we know that it’s significantly more beneficial to retain a donor than acquire a new one, we also know that the first-time donor retention rate is less than 20%. Phone numbers and conversation templates to use when calling officials. Direct Phone Calls.

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email Guide Marketing Online 52

Tech Soup

JUNE 7, 2017

Lots of charities do very well through their online stores, selling branded items like t-shirts, clothing, mugs, phone cases, and toys. Supporting graphics, images, and animations are also a nice touch that will help to bring the story to life — much more than a simple page of text would. Tell a Compelling Story.

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Raise Money Social Media Images 41