Qgiv

APRIL 9, 2024

Key metrics to measure on social media Like with any campaign, it’s important to decide on how you’re going to measure the success of your social media strategy. Understanding the metrics behind social media is key to evaluating the success of your social media and help you fine-tune your approach as you go. Higher reach.

Social Media 52

Social Media Media Guide Social 52

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. Can’t wait!

Social Media 102

Social Media Map Strategy Media 102

Achieve

JANUARY 15, 2020

Feature Google Analytics tracking. Leverage a CMS that has embedded Google Analytics functionality so you can track metrics like site visits, bounce rates, and more. Compare the reports and key metrics from any two events to evaluate the pace of registration. Provide SEO tools. Event comparison.

Associations 52

Associations Database Integration Software 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. If you are using a RSS reader, evaluate if it is still works for you. Take Breaks.

Awareness 100

Awareness Tips Social Media RSS 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. If you are using a RSS reader, evaluate if it is still works for you. Take Breaks.

Social Media 98

Social Media Media Tips Social 98

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 14, 2008

Last week, I did my annual Blog ROI benchmarking and I started to noodle around with the question - How can I use AideRSS as a tool to help me evaluate engagement and improve my blog? Aide RSS wrote about measuring social engagement on a blog which that looks at a number of different metrics. " You won???t

Tools 50

Tools Analysis ROI Benchmark 50

Achieve

JULY 2, 2019

When evaluating how much effort you can realistically put into social media, you may discover that you need to scale back on how many channels you utilize. If you landed on your organizations Instagram feed, would you be able to quickly tell what the mission is based on the videos/images posted in the grid? for inspiration.

Social Media 52

Social Media Media Hints Social 52

Nonprofits Source

JUNE 22, 2017

Sometimes it’s best to take a step back and evaluate if you’re doing everything possible to get your message heard. These platforms make their revenues from advertising, giving them no incentive to show your post to thousands of feeds unless you pay for it. Track audience engagement. Track Audience Engagement.

Digital 111

Digital Marketing Guide Chapter 111

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

I don’t want to start a race to the top of the Nonprofit 25 – where organizations start spending more time worrying about their position on that list, and less time feeding people. Allan says: Granted, web site stats will not tell me anything about how many hungry people a nonprofit feeds. David 4 Kivi Miller 09.18.07

Stats 100

Stats Web Statistics NTEN 100

Care2

MARCH 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Overall, the nonprofit online landscape looks good. “People are still giving.

Convio 31

Convio Benchmark Studies Social Media 31

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

Here's my AMORE step-by-step recipe: Set up a simple and small experiment , identify some outcomes and metrics. I need social network analysis software as the back-end to the donation software that tracks who donated because of whom or at least heard about it via one a friend. Blogs can be a great source of 360 evaluation.

Analysis 50

Analysis Reflection Experiment Time 50

Bloomerang

NOVEMBER 13, 2021

I’ll keep an eye on the Twitter feed as well. We’ve got some tools, questions to ask, and things like that when you’re looking at data-tracking systems. We’re so busy doing the work that we forget to stop, track what we’re doing, and share it with others so that they can engage in the organization.

Report 83

Report Measure Process Impact 83

M+R

JANUARY 31, 2023

The averages we report for each metric are medians — they represent the middle nonprofit out of all those that provided data. Digital Advertising There are two ways that nonprofits commonly track digital advertising revenue: last-click and view-through. And that’s a wrap! And that’s a… lot!

Fundraising 106

Fundraising Gift Digital Trend 106

Qgiv

AUGUST 13, 2021

This means good marketing should allow you to: Take a critical look at your marketing strengths and weaknesses Evaluate your progress toward you current goals Set new goals based on your progress Clarify and help you connect with your target audience. Evaluate Results for Next Year. Don’t try to do too many things at once.

Marketing 69

Marketing Create Nonprofit Social Media 69

ASU Lodestar Center

MAY 4, 2011

The project grew out of the observation that nonprofits were not tracking their spending very well, and many were putting down some pretty crazy numbers on their annual reports and Form 990s. Another part was that many nonprofits didnt have systems in place to track and allocate expenses accurately. But thats okay.

Teach 90

Teach Ratio Student Classes 90

Amy Sample Ward

FEBRUARY 24, 2011

We had simple goals, and defined our metrics only as they related to grant deliverables or obvious data, like: we will launch programs in 3 schools, or we will feed 500 families. Now, we evaluated tools based on who was using them, and how. Our strategies are focused on clear goals and metrics. Analog Strategies.

Slides 213

Slides Nptech Digital Case Study 213

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

Last week, there was a useful exchange on the NTEN Affinity group for Nonprofit Bloggers around the question "What metrics do you use to measure success for your blog?" the listserv question was focused on blog metrics and primarily as traffic and driving traffic! Are blog metrics all about traffic?

Metrics 50

Metrics Web Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. Even more don't come at all -- they come from feed readers (as you would know). Only 40% of the direct.

Measure 50

Measure Social Media Tools Technorati 50

NTEN

MAY 27, 2010

They built an iGoogle dashboard and fed RSS feeds based on information they were seeking in online social networks. Then, grab the search RSS feed and add it to your iGoogle. We used this technique for DIGG, forums, Twitter, Bing, and Google and then set up various searches along with monitoring of certain Twitter feeds.

Social Media 62

Social Media Media Cancer Social 62

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

But the fact was I kept tracking, never loafing, never slacking. Tell me what thy wildlife name is on the twitter feed-but be sure! And anxiously anticipating metrics that assign value even more; And my hopes have all the seeming of a marketer still dreaming, That my efforts not in vain, will yield intangibles and metrics all the same.

ROI 76

ROI Social Media Slides Media 76

Connection Cafe

AUGUST 21, 2017

One easy way to do keep content current is to sync your Facebook or Twitter feed to your page. Send invitations via email with a registration link so that you can track attendance. Identify key milestones and metrics and have a plan to monitor those activities.

Gift 27

Gift Digital Online Pledge 27

Qgiv

OCTOBER 5, 2021

Measurable: Choose metrics that will help you know whether you’ve met your goal or not. We will target our major donors and monitor our CRM to measure donation sizes to stay on track.” Try giving regular social media updates on Twitter or through a live feed on your homepage. Check them often! Identify your audience.

Campaign 69

Campaign Practice Giving Social Media 69

Care2

NOVEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « MySpace.com: A Place for Donors? Which brought on more new donors?

Mail 28

Mail Social Media Online Fundraising 28

Care2

NOVEMBER 5, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « MySpace.com: A Place for Donors? Which brought on more new donors?

Mail 28

Mail Social Media Online Fundraising 28

Nonprofits Source

OCTOBER 11, 2017

By outlining your article, you’re able to stay on track while referring back to it as a guideline. Your headline is the first thing people see when your article pops into their social feeds, inbox or however else it’s found. A good rule of thumb to keep in mind is the rule of three’s.

Process 98

Process Content Digital Marketing 98

NTEN

NOVEMBER 12, 2009

For example, when I talk about RSS readers to nonprofit audiences, I generally share my reader, with over 250 feeds. The same number of people considered ‘amount of online donations’ as an important criteria when evaluating the influence of their social media efforts. How concerned should nonprofits be with social media metrics?

Social Media 98

Social Media Impact Media Social 98

Bloomerang

JUNE 19, 2021

I’ll keep an eye on the Twitter feed as well. And yet, of course, our executive director had to be able to evaluate the final plan and make sure that what the young professionals wanted to do was in line with our mission and policies, and there was no, you know, legal concerns or anything with. You can even send us a tweet.

Professional 59

Professional Video St. Louis Group 59