The Truth About Nonprofit Storytelling

Connection Cafe

I’ve been working as a fundraiser long enough to see some “next great things” come and go. Others stuck around for several years, or even became a mainstay of fundraising. So forgive me, but I just don’t get this “new” idea being proclaimed from the rooftops about storytelling.

Visual Storytelling for the Modern Nonprofit

Connection Cafe

Modern technology provides us all with new opportunities for storytelling, including new ways to approach the ever-important visual element. That is the topic of the most recent episode of The sgENGAGE Podcast: Visual Storytelling: A Picture is Worth 60,000 Words.

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4 Steps to Creating Your Nonprofit’s Storytelling Strategy

Connection Cafe

Does your nonprofit have a plan for storytelling this year ? The truth is that nonprofits are still not using storytelling as strategically as they could be. In other words, storytelling is an ad-hoc activity that happens on the side. Storytelling can be used support your organization’s advocacy, communications, marketing, and fundraising efforts by helping you build stronger connections with your audience. Fundraising appeals.

Storytelling Workouts for Year-End Fundraising

The Science Behind Engaging your Supporters

As End of Year Fundraising quickly approaches we've started to think of what you can do now to ensure a successful fundraising season. With so many EOY campaigns , one of the most powerful ways for donors to connect with your cause is through the power of storytelling.

How Nonprofits Can Use Storytelling to Boost Donor Retention

Connection Cafe

So much of fundraising and relationship building is about following up with donors—keeping in touch, reporting impact, keeping them apprised of new happenings and so on. Nonprofit Fundraising charitable giving report donor retention Nonprofit Storytelling stewardship storytelling

How to use storytelling to fundraise online


As the Internet continues to grow, it is becoming harder and harder for nonprofits, and especially associations, to fundraise online. Storytelling – as unlikely as it may seem – comes in handy if you do it correctly. If it were, there would be no need to fundraise!

3 Things I learned about Storytelling While Writing The Storytelling Non-Profit

Connection Cafe

I remember telling him that I was ready to write a book on storytelling. Now, in April 2016 I’m finally able to share that book with the world – The Storytelling Non-Profit: A practical guide to telling stories that raise money and awareness.

Cut Through the Clutter: Why Storytelling Matters for Nonprofits

Nonprofit Tech for Good

And this is where storytelling comes in. So, what makes an effective storytelling campaign? It is not enough for your storytelling campaign to evoke feelings of sympathy. Elements your nonprofit should include in your storytelling campaigns include: Show impact.

Your Brain On Good Stories: Why Storytelling Matters For Nonprofits


While the ROI of storytelling is a difficult one to measure , what’s important to understand is that it does work. Essentially, storytelling is something that not only helps nonprofits engage with their communities, but it also harbors the potential to help nonprofits fundraise, too.

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How to use storytelling to fundraise online


As the Internet continues to grow, it is becoming harder and harder for nonprofits, and especially associations, to fundraise online. The number of scam fundraisers on the Internet that aim to steal people’s money has grown tremendously, making it more difficult for those with a good cause to preserve credibility unless they’re already established as a big brand. Storytelling – as unlikely as it may seem – comes in handy if you do it correctly.

Story-Led Change: A Photojournalist’s Thoughts on the Power of Storytelling

Connection Cafe

I was lucky enough to sit down with Sean Sheridan , photojournalist, author and speaker who has spent nearly two decades elevating people and brands through storytelling, to learn more about his focus on storytelling through imagery and how his work amplifies the cause-minded organizations he partners with. I got my start in the corporate world doing communications and storytelling, but I began to grow antsy with that work. Incorporating Images for Impactful Storytelling.

Valuable Fundraising Lessons We Learned in 2017

Connection Cafe

The challenge ahead is how to adapt and develop your fundraising practice based on the trends we can see now, and still be agile moving forwards. This is vital to any fundraiser. The desire to know the who, wha t and why is a massive driving factor for truly successful fundraising.

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Major Gift Fundraising for Small Shops: 3 Vital Storytelling Tips

John Haydon

In fundraising, including major gift fundraising, stories motivate donors to provide financial support. Amy Eisenstein, ACFRE is the author of the recently published book, Major Gift Fundraising for Small Shops. Online Fundraising fundraising major gifts storytelling

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The Importance Of Including Storytelling In Fundraising Message


With this in mind, a recent post … Continued The post The Importance Of Including Storytelling In Fundraising Message appeared first on Tech Impact. Blog Fundraising Social Tech funding message story telling

Four Classic Storylines for Nonprofit Storytelling


What’s the big deal about storytelling? Social Networking Online Fundraising Online Marketing

Digital Storytelling to Access, Attract and Activate U.S. Donors

Nonprofit Tech for Good

Ngonzi on Twitter and LinkedIn and register for her upcoming on March 24, Digital Storytelling to Access, Attract and Activate U.S. fundraising strategy is determining the types of funders from which it seeks to raise funds. Fundraising Guest Post

3 Key Elements for Effective Nonprofit Storytelling

John Haydon

Your mobile-friendly fundraising software? Without good storytelling, you lack the emotional oomph that’s needed to attract and retain supporters. The post 3 Key Elements for Effective Nonprofit Storytelling appeared first on John Haydon.

