TechImpact

JULY 22, 2014

Te value of the email address can not be understated. According to Eleventy Group, approximately 1/3 of all fundraising revenue comes from email. The email is your digital avenue to a potential donor, volunteer, or even employee. The text message might be a close second, but the email has been around for 19 years longer.

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NetWits

MAY 22, 2012

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Online donors are a generous group. In fact, online donors are worth a lot more than offline donors. The downside is that online donors are often one-hit wonders.

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Nonprofit Tech for Good

APRIL 3, 2022

Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually. Join online fundraising communities and ask lots of questions and monitor for great ideas. Offer to help write short updates to keep donors informed.

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Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Kindful

JUNE 15, 2021

Although many nonprofits still report receiving more donations offline than online, online fundraising is too valuable to ignore. If your organization is interested in beginning the process of collecting donations online, keep reading to see our advice for navigating the technical world of online giving.

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Bloomerang

AUGUST 7, 2023

For years we’ve talked about donors from the perspective of a “pyramid” or “ladder.” Which is why I advocate retiring the old donor pyramid in favor of a dynamic energy vortex. It’s the reason so many donor programs have retention rates representing three steps forward, two steps back. I prefer a different donor paradigm.

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Nonprofit Tech for Good

MARCH 21, 2019

Social fundraising is when people (supporters, donors, evangelists, fundraisers, etc.) This can lead to a new network of donors, volunteers, fundraisers, grantors, and even corporate sponsors. For instance, don’t stop sending emails about your mission or an upcoming event. Move offline activities online.

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Neon CRM

NOVEMBER 15, 2023

For these reasons and more, direct mail donor acquisition works. The Benefits of Direct Mail for Donor Acquisition What’s so appealing about direct mail? There are many reasons why direct mail donor acquisition can be a compelling fundraising tool that produces results that digital methods simply cannot. Here’s why!

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Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to the 2019 Blackbaud Charitable Giving Report , online giving grew 6.8% Also important to be aware of is that 26% of online donations made in 2019 occurred on a mobile device. Monthly donors give $35.46

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Kindful

AUGUST 19, 2021

It’s almost new donor acquisition season, and now is the perfect time to review the ideal prospective donor you’re trying to attract for your organization. . As you probably know by now, looking for new donors can sometimes feel like looking for a needle in a haystack. Understanding your ideal prospective donor.

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CauseVox

JUNE 9, 2021

Online virtual fundraising is one of the most popular ways for nonprofits to raise money. According to the latest M+R Benchmarks study , online giving increased 10% in 2019 and has been steadily on the rise, while monthly online giving has increased by 22%. Maybe your nonprofit hasn’t yet developed an online fundraising plan.

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Bloomerang

MAY 26, 2022

As a nonprofit fundraising professional, you’re always thinking of ways to encourage your donors to increase their donation amounts. Some donors upgrade their giving without being asked, but most donors need some prompting. This makes it easier for your donors to choose how much to give to your nonprofit.

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Greater Giving

JANUARY 11, 2024

By strategically mapping out your year, you can harness the power of timing, engagement, and donor relationships. Maximize donor engagement, boost revenue, and elevate the overall experience with a user-friendly platform tailored to your organization’s needs. Learn how to let the data-driven insights guide you in your planning.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

I presented a master class on The Networked Nonprofit as pre-conference session, a mini-workshop on the Happy Healthy Nonprofit , and a plenary session on engaging donors moderated by Macelo Jambeiro, a talented digital strategist that works for an agency called Alder & Lang and previously with Change.org. A multi-screen world.

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Qgiv

SEPTEMBER 28, 2022

In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors. If not, it’s time to strategize how you’ll retain year-end donors for the long term.

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Nonprofit Tech for Good

NOVEMBER 8, 2018

6,057 donors completed the 2018 Global Trends in Giving Survey and based on their responses, the donor community worldwide is made up of primarily women (65%) who have a liberal ideology (53%) , characterize themselves as religious (72%), and give between ($101-$1,000 USD) annually (43%). 20% say Instagram, and 13% say Twitter.

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Pamela Grow

AUGUST 2, 2023

While you might want to imagine your organization sending out one or two emails resulting in a widely successful year-end, all the research shows the unlikelihood of that happening. And even digital fundraising powerhouse NextAfter has conducted studies that reveal that multichannel has 212% more revenue than offline only.

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Nonprofit Tech for Good

OCTOBER 10, 2019

To date, more than 50 million donors have given over $5 billion through the GoFundMe fundraisers. This guide offers a comprehensive look at fundraising for nonprofit organizations and covers everything from choosing the best title for your fundraiser to increasing donor retention to other fundraising ideas for nonprofit organizations.

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Connection Cafe

SEPTEMBER 5, 2017

You might think Susan was a wealthy donor or perhaps a significant employer in the Member’s district. In an age where million-signature petitions are commonplace, the tried and true strategy of having volunteers send online messages to their members of Congress has greatly diminished in value. But, you’d be wrong.

