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Unlocking The Power Of A Donor Thank You: Feeding America’s Approach

Bloomerang

Manager, Direct Marketing Fundraising Services, long-time staff of the national nonprofit Feeding America , knows better. Aaron and his team have designed a donor thank you process that’s an ongoing practice integrated into the fundraising culture at Feeding America. Aaron LaMonica-Weier , Sr. It’s popular ,” Aaron shared.

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How This Nonprofit Increased Donations After Switching to Salesforce

Saleforce Nonprofit

Siloed Data : The fundraising database was not integrated with the website, leading to siloed data and a lack of intelligence about stakeholder engagement. Integration: We were looking for a CRM that could integrate more easily with the suite of tools we used for fundraising, email marketing, events, and advocacy work.

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Integration of CRM and CMS

Zen and the Art of Nonprofit Technology

And because of this, it makes sense that integration of these two is something that is a need to be filled. First, the what – what to integrate? That sort of information could be a newsletter sign up, a contact form that should be responded to, an online donation or an event registration. This is integration of a sort.

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5 Myths That Are Sabotaging Your Major Gift Strategy

Saleforce Nonprofit

But, a digital-first mindset means much more than staying on top of the latest online giving tools. It is critical that frontline fundraisers are given tools that not only serve a meaningful function, but are integrated into your CRM. For example, we integrated a tool called Arjuna ExactAsk with our Salesforce CRM.

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5 Myths That Are Sabotaging Your Major Gift Strategy

Saleforce Nonprofit

But, a digital-first mindset means much more than staying on top of the latest online giving tools. It is critical that frontline fundraisers are given tools that not only serve a meaningful function, but are integrated into your CRM. For example, we integrated a tool called Arjuna ExactAsk with our Salesforce CRM.

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How to Develop a Successful Nonprofit Fundraising Strategy

Bloomerang

Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience. Online fundraising. No nonprofit fundraising plan is complete without specific attention paid to online fundraising.

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Two Free E-Books for Nonprofits on Fundraising, Marketing, and Content Strategies

Beth's Blog: How Nonprofits Can Use Social Media

The npEXPERTS e-book includes Forbes’ most influential, top bloggers, CFRE/ACFREs, animal lovers and association pros, pioneers and innovators, peer-to-peer fundraisers and direct response agitators, online fundraising experts and direct mail gurus all in one place. Want to Raise Money Online?

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