Harnessing Your Organization’s Story: The Missing Ingredient in Nonprofit Storytelling

Connection Cafe

In fundraising, sympathy manifests itself as donors feeling bad or guilty about an issue. The problem with this model of storytelling is that we fail to form a meaningful connection with our audience. Nonprofit Marketing #bbcon Nonprofit Storytelling storytelling

4 Ways to Boost Your Nonprofit’s Digital Storytelling with WhatsApp

Nonprofit Tech for Good

By Elizabeth Ngonzi , is an Adjunct Faculty at New York University Center for Global Affairs where she teaches Digital Storytelling, Innovation and Fundraising. Storytelling is core to how we as human beings communicate. Storytelling Framework. 4) Fundraising.

5 Biggest Nonprofit Storytelling Mistakes to Avoid

John Haydon

Whether told face-to-face with a major donor, in a thank you video, or in your fundraising emails, stories are the most powerful tool in your fundraising and marketing arsenal. That’s because human beings are hardwired for nonprofit storytelling. The post 5 Biggest Nonprofit Storytelling Mistakes to Avoid appeared first on John Haydon.

Why Board Members Need to Be on Board with Nonprofit Storytelling

NonProfit Hub

Nonprofit storytelling is crucial to conveying your organization’s message to donors and volunteers alike. We caught up with master storyteller Lori Jacobwith at the 2014 AFP Conference in San Antonio.

The Key to Relevant Fundraising in 2015 and Beyond

Connection Cafe

As far as I could tell, he did not have any fundraising background; he was a matchmaker, linking nonprofit organizations with resources. I asked myself, “What would I focus on if I wanted to begin a career in fundraising today?” Be a storyteller.

The Power of Storytelling in Your Crowdfunding Campaign

NonProfit Hub

He’s the writing whiz for WonderWe —a crowdfunding social network that provides free viral tools for non-profits to fundraise, recruit and measure impact like a pro. As a start, let’s chat about the power of storytelling to move people to action. Featured Fundraising

Hone Your Craft: The Art of Nonprofit Storytelling

NonProfit Hub

That’s where we, as nonprofit storytellers, need to begin. Jacobwith , founder of Ignited Fundraising , has helped hundreds of nonprofits raise millions of dollars through effective storytelling. This article was originally published in Nonprofit Hub Magazine.

The Nonprofit Fundraising Strategic Plan Guide


For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them. But it isn’t enough to have a rough idea of messaging, an incomplete timeline, some scheduled tweets, and an arbitrary fundraising goal.

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6 Tips to Improve Your Next Fundraising Campaign Using Digital Storytelling

Tech Soup Blog

Storytelling is the currency of fundraising. In the digital environment of email, social media, and mobile, we can use storytelling in innovative ways to inspire supporters and donors — and raise more money. What previous fundraising campaigns worked best and why?

#mygivingstory: Resources and Best Practices for @GivingTuesday Nonprofit Storytelling

Beth's Blog: How Nonprofits Can Use Social Media

Storytelling is an essential fundraising skill for nonprofits. One of the most amazing nonprofit storytellers I ever heard in my life is Alberto Cairo (International Committee of the Red Cross) who delivered a truly inspirational speech during the International Fundraising Congress closing plenary. I would urge you to take a few minutes to view this video and see what you can learn nonprofit storytelling. Nonprofit Storytelling Conference.

The One Thing Successful Fundraisers Carry in Their Back Pockets

Connection Cafe

I’ve said it before and I’ll say it again: stories are the currency of fundraising. When I was getting started in fundraising, a colleague of mine told me to always have a handful of stories in my back pocket that I could pull out at a moment’s notice.

5 Tips for Using Storytelling in Your Marketing

NonProfit Hub

From nationally recognized master storyteller and culture change expert Lori Jacobwith , here are five tips for using storytelling in your marketing plan. The post 5 Tips for Using Storytelling in Your Marketing appeared first on Nonprofit Hub. Featured Fundraising

Grant Writing and the Perfect Storytelling

Tech Soup Blog

Evening meals sometimes went on for hours as we continued our storytelling. When I began writing proposals, storytelling was the only way I knew to convey the problems my organization faced and what we were doing to overcome those problems. And besides, storytelling is fun!