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Bloomerang

DECEMBER 13, 2021

With that in mind, here are some year-end fundraising tips to help you make the most of your online fundraising efforts. Tip 1: Maximize your year-end fundraising emails. Your year-end fundraising email strategy is critical to your overall fundraising success. Send emails from an individual associated with your organization.

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Get Fully Funded

OCTOBER 21, 2021

Online fundraising allows your nonprofit to earn donations from a wide audience, growing your network and raising more for your cause. Today, most modern nonprofits engage in at least limited online fundraising to engage supporters even while following social distancing guidelines. Applying to Fundraise Online.

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Connection Cafe

AUGUST 1, 2013

Online fundraising has seen a remarkable rise in the past few years. While beautiful charity galas and creative offline campaigns still gather support for nonprofits’ causes, they slowly slip away from donors’ focus. So which are these extra ingredients when adopting an online reach for donations?

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Pamela Grow

JANUARY 13, 2021

This change would leave many of our donors (without email addresses) in the dark when it comes to news and feel-good stories about the organization. We continue to solicit donors using direct mail and emails. Here’s why: Donor retention continues to be the biggest problem in nonprofit fundraising.

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Get Fully Funded

MARCH 8, 2023

Online giving is one of the fastest-growing donation methods. In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. As a result, more organizations are looking for ways to implement an omnichannel fundraising and marketing strategy. Let’s get started.

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Qgiv

FEBRUARY 6, 2024

Despite this risk, there are some best practices that you can implement that allow you to fundraise online without the constant worry of a cyberattack. Cybersecurity for nonprofits is the practices, technologies, and strategies you employ to protect your digital assets, sensitive data, and online operations from possible cyber threats.

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NetWits

DECEMBER 2, 2010

In today’s modern email marketing environments, lots of focus is placed on design and content – which we can all agree are very important aspects of any email campaign. However, there is one component of soliciting your donors which should be considered for any and every communication you generate via email.

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NetWits

MARCH 8, 2012

And because fundraising continues to shift from offline to online nonprofits are faced with a growing need to find new and innovative ways to do fundraising through online sources. The move towards a multichannel fundraising approach (online and offline) is becoming more and more critical to long-term success.

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Greater Giving

NOVEMBER 15, 2022

On Giving Tuesday, many nonprofits and donors alike use the #GivingTuesday hashtag to find nonprofits participating in the big day and donors who want to contribute to them! This is a great time to set up your GivingTuesday donation page, plan a few publicity blasts, and start approaching donors about commitments.

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Nonprofit Tech for Good

OCTOBER 19, 2012

On August 1, Google quietly launched Google Wallet for the Web – and the technology has the possibility of transforming online and mobile fundraising as we’ know it. Until the launch of mobile wallets, the technology behind online fundraising hadn’t changed much in its short 15-year history. Think about that for a minute.

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Forum One

AUGUST 12, 2021

Review existing analytics and donor research to make sure your end-of-year fundraising is based on insights about your particular donors, not generalizations. Run acquisition campaigns as early as possible so you have time to engage potential new donors before asking them for money. Know and grow your audience.

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Nonprofit Tech for Good

AUGUST 29, 2022

Most nonprofits use marketing tactics to recruit, like emails, social media posts, blog posts, and web pages. Giveffect, for example, offers online applications with options to customize fields and questions. Instead of manually sending hundreds of reminders and check-in emails, use an automated process to save hours.

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Nonprofits Source

APRIL 15, 2024

By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach. Golf Tournament Fundraisers Golf tournaments are a great way to attract major donors. This is why a strong marketing strategy is essential.

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DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. As a result, nonprofits often consider cutting back on their online marketing efforts if they do not see immediate results. A few examples of these are: Social media ads.

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NetWits

MAY 31, 2011

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. Key Findings: The majority of giving still comes from offline channels, but online continues to be a significant source of giving and new donors. They get worse over time.

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NonProfit Hub

SEPTEMBER 14, 2018

Making an online ask may seem difficult if you’re not used to digitally interacting with donors, but you’d be surprised by how easy it can be. Check out these five tips for bolstering your online fundraising. Merge your online and offline strategies. Include gamification techniques in your online fundraisers!

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Neon CRM

JUNE 23, 2023

GivingTuesday Revenue in the United States Reached Record Highs in 2022 GivingTuesday donors in the U.S. Donors in the United States alone gave $3.1 Fundraising 4 Types of GivingTuesday Email Communications You Need to Send 12 min read Read Now 3. Donors don’t just give money on GivingTuesday. billion in 2022.

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Qgiv

AUGUST 21, 2023

Once you know what worked and what didn’t, you can start looking at the current trends in fundraising to create the best GivingTuesday campaign to maximize your donor acquisition and retention. A tiered ad campaign can help hype your donors and get them into a giving mindset. Use these 10 tips to kickstart your GivingTuesday prep!

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