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Drive Attention and Gain Donations on Facebook with Video Storytelling

NonProfit Hub

Storytelling in a sound-off world. The notion of storytelling might seem grandiose. Connect with us and drive attention and gain donations on Facebook with video storytelling. Featured Fundraising Social MediaSponsored by Animoto.

How To: Use Social Media To Boost Nonprofit Fundraising


Aside from showing your dedication, can social media really help with fundraising, though? The more ways your nonprofit is generating leads when fundraising, the better. Here are 5 tips to help your nonprofit take the next step in its social media fundraising efforts.

[FREE WEBINAR] How NGOs Worldwide Can Use Digital Storytelling to Attract U.S. Donors

Nonprofit Tech for Good

<< View All Upcoming Free Webinars >> Fundraising WebinarDate: Tuesday, March 24, 2020. Time: 1pm EST / 10am PST. Presented by: Elizabeth Ngonzi , Adjunct Faculty at New York University Center for Global Affairs and Former CEO of Afrika Tikkun USA.

What Humans of New York Can Teach You About End of Year Fundraising

Connection Cafe

What does HONY have to do with your nonprofit’s end of year fundraising campaign? Your volunteers and your front line fundraisers have stories. Nonprofit Fundraising end of year fundraising fundraising appeals fundraising ideas HONY nonprofit social media Nonprofit Storytelling

It’s a New Day for Fundraising. Or Is It?

Connection Cafe

We also need to look at new ways of doing fundraising. Look for the right combination of messages, but never neglect fundraising. Become a storyteller. Reading industry publications lately, I’m starting to think that there’s a rumor that we just invented storytelling a few years ago. Photos and videos are fantastic for storytelling , but so are words, passionately delivered in person. I remember the meeting well. We were very concerned.

What I Learned About Fundraising from My Career in Recruiting

Connection Cafe

When I began working with nonprofits, I realized that there is a very common parallel between recruiting and fundraising: storytelling. Nonprofit Marketing eMail marketing Online Fundraising Online marketing storytelling subject linesI started my career in recruiting.

‘Humans of New York’ Just Won Fundraising | Here’s What We Can Learn from Its Success

Connection Cafe

Touched by the story, Brandon mobilized his passionate base of supporters in a fundraiser for Vidal, Ms. If a photographer with no training or background in fundraising best practices can do it, why can’t we?

Video Storytelling Made Easy with Adobe Spark

Tech Soup Blog

Are you telling a personal story, creating a fundraising pitch, inspiring others to care about a cause , or teaching potential customers about your business? An eye-catching opening, slick text animation, smooth transitions — these are all important elements of polished social videos.

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Using Cloud Technology in Storytelling


What do storytelling and cloud technology have in common? Storytelling is a cornerstone of nonprofit fundraising and public messaging. Cloud cloud technology storybanking storytelling Communications Elizabeth Prescott. Principal and CEO. Prescott Consulting. In Liz Prescott's experience, which she shares here, cloud-based solutions can make the difference between an advocacy victory and a missed opportunity. What is a story bank anyway?

Fundraising Tips to See 2018 Off the Right Way

Connection Cafe

No matter where you land on the spectrum, there is still time to implement strategies to increase year-end-giving from your supporters, from diversifying giving channels to donor stewardship to storytelling and more. A combination of multiple channels is the best way to fundraise.

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Multi-Channel Fundraising Campaigns: Storytelling Is Key

Beth's Blog: How Nonprofits Can Use Social Media

The point of the post is that good storytelling is the heart and soul of donor solicitations and a consistent story must be told across all donor touch points. Tags: socialcontent storytelling wearemedia Planned Parenthood Online Overview View more presentations from Big Duck. This morning on Twitter, Farra, from Big Duck, pointed me to a guest blog post titled " What Story Are You Telling Your Donors, Where Are You Telling It ?"

[PODCAST] Storytelling as Mission Moments | Ft. Lori Jacobwith

NonProfit Hub

Storytelling has been a pretty noteworthy buzzword in the nonprofit sector in the last few years. Blogs, conferences and thought leaders all over the sector stress the importance of storytelling. We all have stories that stem from our work and most of us already know the importance of storytelling. Lori Jacobwith explains a new way to view storytelling. If you’re asking yourself “how can I be good at storytelling if I’m not a writer?”

3 Keys to Lasting Participant Retention in P2P Fundraising 

Connection Cafe

If you’ve been in peer-to-peer fundraising for any length of time, you don’t need a study to tell you how valuable repeat participants are to your event and your organization. This year’s Blackbaud Peer-to-Peer Fundraising Study shows retention rates declining for Walks and 5Ks.